
Antilopen Gang
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
209,485
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-10-07 18:46:46 UTC
Genres
Biography
In 2021, the Antilopen Gang established their own label, Antilopen Geldwäsche, releasing their most successful music amidst global turmoil. Despite ongoing challenges, the group continues to defy expectations and maintain their position as one of Europe's top live acts, showcasing a unique blend of rap, punk, and piano. As they navigate success and uncertainty, the question remains: when will the Antilopen Gang finally meet their match?
Antilopen Gang is already in the conversation with 25-34 & 18-24 audiences in GERMANY, AUSTRIA, SWITZERLAND. The audience is heavily male (73%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (60,438 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to Impericon, Oettinger, Warsteiner points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 209,485 · Engagements 2,283 · Rate 1.1% Posts 1,602 · Views 60,438 · Avg Likes 3,227 · Avg Comments 88 · Avg Views 60,438 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 38% 18-24: 38% 35-44: 14% 45-64: 6% |
Largest: 25-34 (38%); next: 18-24 (38%) |
Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
Top Countries |
GERMANY (83%) AUSTRIA (7%) SWITZERLAND (3%) UNITED STATES (2%) ITALY (1%) |
Top regions: GERMANY (83%), AUSTRIA (7%), SWITZERLAND (3%) |
Platform Engagement | Instagram: 870 avg likes/post · Youtube: 60,438 avg views/post | Best reach: Youtube 60,438 avg views; best engagement: Youtube 2,357 avg likes |
Top Brand Affinities
Impericon
Oettinger
Warsteiner
KaDeWe
Edeka
Augustiner Helles
Gamescom
Commerzbank
Hummel
Beck`s
Fred Perry
Braun
Brand | Category | Score |
---|---|---|
Impericon | 181.29 | |
Oettinger | 97.42 | |
Warsteiner | 38.14 | |
KaDeWe | 35.52 | |
Edeka | 35.00 | |
Augustiner Helles | 31.20 | |
Gamescom | 26.74 | |
Commerzbank | 23.33 | |
Hummel | 22.78 | |
Beck`s | 21.16 | |
Fred Perry | 14.75 | |
Braun | 13.33 | |
Lidl | 10.80 | |
PLAYMOBIL | 10.16 | |
Heinz | 8.84 | |
Amazon Music | 7.41 | |
Paulaner | 7.22 | |
Ableton | 5.97 | |
Lufthansa | 5.81 | |
Lollapalooza | 5.39 | |
Carhartt | 4.96 | |
Polaroid | 4.89 | |
Dr. Martens | 4.70 | |
Leica | 4.64 | |
ALDI | 4.44 | |
Opel | 3.80 | |
Spotify Music | 3.77 | |
Vans | 3.74 | |
Columbia Pictures | 3.64 | |
UEFA | 3.61 | |
Beats Electronics | 3.45 | |
Aperol | 3.24 | |
ASICS | 3.07 | |
Geocaching | 3.01 | |
Olympus | 2.98 | |
Faber-Castell | 2.94 | |
IKEA | 2.94 | |
New Balance | 2.90 | |
Busch | 2.89 | |
AMC | 2.81 | |
Comedy Central | 2.78 | |
Lego | 2.70 | |
Mitsubishi Motors | 2.70 | |
Tinder | 2.69 | |
SoundCloud | 2.59 | |
Monster Beverage | 2.59 | |
Nintendo | 2.48 | |
Sony | 2.46 | |
The North Face | 2.42 | |
Star Wars | 2.35 |
Official Profiles
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LoginArtist: Antilopen Gang
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Total Streams
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Radio Spins (2025-10-07)
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Popularity (2025-10-06)
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