Astrid Sonne

Astrid Sonne

Country: DK | Gender: female

Influence: 50.13% Fanbase: 19.61% Trending: 65.38% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Derimod • 100.14% • Very Strong

As of 2025-09-14

26,081

Social Media Followers

As of 2025-09-14

00:00:00

Hours Airplay

2025-10-09 21:46:10 UTC

Genres

alternativealternativeelectronicelectraexperimental ambientnew isolationismelectronicother electronic musicothersdanish experimental

Biography

Astrid Sonne, a Danish composer and viola player, is currently residing in London.

Astrid Sonne Marketing Affinity & Brand Fit Data

Report Date: 2025-09-14

Astrid Sonne speaks to 25-34 & 18-24 audiences with measurable traction in DENMARK, UNITED KINGDOM, GERMANY. Composition is heavily male (80%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (703 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Derimod, MOOG, Ableton, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Astrid Sonne score 5.64%Very Strong bucket.
Brand: DerimodBrand: MOOGBrand: Ableton
Followers:26,081
Engagements:1,471
Rate:5.6%
Posts:137
Views:703
Avg Likes:1,471
Avg Comments:13
Avg Views:703

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 26,081 · Engagements 1,471 · Rate 5.6%
Posts 137 · Views 703 · Avg Likes 1,471 · Avg Comments 13 · Avg Views 703
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 37%
18-24: 31%
35-44: 20%
45-64: 10%
Largest: 25-34 (37%); next: 18-24 (31%)
Gender Split Female: 20%
Male: 80%
Non-binary/Other: 0%
Skews male (80%)
Top Countries DENMARK (45%)
UNITED KINGDOM (8%)
GERMANY (8%)
UNITED STATES (8%)
FRANCE (4%)
Top regions: DENMARK (45%), UNITED KINGDOM (8%), GERMANY (8%)
Platform Engagement Instagram: 1,454 avg likes/post · Youtube: 703 avg views/post Best reach: Youtube 703 avg views; best engagement: Instagram 1,454 avg likes

Top Brand Affinities

Derimod
Score: 100.14
MOOG
Score: 69.57
Ableton
Score: 63.52
Mixcloud
Score: 62.63
Grundig
Score: 46.14
Carlsberg
Score: 29.06
Akai
Score: 22.78
SoundCloud
Score: 22.09
Marcelle
Score: 20.70
Arduino
Score: 15.85
Atmos
Score: 11.43
Pro Tools
Score: 11.08
Brand Category Score
Derimod 100.14
MOOG 69.57
Ableton 63.52
Mixcloud 62.63
Grundig 46.14
Carlsberg 29.06
Akai 22.78
SoundCloud 22.09
Marcelle 20.70
Arduino 15.85
Atmos 11.43
Pro Tools 11.08
Sennheiser 10.50
Spotify Music 8.79
Maison Margiela 7.04
Tate Modern 6.74
Carhartt 5.13
Kickstarter 5.01
Tinder 4.37
Beats Electronics 3.52
Campari 3.51
Dr. Martens 3.32
Garnier 3.20
Olympus 3.17
Polaroid 3.10
Philips 2.84
Kodak 2.79
Nokia 2.62
Paramount Pictures 2.55
Aperol 2.47
Hermès 2.31
Balenciaga 2.28
Vogue 2.24
Warner Bros 2.24
Tesco 2.23
Prada 2.10
Pixar 2.09
Skoda 1.94
Showtime 1.77
Airbnb 1.64
Fujifilm 1.52
Coachella 1.52
Yamaha 1.51
Paypal 1.47
Nintendo 1.42
BBC 1.39
Tesla Motors 1.32
Activision Blizzard 1.31
Volvo 1.19
Burberry 1.16

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Artist: Astrid Sonne

Date Range: 2025-10-09 → 2025-10-09
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Popularity (2025-10-08)

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