Anirudh Ravichander
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
14,528,351
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Anirudh Ravichander draws 18-24 & 25-34 audiences and holds attention in INDIA, MALAYSIA, SRI LANKA. The skew is heavily male (86%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 191,450 avg views per post, with Instagram sustaining the conversation. Audience adjacency to OnePlus, Infosys, Discovery Media makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 14,528,351 · Engagements 225,983 · Rate 1.6% Posts 1,903 · Views 326,144 · Avg Likes 225,232 · Avg Comments 953 · Avg Views 326,144 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 38% 13-17: 6% 35-44: 6% |
Largest: 18-24 (49%); next: 25-34 (38%) |
| Gender Split |
Female: 14% Male: 86% Non-binary/Other: 0% |
Skews male (86%) |
| Top Countries |
INDIA (84%) MALAYSIA (3%) SRI LANKA (2%) UNITED STATES (2%) BANGLADESH (1%) |
Top regions: INDIA (84%), MALAYSIA (3%), SRI LANKA (2%) |
| Platform Engagement | Instagram: 203,376 avg likes/post · Tiktok: 191,450 avg views/post · Youtube: 134,694 avg views/post | Best reach: Tiktok 191,450 avg views; best engagement: Instagram 203,376 avg likes |
Top Brand Affinities
OnePlus
Infosys
Discovery Media
Mahindra
Snapseed
Bajaj
KTM
Superdry
PlayerUnknown's Battlegrounds
musical.ly
Yamaha
G-shock
| Brand | Category | Score |
|---|---|---|
| OnePlus | 24.14 | |
| Infosys | 16.38 | |
| Discovery Media | 15.99 | |
| Mahindra | 11.79 | |
| Snapseed | 8.41 | |
| Bajaj | 7.93 | |
| KTM | 6.82 | |
| Superdry | 5.40 | |
| PlayerUnknown's Battlegrounds | 5.37 | |
| musical.ly | 5.24 | |
| Yamaha | 3.74 | |
| G-shock | 3.18 | |
| Nokia | 3.00 | |
| Nikon | 2.70 | |
| Canon | 2.69 | |
| National Geographic | 2.66 | |
| Travelgram | 2.51 | |
| A Game of Tones | 2.26 | |
| Skoda | 2.22 | |
| Fila | 2.17 | |
| Petronas | 2.00 | |
| Geocaching | 1.99 | |
| Xiaomi | 1.94 | |
| Ducati | 1.92 | |
| KFC | 1.80 | |
| Adobe | 1.79 | |
| Ray-Ban | 1.77 | |
| Beats Electronics | 1.76 | |
| Suzuki | 1.73 | |
| Sony | 1.71 | |
| Harley-Davidson | 1.66 | |
| Marvel Entertainment | 1.56 | |
| Huawei | 1.51 | |
| Lamborghini | 1.49 | |
| Honda | 1.41 | |
| Bentley | 1.41 | |
| Hyundai | 1.36 | |
| Levi's | 1.34 | |
| Samsung Group | 1.32 | |
| Puma | 1.30 | |
| H&M | 1.24 | |
| Rolex | 1.23 | |
| Apple | 1.17 | |
| Huda Beauty | 1.14 | |
| Tommy Hilfiger | 1.09 | |
| GoPro | 1.09 | |
| BMW | 1.06 | |
| Ferrari | 0.94 | |
| Ford | 0.91 | |
| Mercedes-Benz | 0.88 |
Official Profiles
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LoginArtist: Anirudh Ravichander
The map shows every radio station that aired Anirudh Ravichander today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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Streams & Royalties
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| Royalties | $0.00 | $0.00 | +0.00 |
