Anathema

Anathema

Country: GB

Influential: 58.88% Fanbase: 43.34% Trending: 66.65%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 33.02% • Very Strong

As of 2025-09-08

131,307

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 18:49:10 UTC

Genres

metalprogressive doomgothic metalprogressive metal

Scores

Score: DMDB 58.90% | Fanbase 43.30% | Trending 66.70% | CAREER STAGE: MID_LEVEL

Biography

Anathema’s unwavering commitment to fearless artistry since their formation in 1990 is encapsulated in the title of their eleventh full-length album. The Liverpool sextet has consistently pushed boundaries and evolved, transitioning from their underground roots to become pioneers of stargazing post-progressive alternative rock. Led by brothers Vincent and Daniel Cavanagh, along with a talented lineup, the band defies expectations and produces highly evocative music that resonates deeply with listeners.

Having transitioned from their heavier roots to a more emotionally profound sound, Anathema’s discography includes influential albums such as "Alternative 4," "Judgement (Remastered)," "A Fine Day to Exit (Remastered)," and "A Natural Disaster (Remastered)." With landmark releases like "We're Here Because We're Here," "Weather Systems," and "Distant Satellites," the band solidified their position as post-progressive leaders. Now, with their latest offering, "The Optimist," Anathema continues to captivate audiences with their boundary-pushing ambient rock compositions.
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Anathema Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Anathema is a clear fit for 25-34 & 18-24 audiences with strength across IRAN, TüRKIYE, UNITED STATES. The audience is heavily male (72%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (1,335 avg views per post); Instagram builds the community layer. Affinity data highlights Ampeg, Akg, MOOG, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Anathema score 0.30%Low bucket.
Brand: AmpegBrand: AkgBrand: MOOG
Followers:131,307
Engagements:395
Rate:0.3%
Posts:245
Views:1,335
Avg Likes:381
Avg Comments:40
Avg Views:1,335

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 131,307 · Engagements 395 · Rate 0.3%
Posts 245 · Views 1,335 · Avg Likes 381 · Avg Comments 40 · Avg Views 1,335
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 45%
18-24: 30%
35-44: 17%
45-64: 7%
Largest: 25-34 (45%); next: 18-24 (30%)
Gender Split Female: 28%
Male: 72%
Non-binary/Other: 0%
Skews male (72%)
Top Countries IRAN (13%)
TüRKIYE (12%)
UNITED STATES (9%)
BRAZIL (7%)
GREECE (5%)
Top regions: IRAN (13%), TüRKIYE (12%), UNITED STATES (9%)
Platform Engagement Instagram: 323 avg likes/post · Youtube: 1,335 avg views/post Best reach: Youtube 1,335 avg views; best engagement: Instagram 323 avg likes

Top Brand Affinities

Ampeg
Score: 33.02
Akg
Score: 20.46
MOOG
Score: 18.17
Sennheiser
Score: 13.71
Pro Tools
Score: 9.92
The Last of Us
Score: 8.55
Movistar
Score: 7.47
The Witcher
Score: 6.92
Ableton
Score: 6.12
Spotify Music
Score: 4.80
Final Fantasy
Score: 4.66
Resident Evil
Score: 4.29
Brand Category Score
Ampeg 33.02
Akg 20.46
MOOG 18.17
Sennheiser 13.71
Pro Tools 9.92
The Last of Us 8.55
Movistar 7.47
The Witcher 6.92
Ableton 6.12
Spotify Music 4.80
Final Fantasy 4.66
Resident Evil 4.29
Sega 4.06
Mortal Kombat 3.74
ASUS 3.62
Jack Daniels 3.54
HBO 3.38
Warner Bros 3.29
Matrix 3.23
Guinness 2.90
Columbia Pictures 2.78
Star Wars 2.75
Lego 2.63
Fujifilm 2.53
AMC 2.45
Lollapalooza 2.43
Kodak 2.25
Sony 2.25
A Game of Tones 2.25
Philips 2.17
SoundCloud 2.12
BBC 2.12
Dr. Martens 2.08
Yamaha 2.07
PlayStation 2.00
Boeing 1.98
Cafecito 1.94
Nintendo 1.93
musical.ly 1.91
Harley-Davidson 1.86
League of Legends 1.86
Canon 1.85
National Geographic 1.82
Activision Blizzard 1.81
Nikon 1.75
Pixar 1.69
Paramount Pictures 1.67
Transformers 1.66
Huawei 1.66
Aperol 1.62

Official Profiles

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Artist: Anathema

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Popularity (2025-10-02)

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