Ara Malikian
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
753,405
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
2025-10-08 18:48:59 UTC
Genres
Biography
With "Intruso", Malikian ventures into a new phase, contemplating his identity and place in the world. This album is an introspective exploration of themes such as belonging and diversity.
Ara Malikian reaches 25-34 & 18-24 audiences concentrated in SPAIN, TüRKIYE, MEXICO. The demographic tilt is male-leaning (55%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 27,960 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to El Corte Ingles, Iberia, VidaSana suggests organic collaborations in Collaborate with luxury brands for exclusive merchandise, Offer virtual meet-and-greet experiences, Create a subscription-based fan club for exclusive content. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 753,405 · Engagements 5,861 · Rate 0.8% Posts 1,849 · Views 52,310 · Avg Likes 5,521 · Avg Comments 145 · Avg Views 52,310 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 35% 18-24: 25% 35-44: 20% 45-64: 18% |
Largest: 25-34 (35%); next: 18-24 (25%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
SPAIN (21%) TüRKIYE (9%) MEXICO (7%) UNITED STATES (6%) BRAZIL (6%) |
Top regions: SPAIN (21%), TüRKIYE (9%), MEXICO (7%) |
| Platform Engagement | Instagram: 3,245 avg likes/post · Tiktok: 24,350 avg views/post · Youtube: 27,960 avg views/post | Best reach: Youtube 27,960 avg views; best engagement: Instagram 3,245 avg likes |
Top Brand Affinities
El Corte Ingles
Iberia
VidaSana
Patek Philippe
Movistar
Cafecito
Campari
Stradivarius
Aperol
Montblanc
Matrix
musical.ly
Recommendations
Products & Services
- Collaborate with luxury brands for exclusive merchandise
- Offer virtual meet-and-greet experiences
- Create a subscription-based fan club for exclusive content
- Launch a signature line of musical instruments
- Develop a mobile app for music lessons and tutorials
- Host themed concerts around cultural diversity
- Create a documentary series about his musical journey
- Partner with travel companies for concert tours
Marketing Angles
- Emphasize themes of belonging and diversity in campaigns
- Highlight the unique blend of classical and contemporary music
- Leverage social media for behind-the-scenes content
- Engage fans with interactive Q&A sessions
- Utilize storytelling in marketing to connect emotionally
- Promote sustainability in merchandise and tours
Content Themes
- Cultural exploration through music
- Personal stories behind each album
- Collaborations with other artists
- Music education and tutorials
- Behind-the-scenes of concert preparations
- Fan stories and experiences with his music
Partnership Brands
- El Corte Ingles
- Iberia
- Patek Philippe
- Movistar
- Cafecito
- Campari
- Garnier
- Spotify Music
- National Geographic
- HBO
- Warner Bros
- Pixar
- Vogue
- Heineken
- Tesla Motors
- Yamaha
- Netflix
- L'Oréal Paris
- Canon
- Pepsi
- Ray-Ban
| Brand | Category | Score |
|---|---|---|
| El Corte Ingles | Apparel & Fashion | 29.67 |
| Iberia | Travel & Hospitality | 11.91 |
| VidaSana | Beauty & Personal Care | 6.24 |
| Patek Philippe | Jewelry & Watches | 5.94 |
| Movistar | Telecom & Internet Services | 5.57 |
| Cafecito | Food & Snacks | 5.15 |
| Campari | Beverages | 3.75 |
| Stradivarius | Apparel & Fashion | 3.40 |
| Aperol | Alcoholic Beverages | 2.68 |
| Montblanc | Luxury & Designer | 2.57 |
| Matrix | Beauty & Personal Care | 2.38 |
| musical.ly | Entertainment | 2.30 |
| Carrefour | Grocery & Pantry | 2.18 |
| Garnier | Beauty & Personal Care | 2.15 |
| Spotify Music | Entertainment & Media | 1.95 |
| Cartier | Jewelry & Watches | 1.95 |
| Jaguar | Automotive | 1.77 |
| Star Wars | Entertainment | 1.74 |
| National Geographic | Entertainment & Media | 1.70 |
| HBO | Entertainment & Media | 1.64 |
| Warner Bros | Entertainment | 1.60 |
| Pixar | Entertainment | 1.49 |
| Vogue | Apparel & Fashion | 1.48 |
| Ferrero | Food & Snacks | 1.47 |
| Huawei | Mobile Phones & Accessories | 1.43 |
| Lego | Toys & Games | 1.42 |
| Guinness | Alcoholic Beverages | 1.40 |
| Coca-Cola | Beverages | 1.38 |
| Ray-Ban | Accessories (Bags, Eyewear, Etc.) | 1.32 |
| Sony | Consumer Electronics | 1.32 |
| Universal | Entertainment | 1.30 |
| Harley-Davidson | Automotive | 1.29 |
| Travelgram | Travel & Hospitality | 1.29 |
| Yves Saint Laurent | Apparel & Fashion | 1.28 |
| BBC | Apparel & Fashion | 1.27 |
| Nikon | Cameras & Photography | 1.23 |
| Guess | Apparel & Fashion | 1.21 |
| Polaroid | Cameras & Photography | 1.19 |
| GoPro | Cameras & Photography | 1.17 |
| Tesla Motors | Automotive | 1.16 |
| Fujifilm | Cameras & Photography | 1.16 |
| L'Oréal Paris | Beauty & Personal Care | 1.15 |
| Paypal | Finance, Banking & Insurance | 1.13 |
| Canon | Cameras & Photography | 1.09 |
| Netflix | Entertainment & Media | 1.07 |
| Heineken | Alcoholic Beverages | 1.07 |
| Pepsi | Beverages | 1.05 |
| Yamaha | Consumer Electronics | 1.04 |
| Balenciaga | Apparel & Fashion | 1.00 |
| Marvel | Entertainment | 0.97 |
Official Profiles
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LoginArtist: Ara Malikian
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-08)
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| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
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Popularity (2025-10-07)
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