Alexis Ffrench

Alexis Ffrench — classical, ensemble & opera artist from GB.

Alexis Ffrench is a groundbreaking artist known for his genre-defying Classical Soul sound, drawing on a diverse range of influences to create music that…

Influence: 59.01% Fanbase: 37.24% Trending: 69.90% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Sweaty Betty • 29.66% • Very Strong

As of 2025-08-16

369,432

Social Media Followers

As of 2025-08-16

00:00:00

Hours Airplay

2025-10-07 18:48:30 UTC

Genres

classical, ensemble & operaneo-classical

Biography

Alexis Ffrench is a groundbreaking artist known for his genre-defying Classical Soul sound, drawing on a diverse range of influences to create music that transcends traditional boundaries. With nearly 1 billion streams and a Gold-selling status in the USA for his single 'Bluebird,' Alexis's music resonates deeply with listeners worldwide. Music is not just a career for him but a fundamental part of his identity, shaping his worldview and offering insights into the complexities of humanity.

Driven by a mission to make a positive impact through his music, Alexis views his latest project as a prism, reflecting on past influences while looking towards the future. His compositions offer intimate glimpses into societal shifts, showcasing a profound connection between music and the human experience.

Top Brand Affinities

Report Date: 2025-08-16

Alexis Ffrench maintains consistent pull among 18-24 & 25-34 audiences across BRAZIL, PHILIPPINES, VIETNAM. The audience leans male-leaning (53%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 599 avg views per post; Instagram functions as the community touchpoint. Affinity with Sweaty Betty, ITV, MOOG makes Collaborate with wellness brands for mindfulness playlists, Launch a limited edition vinyl of latest album, Create an online masterclass on music composition a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Alexis Ffrench score 0.08% — Low bucket.

Brand: Sweaty BettyBrand: ITVBrand: MOOG Product: Collaborate with wellness brands for mindfulness playlistsProduct: Launch a limited edition vinyl of latest albumProduct: Create an online masterclass on music composition

Followers:369,432

Engagements:301

Rate:0.1%

Posts:2,433

Avg Likes:300

Avg Comments:10

Avg Views:599

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 369,432 · Engagements 301 · Rate 0.1% Posts 2,433 · Views 599 · Avg Likes 300 · Avg Comments 10 · Avg Views 599	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 29% 13-17: 10% 35-44: 9%	Largest: 18-24 (49%); next: 25-34 (29%)
Gender Split	Female: 47% Male: 53% Non-binary/Other: 0%	Skews male (53%)
Top Countries	BRAZIL (16%) PHILIPPINES (15%) VIETNAM (9%) EGYPT (8%) INDONESIA (7%)	Top regions: BRAZIL (16%), PHILIPPINES (15%), VIETNAM (9%)
Platform Engagement	Instagram: 273 avg likes/post · Tiktok: 599 avg views/post	Best reach: Tiktok 599 avg views; best engagement: Instagram 273 avg likes

Top Brand Affinities

Sweaty Betty

Apparel & Fashion

Score: 29.66

ITV

Entertainment

Score: 24.37

MOOG

Automotive

Score: 16.82

Amazon Music

Entertainment & Media

Score: 16.08

Tate Modern

Entertainment & Media

Score: 15.67

Waitrose

Grocery & Pantry

Score: 14.15

Selfridges

Apparel & Fashion

Score: 13.20

Mixcloud

Entertainment & Media

Score: 12.69

Marks & Spencer

Apparel & Fashion

Score: 12.46

Pro Tools

Tools, DIY & Garden

Score: 12.14

Akai

Consumer Electronics

Score: 10.49

Sainsbury's

Grocery & Pantry

Score: 9.47

Recommendations

Products & Services

Collaborate with wellness brands for mindfulness playlists
Launch a limited edition vinyl of latest album
Create an online masterclass on music composition
Partner with eco-friendly fashion brands for merchandise
Offer exclusive behind-the-scenes content for fans
Develop a mobile app for interactive music experiences
Host virtual concerts with immersive technology
Create a podcast discussing music and societal themes

Marketing Angles

Highlight the fusion of classical and contemporary music
Emphasize the artist's mission for positive societal impact
Leverage storytelling in marketing campaigns
Utilize user-generated content to engage fans
Create themed playlists for different moods and occasions
Engage with fans through Q&A sessions on social media

Content Themes

Exploration of cultural influences in music
The relationship between music and mental health
Behind-the-scenes of music creation
Personal stories and inspirations behind songs
Societal issues reflected in music
Collaborations with other artists across genres

Partnership Brands

Amazon Music
Tate Modern
Sweaty Betty
Marks & Spencer
Selfridges
Pro Tools
Ableton
Spotify Music
Mixcloud
Lululemon Athletica
Harrods
Vogue
MTV
Airbnb
Guinness
Lindt
Dr. Martens
Oculus
Kickstarter
Urban Outfitters

Brand	Category	Score
Sweaty Betty	Apparel & Fashion	29.66
ITV	Entertainment	24.37
MOOG	Automotive	16.82
Amazon Music	Entertainment & Media	16.08
Tate Modern	Entertainment & Media	15.67
Waitrose	Grocery & Pantry	14.15
Selfridges	Apparel & Fashion	13.20
Mixcloud	Entertainment & Media	12.69
Marks & Spencer	Apparel & Fashion	12.46
Pro Tools	Tools, DIY & Garden	12.14
Akai	Consumer Electronics	10.49
Sainsbury's	Grocery & Pantry	9.47
Atmos	Apparel & Fashion	9.04
Next	Apparel & Fashion	8.91
Vauxhall	Automotive	7.35
Harrods	Luxury & Designer	7.06
Ableton	Audio & Music Gear	6.53
River Island	Apparel & Fashion	6.47
BBC	Apparel & Fashion	6.45
Summit Entertainment	Entertainment	5.80
NBC	Entertainment & Media	5.27
ASOS	Apparel & Fashion	5.06
Anthropologie	Apparel & Fashion	4.95
Oculus	Consumer Electronics	4.84
Spotify Music	Entertainment & Media	4.77
Topshop	Apparel & Fashion	4.24
iHeartRadio Music Awards	Entertainment	4.09
Leica	Cameras & Photography	4.01
Kickstarter	E-commerce & Marketplaces	3.94
Jimmy Choo	Apparel & Fashion	3.77
Lindt	Snacks & Confectionery	3.66
Aperol	Alcoholic Beverages	3.66
Lululemon Athletica	Apparel & Fashion	3.64
Showtime	Entertainment	3.54
Tesco	Grocery & Pantry	3.53
Lush	Beauty & Personal Care	3.41
Vogue	Apparel & Fashion	3.29
Kate Spade	Apparel & Fashion	3.29
MTV	Entertainment	3.21
Hilton	Travel & Hospitality	3.12
Paramount Pictures	Entertainment & Media	3.08
Airbnb	Travel & Hospitality	3.04
TOM FORD	Luxury & Designer	2.99
Dr. Martens	Apparel & Fashion	2.97
SoundCloud	Entertainment & Media	2.96
Guinness	Alcoholic Beverages	2.96
Christian Louboutin	Apparel & Fashion	2.83
Cadbury	Snacks & Confectionery	2.79
Sunnies Studios	Apparel & Fashion	2.77
Urban Outfitters	Apparel & Fashion	2.71