Animals as Leaders

Animals as Leaders — jazz & standards artist from US.

ANIMALS AS LEADERS revolutionized instrumental music by breaking free from traditional rock constraints, utilizing eight-string guitars, synths, and powerful…

Influence: 61.29% Fanbase: 49.26% Trending: 67.30% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

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As of 2025-08-15

48,011

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:48:14 UTC

Genres

jazz & standardsprogressive jazz fusionrockinstrumental rockinstrumentalinstrumental djentmetaldjentmetaljazz metalprogressive metal

Biography

ANIMALS AS LEADERS revolutionized instrumental music by breaking free from traditional rock constraints, utilizing eight-string guitars, synths, and powerful percussion to captivate a diverse audience. Led by guitarist Tosin Abasi, the trio's fusion of technical death metal and emotional resonance has garnered critical acclaim and a dedicated following. With drummer Matt Garstka's Modern Drummer cover feature and Abasi's recognition as one of the Guitarists of the Decade by Guitar World, their talent and innovation have solidified their place in the music scene.

Through their dynamic sound and unwavering connection to fans, Animals As Leaders continue to push boundaries with their latest album, PARRHESIA, showcasing a balance of precision and emotion that sets them apart in the instrumental rock genre. Their live performances and ongoing projects maintain a strong bond with their audience, cementing their reputation as a pioneering force in modern music.

Top Brand Affinities

Report Date: 2025-08-15

Animals as Leaders connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, CANADA. With a heavily male (90%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 2,430 avg views per post; Tiktok adds dependable engagement depth. Overlap with leading lifestyle names highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Animals as Leaders moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Animals as Leaders score 0.26% — Low bucket.

Followers:48,011

Engagements:124

Rate:0.3%

Posts:163

Avg Likes:112

Avg Comments:5

Avg Views:2,950

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 48,011 · Engagements 124 · Rate 0.3% Posts 163 · Views 2,950 · Avg Likes 112 · Avg Comments 5 · Avg Views 2,950	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 46% 18-24: 33% 35-44: 14% 45-64: 4%	Largest: 25-34 (46%); next: 18-24 (33%)
Gender Split	Female: 10% Male: 90% Non-binary/Other: 0%	Skews male (90%)
Top Countries	UNITED STATES (36%) BRAZIL (8%) CANADA (5%) UNITED KINGDOM (4%) MEXICO (4%)	Top regions: UNITED STATES (36%), BRAZIL (8%), CANADA (5%)
Platform Engagement	Tiktok: 2,430 avg views/post · Youtube: 520 avg views/post	Best reach: Tiktok 2,430 avg views; best engagement: Tiktok 92 avg likes