Alice et Moi

Alice et Moi

Country: FR | Gender: female

Influential: 51.20% Fanbase: 24.24% Trending: 64.67%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Jean-Charles de Castelbajac • 116.88% • Very Strong

As of 2025-08-16

84,611

Social Media Followers

As of 2025-08-16

00:00:00

Hours Airplay

Updated 2025-10-03 21:52:07 UTC

Genres

popfrench indie popindie poppopelectronicnew french touchfrench indietronica

Scores

Score: DMDB 51.20% | Fanbase 24.20% | Trending 64.70% | CAREER STAGE: MID_LEVEL

Biography

Alice et Moi est une auteure-compositrice-interprète de pop française au style singulier et à l'imagination débordante. Après des études en hypokhâgne-khâgne et un master en journalisme, elle a choisi de se lancer dans la musique, créant des chansons intimes et captivantes qui prennent vie sur scène. Avec une voix suave, elle raconte son quotidien à travers des univers variés, mêlant spleen et romantisme, tout en assumant sa dualité sur des sons électro pop entrainants.

Alice supervise l'ensemble de son projet artistique, de la réalisation de clips au stylisme, et prête sa plume à d'autres artistes féminines de la scène musicale française. Son approche hypersensible et décomplexée, entre rêverie et réalité, offre une nouvelle facette de la pop française, invitant à danser et à rêver en même temps.
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Alice et Moi Marketing Affinity & Brand Fit Data

Report Date: 2025-08-16

Alice et Moi speaks to 18-24 & 25-34 audiences with measurable traction in FRANCE, UNITED STATES, BRAZIL. Composition is heavily female (57%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (1,448 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Jean-Charles de Castelbajac, Courrèges, Accor Hotels, suggesting category lift in Merchandise (apparel, accessories), Exclusive concert tickets, VIP meet-and-greet experiences. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Alice et Moi score 0.57%Low bucket.
Brand: Jean-Charles de CastelbajacBrand: CourrègesBrand: Accor Hotels Product: Merchandise (apparel, accessories)Product: Exclusive concert ticketsProduct: VIP meet-and-greet experiences
Followers:84,611
Engagements:481
Rate:0.6%
Posts:676
Views:2,692
Avg Likes:473
Avg Comments:26
Avg Views:2,692

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 84,611 · Engagements 481 · Rate 0.6%
Posts 676 · Views 2,692 · Avg Likes 473 · Avg Comments 26 · Avg Views 2,692
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 52%
25-34: 31%
13-17: 8%
35-44: 7%
Largest: 18-24 (52%); next: 25-34 (31%)
Gender Split Female: 57%
Male: 43%
Non-binary/Other: 0%
Skews female (57%)
Top Countries FRANCE (52%)
UNITED STATES (5%)
BRAZIL (4%)
CANADA (3%)
BELGIUM (3%)
Top regions: FRANCE (52%), UNITED STATES (5%), BRAZIL (4%)
Platform Engagement Instagram: 303 avg likes/post · Tiktok: 1,448 avg views/post · Youtube: 1,244 avg views/post Best reach: Tiktok 1,448 avg views; best engagement: Instagram 303 avg likes

Top Brand Affinities

Jean-Charles de Castelbajac
Apparel & Fashion
Score: 116.88
Courrèges
Apparel & Fashion
Score: 80.62
Accor Hotels
Travel & Hospitality
Score: 67.82
Galeries Lafayette
Apparel & Fashion
Score: 34.43
Fnac
Entertainment & Media
Score: 32.99
Monoprix
Grocery & Pantry
Score: 28.34
Ricard
Alcoholic Beverages
Score: 24.76
Jean Paul Gaultier
Apparel & Fashion
Score: 23.15
Sandro
Apparel & Fashion
Score: 21.03
MOOG
Automotive
Score: 18.39
JACQUEMUS
Other
Score: 17.27
Longchamp
Accessories (Bags, Eyewear, Etc.)
Score: 14.34

Recommendations

Products & Services
  • Merchandise (apparel, accessories)
  • Exclusive concert tickets
  • VIP meet-and-greet experiences
  • Music streaming subscriptions
  • Collaborative playlists with fans
  • Limited edition vinyl records
  • Online music lessons or workshops
  • Branded beauty products
Marketing Angles
  • Highlight her unique blend of French pop and electronic music
  • Emphasize her artistic control and creative process
  • Engage fans with behind-the-scenes content
  • Promote her collaborations with other female artists
  • Leverage her storytelling through music for emotional connection
  • Utilize her academic background in journalism for insightful content
Content Themes
  • Behind-the-scenes of music production
  • Personal stories behind her songs
  • Fashion and style inspirations
  • Interactive Q&A sessions with fans
  • Live performance snippets
  • Collaborations with other artists
Partnership Brands
  • Jean-Charles de Castelbajac
  • Courrèges
  • Accor Hotels
  • Galeries Lafayette
  • Fnac
  • Monoprix
  • Ricard
  • Jean Paul Gaultier
  • Sandro
  • Air France
  • Garnier
  • Ableton
  • Lollapalooza
  • Maison Margiela
  • Christian Louboutin
  • ASOS
Brand Category Score
Jean-Charles de Castelbajac Apparel & Fashion 116.88
Courrèges Apparel & Fashion 80.62
Accor Hotels Travel & Hospitality 67.82
Galeries Lafayette Apparel & Fashion 34.43
Fnac Entertainment & Media 32.99
Monoprix Grocery & Pantry 28.34
Ricard Alcoholic Beverages 24.76
Jean Paul Gaultier Apparel & Fashion 23.15
Sandro Apparel & Fashion 21.03
MOOG Automotive 18.39
JACQUEMUS Other 17.27
Longchamp Accessories (Bags, Eyewear, Etc.) 14.34
Air France Travel & Hospitality 13.82
Garnier Beauty & Personal Care 13.45
Eurostar Apparel & Fashion 12.60
Acne Studios Apparel & Fashion 12.29
Akai Consumer Electronics 12.07
Lanvin Apparel & Fashion 11.42
Evian Beverages 11.35
Ableton Audio & Music Gear 9.44
KARL LAGERFELD Apparel & Fashion 9.35
Paul Smith Apparel & Fashion 9.08
Pro Tools Tools, DIY & Garden 7.89
Kodak Cameras & Photography 7.61
Guerlain Beauty & Personal Care 7.57
Montblanc Luxury & Designer 6.81
Kerastase Beauty & Personal Care 6.67
Vivienne Westwood Apparel & Fashion 6.32
Leica Cameras & Photography 6.09
Lollapalooza Entertainment 5.95
Maison Margiela Apparel & Fashion 5.81
Alexander McQueen Apparel & Fashion 5.72
BALMAIN Apparel & Fashion 5.67
Calzedonia Apparel & Fashion 5.65
Yves Saint Laurent Apparel & Fashion 5.55
Décathlon Sports & Outdoors 5.50
Loewe Apparel & Fashion 5.49
Miu Miu Apparel & Fashion 5.48
Elle Magazine Entertainment & Media 5.32
Lacoste Apparel & Fashion 5.21
Cartier Jewelry & Watches 4.70
Dr. Martens Apparel & Fashion 4.30
Pull&Bear Apparel & Fashion 4.28
Polaroid Cameras & Photography 4.23
Summit Entertainment Entertainment 4.18
Christian Louboutin Apparel & Fashion 3.98
Marc Jacobs Apparel & Fashion 3.93
Hermès Luxury & Designer 3.88
Christian Dior Luxury & Designer 3.75
ASOS Apparel & Fashion 3.74

Official Profiles

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Artist: Alice et Moi

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Popularity (2025-10-02)

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