Allman Brown

Allman Brown

Country: GB | Gender: male

Influential: 53.15% Fanbase: 27.48% Trending: 65.98%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 23.26% • Very Strong

As of 2025-09-08

22,725

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 17:08:53 UTC

Genres

popacoustic popindiecousticaindie poppopfolk & traditionalindie folkbritish singer-songwriterindie anthem-folksinger/songwriter

Scores

Score: DMDB 53.20% | Fanbase 27.50% | Trending 66.00% | CAREER STAGE: MID_LEVEL

Biography

London-based singer-songwriter Allman Brown is signed to Nettwerk Music Group and has gained international exposure with his music featured on popular TV shows such as The Good Doctor, Suits, and Criminal Minds. His latest album, "Second Son," delves into themes of fatherhood, loss, regret, and hope, showcasing his deep personal connection to his music and his audience.

Brown finds his greatest fulfillment in creating music and connecting with his fans through live performances. With a passion for storytelling and emotive songwriting, his music resonates with listeners on a profound level, inviting them to share in his introspective journey.
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Allman Brown Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Allman Brown cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, NETHERLANDS, BRAZIL. A heavily female (56%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 8,278 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Warner Music, Amazon Music, Pro Tools, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Allman Brown score 0.57%Low bucket.
Brand: Warner MusicBrand: Amazon MusicBrand: Pro Tools
Followers:22,725
Engagements:130
Rate:0.6%
Posts:1,985
Views:9,033
Avg Likes:120
Avg Comments:6
Avg Views:9,033

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 22,725 · Engagements 130 · Rate 0.6%
Posts 1,985 · Views 9,033 · Avg Likes 120 · Avg Comments 6 · Avg Views 9,033
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 45%
25-34: 34%
35-44: 10%
13-17: 6%
Largest: 18-24 (45%); next: 25-34 (34%)
Gender Split Female: 56%
Male: 44%
Non-binary/Other: 0%
Skews female (56%)
Top Countries UNITED STATES (23%)
NETHERLANDS (16%)
BRAZIL (10%)
FRANCE (6%)
NIGERIA (6%)
Top regions: UNITED STATES (23%), NETHERLANDS (16%), BRAZIL (10%)
Platform Engagement Instagram: 45 avg likes/post · Tiktok: 755 avg views/post · Youtube: 8,278 avg views/post Best reach: Youtube 8,278 avg views; best engagement: Youtube 56 avg likes

Top Brand Affinities

Warner Music
Score: 23.26
Amazon Music
Score: 12.74
Pro Tools
Score: 10.76
TOMS
Score: 8.69
Ableton
Score: 8.36
Tate Modern
Score: 7.46
Kickstarter
Score: 7.18
Vauxhall
Score: 7.08
Marks & Spencer
Score: 6.87
Anthropologie
Score: 6.05
Spotify Music
Score: 5.53
iHeartRadio Music Awards
Score: 5.09
Brand Category Score
Warner Music 23.26
Amazon Music 12.74
Pro Tools 10.76
TOMS 8.69
Ableton 8.36
Tate Modern 7.46
Kickstarter 7.18
Vauxhall 7.08
Marks & Spencer 6.87
Anthropologie 6.05
Spotify Music 5.53
iHeartRadio Music Awards 5.09
Free People 5.02
BBC 5.00
Coors 4.86
Pacific Northwest Wonderland 4.81
Summit Entertainment 4.34
Airbnb 4.28
Guinness 4.25
NBC 3.84
Leica 3.73
Showtime 3.71
Lollapalooza 3.64
Martini 3.52
Sunnies Studios 3.45
NORDSTROM 3.36
ASOS 3.11
Polaroid 3.09
Dr. Martens 2.99
Coachella 2.98
Columbia Pictures 2.95
Urban Outfitters 2.94
SoundCloud 2.87
Harrods 2.85
Baileys 2.83
Tesco 2.74
Lush 2.64
Topshop 2.61
Babybump 2.60
Beats Electronics 2.57
Lululemon Athletica 2.55
Carhartt 2.50
Nickelodeon 2.44
Paramount Pictures 2.41
Kodak 2.41
AMC 2.40
Aperol 2.34
Mulberry 2.32
MTV 2.29
Geocaching 2.18

Official Profiles

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Artist: Allman Brown

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Aired At Song Station Location Duration (s)
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Popularity (2025-10-02)

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