Atlus
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
1,822,681
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
Updated 2025-10-03 18:54:47 UTC
Genres
Scores
Biography
Atlus builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, NIGERIA, UNITED KINGDOM. With a heavily male (70%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (24,000 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with Atlus, Live Nation, Miller Lite point to authentic extensions into Merchandise collaborations with popular brands, Exclusive beer partnerships for events, Streaming service promotions. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,822,681 · Engagements 3,672 · Rate 0.2% Posts 2,685 · Views 27,630 · Avg Likes 3,222 · Avg Comments 62 · Avg Views 27,630 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 39% 35-44: 12% 13-17: 4% |
Largest: 18-24 (42%); next: 25-34 (39%) |
| Gender Split |
Female: 30% Male: 70% Non-binary/Other: 0% |
Skews male (70%) |
| Top Countries |
UNITED STATES (61%) NIGERIA (7%) UNITED KINGDOM (5%) CANADA (5%) GERMANY (3%) |
Top regions: UNITED STATES (61%), NIGERIA (7%), UNITED KINGDOM (5%) |
| Platform Engagement | Instagram: 803 avg likes/post · Tiktok: 24,000 avg views/post · Youtube: 3,630 avg views/post | Best reach: Tiktok 24,000 avg views; best engagement: Tiktok 2,197 avg likes |
Top Brand Affinities
Atlus
Live Nation
Miller Lite
Pro Tools
Amazon Music
SoundCloud
Ableton
Beats Electronics
Spotify Music
iHeartRadio Music Awards
Pioneer
Kroger
Recommendations
Products & Services
- Merchandise collaborations with popular brands
- Exclusive beer partnerships for events
- Streaming service promotions
- Live concert experiences
- Music production software bundles
- Branded content with Netflix
- Social media giveaways
- Fan club memberships
Marketing Angles
- Highlight the artist's love for beer and Netflix
- Engage fans with behind-the-scenes content
- Create interactive TikTok challenges
- Leverage partnerships with popular brands
- Promote live events with exclusive access
- Utilize user-generated content for engagement
Content Themes
- Behind-the-scenes of music creation
- Beer tasting and reviews
- Netflix show recommendations
- Fan shoutouts and interactions
- Music video teasers
- Live Q&A sessions
Partnership Brands
- Miller Lite
- Bud Light
- Taco Bell
- Amazon Music
- Spotify
- Live Nation
- SoundCloud
- Pro Tools
- Beats Electronics
- Carhartt
- Chick-fil-A
- ESPN
- Ford
- Walmart
- Gymshark
- Under Armour
- Xbox
- Call of Duty
- MTV
- UFC
| Brand | Category | Score |
|---|---|---|
| Atlus | Entertainment | 55.70 |
| Live Nation | Entertainment | 20.53 |
| Miller Lite | Alcoholic Beverages | 14.91 |
| Pro Tools | Tools, DIY & Garden | 13.71 |
| Amazon Music | Entertainment & Media | 10.20 |
| SoundCloud | Entertainment & Media | 10.06 |
| Ableton | Audio & Music Gear | 9.01 |
| Beats Electronics | Audio & Music Gear | 7.90 |
| Spotify Music | Entertainment & Media | 6.85 |
| iHeartRadio Music Awards | Entertainment | 6.23 |
| Pioneer | Audio & Music Gear | 5.78 |
| Kroger | Grocery & Pantry | 5.31 |
| Taco Bell | Restaurants & Food Service | 4.67 |
| GMC | Automotive | 4.49 |
| Carhartt | Apparel & Fashion | 4.38 |
| Chick-fil-A | Restaurants & Food Service | 4.35 |
| Bud Light | Alcoholic Beverages | 4.31 |
| American Eagle | Apparel & Fashion | 4.22 |
| Coors | Alcoholic Beverages | 4.22 |
| ESPN | Entertainment & Media | 4.19 |
| Dodge | Automotive | 4.12 |
| Jeep | Automotive | 3.96 |
| Monster Beverage | Beverages | 3.75 |
| Acura | Automotive | 3.65 |
| Busch | Beverages | 3.59 |
| NFL | Sports & Outdoors | 3.49 |
| Call of Duty | Gaming & Esports (Software/Titles) | 3.38 |
| NBC | Entertainment & Media | 3.37 |
| Walmart | E-commerce & Marketplaces | 3.33 |
| MTV | Entertainment | 3.29 |
| UFC | Sports & Outdoors | 3.14 |
| Scion | Automotive | 3.11 |
| Jack Daniels | Beverages | 3.10 |
| WWE | Entertainment | 3.07 |
| Ford | Automotive | 2.94 |
| Xbox | Gaming & Esports (Software/Titles) | 2.73 |
| Los Angeles Lakers | Sports & Outdoors | 2.73 |
| NHL | Sports & Outdoors | 2.70 |
| Budweiser | Beverages | 2.65 |
| Chevrolet | Automotive | 2.62 |
| Target | Apparel | 2.59 |
| Chrysler | Automotive | 2.58 |
| Ubisoft | Gaming & Esports (Software/Titles) | 2.56 |
| NBA | Sports & Outdoors | 2.46 |
| AMC | Entertainment | 2.42 |
| Transformers | Toys & Games | 2.29 |
| Sony | Consumer Electronics | 2.25 |
| Gymshark | Apparel & Fashion | 2.15 |
| Subaru | Automotive | 2.07 |
| Under Armour | Apparel & Fashion | 2.02 |
Official Profiles
Login to view Contact
LoginArtist: Atlus
The map shows every radio station that aired Atlus today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-10-03)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No radio spins found. | ||||
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |