Andrés Calamaro Brand Affinity ranks highest Movistar at 20.53% . Very Strong. Score DMDB 65.36% | Fanbase 55.20%

Andrés Calamaro — pop artist from AR.

Andres Calamaro, born in 1961, is a renowned Argentinian pop/rock songwriter known for his work with bands such as Raíces and los Abuelos de la Nada. Despite…

Andrés Calamaro

Recognizable

Country: AR | Gender: male | Artist ID: 11e81bc9-c9d1-f7c0-b552-a0369fe50396

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Genres

poppoppop argentinorockargentine rocklatin rockrock en espanolrockpop rockalternativelatin alternativeindie rockeuropeancantautorlatinlatin

Influential: 65.36% Fanbase: 55.20% Trending: 70.45%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 20.53% • Very Strong

As of 2025-09-09

1,276,529

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 65.36% | Fanbase 55.20% | Trending 70.45% | CAREER STAGE: MAINSTREAM

Biography

Andres Calamaro, born in 1961, is a renowned Argentinian pop/rock songwriter known for his work with bands such as Raíces and los Abuelos de la Nada. Despite initial challenges with his solo career, Calamaro found success as a producer for various bands and artists. In 1991, he formed the popular pop/rock band los Rodríguez with Ariel Rot and Julian Infante, gaining widespread acclaim in Spain and Latin America.

After the disbandment of los Rodríguez, Calamaro returned to his solo career, releasing successful albums such as "Alta Suciedad" in 1997 and "Honestidad Brutal" in 1999. Over the years, he continued to release a diverse range of albums, including "El Salmon" in 2001, "La Lengua Popular" in 2007, and "Bohemio" in 2013. Calamaro's extensive discography showcases his versatility as a musician and songwriter, earning him recognition both critically and commercially.

Report Date: 2025-09-09

Andrés Calamaro draws 18-24 & 25-34 audiences and holds attention in ARGENTINA, COLOMBIA, PERU. The skew is heavily male (60%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 9,203 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Movistar, Lollapalooza, Amazon Music makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Andrés Calamaro score 0.29% — Low bucket.

Brand: MovistarBrand: LollapaloozaBrand: Amazon Music

Followers:1,276,529

Engagements:3,647

Rate:0.3%

Posts:1,827

Avg Likes:3,561

Avg Comments:23

Avg Views:12,121

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,276,529 · Engagements 3,647 · Rate 0.3% Posts 1,827 · Views 12,121 · Avg Likes 3,561 · Avg Comments 23 · Avg Views 12,121	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 39% 25-34: 38% 35-44: 14% 45-64: 5%	Largest: 18-24 (39%); next: 25-34 (38%)
Gender Split	Female: 40% Male: 60% Non-binary/Other: 0%	Skews male (60%)
Top Countries	ARGENTINA (42%) COLOMBIA (16%) PERU (10%) SPAIN (8%) MEXICO (8%)	Top regions: ARGENTINA (42%), COLOMBIA (16%), PERU (10%)
Platform Engagement	Instagram: 3,096 avg likes/post · Tiktok: 9,203 avg views/post · Youtube: 2,918 avg views/post	Best reach: Tiktok 9,203 avg views; best engagement: Instagram 3,096 avg likes

Top Brand Affinities

Movistar

Score: 20.53

Lollapalooza

Score: 9.32

Amazon Music

Score: 8.03

LATAM

Score: 7.99

Campari

Score: 7.47

Cafecito

Score: 7.43

DeLorean Motor Company

Score: 6.80

VidaSana

Score: 6.39

Riachuelo

Score: 5.92

Iberostar Hotels & Resorts

Score: 5.51

Spotify Music

Score: 4.76

Patek Philippe

Score: 4.73

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Top Brand Affinities

Brand	Category	Score
Movistar		20.53
Lollapalooza		9.32
Amazon Music		8.03
LATAM		7.99
Campari		7.47
Cafecito		7.43
DeLorean Motor Company		6.80
VidaSana		6.39
Riachuelo		5.92
Iberostar Hotels & Resorts		5.51
Spotify Music		4.76
Patek Philippe		4.73
Ableton		4.31
Pringles		3.67
MTV		2.80
Heineken		2.45
musical.ly		2.39
Lamborghini		1.92
Jack Daniels		1.92
Pixar		1.84
Peugeot		1.77
Aperol		1.76
Warner Bros		1.71
Fiat		1.61
FIFA		1.59
Guess		1.58
Renault		1.49
NBA		1.42
Netflix		1.40
Ray-Ban		1.34
Pepsi		1.31
Coca-Cola		1.28
Cadillac		1.25
Star Wars		1.23
Yamaha		1.23
HBO		1.19
Guinness		1.18
Nikon		1.17
GoPro		1.16
Ferrero		1.16
Bellagio		1.16
Polaroid		1.11
DC Entertainment		1.11
Adobe		1.11
Beats Electronics		1.05
Pandora		1.05
Levi's		1.01
Harley-Davidson		0.99
Lego		0.97
Marvel		0.97