Parisian artist ARÜ is known for his unique and avant-garde approach to music, blending modern electro-pop elements with themes and influences from French variety music. Throughout his career, he has worked on various musical projects, including singles, remixes, and collaborations with well-known rap and pop artists in the Francophone music scene. ARÜ is set to make a bold entrance into the music scene with an innovative image and strategy developed through the thoughtful use of artificial intelligence (AI) over the past two years. This avant-garde approach marks a groundbreaking move in the music industry, promising to revolutionize how artists interact with their audience and manage their careers.