
Andi
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
1,748,780
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-10-08 18:44:23 UTC
Genres
Biography
Andi connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, PHILIPPINES, UNITED KINGDOM. With a heavily female (90%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 4,764 avg views per post; Instagram adds dependable engagement depth. Overlap with Brandy Melville, REVOLVE, Nakd highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Andi moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 1,748,780 · Engagements 1,574 · Rate 0.1% Posts 4,494 · Views 5,896 · Avg Likes 1,510 · Avg Comments 36 · Avg Views 5,896 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 64% 25-34: 18% 13-17: 14% 35-44: 2% |
Largest: 18-24 (64%); next: 25-34 (18%) |
Gender Split |
Female: 90% Male: 10% Non-binary/Other: 0% |
Skews female (90%) |
Top Countries |
UNITED STATES (45%) PHILIPPINES (6%) UNITED KINGDOM (3%) FRANCE (3%) CANADA (3%) |
Top regions: UNITED STATES (45%), PHILIPPINES (6%), UNITED KINGDOM (3%) |
Platform Engagement | Instagram: 953 avg likes/post · Tiktok: 4,764 avg views/post · Youtube: 1,132 avg views/post | Best reach: Tiktok 4,764 avg views; best engagement: Instagram 953 avg likes |
Top Brand Affinities
Brandy Melville
REVOLVE
Nakd
Steve Madden
Barbie
Glossier
Amazon Music
Coach
Coachella
Free People
Urban Outfitters
shein
Brand | Category | Score |
---|---|---|
Brandy Melville | 16.48 | |
REVOLVE | 14.62 | |
Nakd | 11.76 | |
Steve Madden | 8.68 | |
Barbie | 8.24 | |
Glossier | 7.75 | |
Amazon Music | 7.70 | |
Coach | 7.13 | |
Coachella | 6.71 | |
Free People | 6.66 | |
Urban Outfitters | 6.40 | |
shein | 6.40 | |
American Eagle | 5.56 | |
Lollapalooza | 5.42 | |
SheInside | 5.19 | |
iHeartRadio Music Awards | 4.96 | |
boohoo | 4.68 | |
Target | 4.60 | |
Gillette | 4.55 | |
Lululemon Athletica | 4.35 | |
Selfiegram | 4.13 | |
Taco Bell | 4.06 | |
Margaritaville | 4.03 | |
Forever 21 | 3.90 | |
UGG | 3.73 | |
Stradivarius | 3.72 | |
OLD NAVY | 3.60 | |
MTV | 3.49 | |
Verizon | 3.44 | |
Kylie Cosmetics | 3.44 | |
FashionNova | 3.42 | |
H&M | 3.41 | |
Hollister Co | 3.38 | |
NBC | 3.22 | |
ASOS | 3.17 | |
Victoria's Secret | 3.02 | |
Nickelodeon | 3.01 | |
Spotify Music | 2.91 | |
Abercrombie & Fitch | 2.85 | |
SoundCloud | 2.68 | |
Pull&Bear | 2.63 | |
Sephora | 2.63 | |
Bershka | 2.62 | |
Aperol | 2.60 | |
Paramount Pictures | 2.56 | |
Benefit Cosmetics | 2.51 | |
Dr. Martens | 2.48 | |
Topshop | 2.46 | |
Gymshark | 2.38 | |
Michael Kors | 2.37 |
Official Profiles
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LoginArtist: Andi
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Total Streams
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Radio Spins (2025-10-08)
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Popularity (2025-10-07)
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