Athlete
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
9,960
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 18:58:15 UTC
Genres
Scores
Biography
Their subsequent album, Tourist, topped the UK Album Charts in its debut week, propelled by the success of the single "Wires" which earned them the Ivor Novello Award for "Best Contemporary Song". Their third album, Beyond the Neighbourhood, debuted at No. 5 on the UK album chart, followed by their fourth studio album, Black Swan, released on Fiction Records on 2 June 2009.
Athlete resonates with 25-34 & 18-24 audiences and sustains presence in UNITED KINGDOM, UNITED STATES, BRAZIL. The demographic is heavily male (67%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 148 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with leading lifestyle names maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 9,960 · Engagements 15 · Rate 0.2% Posts 107 · Views 148 · Avg Likes 13 · Avg Comments 1 · Avg Views 148 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 18-24: 35% 35-44: 14% 45-64: 8% |
Largest: 25-34 (40%); next: 18-24 (35%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED KINGDOM (23%) UNITED STATES (15%) BRAZIL (5%) MEXICO (5%) INDIA (3%) |
Top regions: UNITED KINGDOM (23%), UNITED STATES (15%), BRAZIL (5%) |
| Platform Engagement | Youtube: 148 avg views/post | Best reach: Youtube 148 avg views; best engagement: Youtube 13 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Athlete
The map shows every radio station that aired Athlete today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-11)
Total: 1,172,125
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Last.fm |
967,566 | 82.55% |
| [+] |
Spotify |
204,559 | 17.45% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 02:53:24 | Wires | Eirewave | Belfast, GB | 254 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |