Andy Lau

Andy Lau

Country: HK | Gender: male

Influence: 55.81% Fanbase: 36.51% Trending: 65.46% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-16

70,536

Social Media Followers

As of 2025-08-16

00:00:00

Hours Airplay

2025-10-07 18:54:06 UTC

Genres

popmandopopc-poppopasian popasianclassic mandopopcantopopclassic cantopop

Biography

Andy Lau, a renowned Hong Kong film star and Cantopop singer, has enjoyed a successful career spanning several decades. Born on September 27, 1961, Lau rose to fame in the early 1980s with notable roles in TVB series like Hunting and The Return of the Condor Heroes. He launched his Cantopop career in 1985, transitioning to Mandarin music in 1990 and achieving peak popularity through the 1990s with annual album releases in both languages. Lau's success as a singer has endured into the 21st century, solidifying his status as a leading figure in both the film and music industries.

Andy Lau Marketing Affinity & Brand Fit Data

Report Date: 2025-08-16

Andy Lau stands out with 25-34 & 18-24 audiences across TAIWAN, INDONESIA, UNITED STATES. The profile is heavily male (70%), and content lands hardest on Tiktok, where posts average 444 avg views per post. Tiktok sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Sony Music, Universal Music, TikTok, pointing to an obvious runway in Concert tickets and VIP experiences, Merchandise including apparel and accessories, Music streaming subscriptions. That mix of scale and cultural fit makes Andy Lau a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Andy Lau score 0.14%Low bucket.
Product: Concert tickets and VIP experiencesProduct: Merchandise including apparel and accessoriesProduct: Music streaming subscriptions
Followers:70,536
Engagements:99
Rate:0.1%
Posts:1,454
Views:644
Avg Likes:68
Avg Comments:17
Avg Views:644

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 70,536 · Engagements 99 · Rate 0.1%
Posts 1,454 · Views 644 · Avg Likes 68 · Avg Comments 17 · Avg Views 644
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 43%
18-24: 32%
35-44: 16%
45-64: 5%
Largest: 25-34 (43%); next: 18-24 (32%)
Gender Split Female: 30%
Male: 70%
Non-binary/Other: 0%
Skews male (70%)
Top Countries TAIWAN (19%)
INDONESIA (15%)
UNITED STATES (11%)
VIETNAM (11%)
HONG KONG SAR CHINA (8%)
Top regions: TAIWAN (19%), INDONESIA (15%), UNITED STATES (11%)
Platform Engagement Tiktok: 444 avg views/post · Youtube: 200 avg views/post Best reach: Tiktok 444 avg views; best engagement: Tiktok 67 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.

Recommendations

Products & Services
  • Concert tickets and VIP experiences
  • Merchandise including apparel and accessories
  • Music streaming subscriptions
  • Collaborative music projects with other artists
  • Exclusive behind-the-scenes content
  • Fan club memberships
  • Digital collectibles or NFTs
  • Music-themed mobile games
Marketing Angles
  • Highlight Lau's dual career in music and film
  • Leverage nostalgia for 90s Cantopop
  • Engage younger audiences through TikTok challenges
  • Promote bilingual content to appeal to diverse audiences
  • Create interactive social media campaigns
  • Utilize partnerships with Asian pop culture brands
Content Themes
  • Behind-the-scenes of music and film projects
  • Fan stories and testimonials
  • Live performance highlights
  • Cultural insights into Cantopop and Mandopop
  • Music tutorials or breakdowns of popular songs
  • Collaborations with other artists or influencers
Partnership Brands
  • Sony Music
  • Universal Music
  • TikTok
  • Spotify
  • Apple Music
  • Cultural festivals in Asia
  • Fashion brands targeting youth
  • Asian food brands
  • Tech companies for music apps
  • Travel brands promoting Asian destinations
Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Andy Lau

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-23)

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Aired At Song Station Location Duration (s)
2025-08-23 00:25:25 為愛瘦一次 88.3 JIA FM Singapore, SG 175

Popularity (2025-10-06)

Platform%
No data.

Trending Artist