Alexander Abreu
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-21
141,814
Social Media Followers
As of 2025-08-21
00:00:00
Hours Airplay
Updated 2025-10-03 20:00:58 UTC
Genres
Scores
Biography
Havana D’Primera, led by Alexander Abreu, stands out in the Cuban music landscape with its blend of genres and meaningful storytelling. Since its formation in 2008, the group has garnered a global following, selling out venues and earning acclaim for their vibrant music and energetic stage presence. With a roster of top musical talents from Cuba, Havana D’Primera continues to captivate audiences with their unique sound and heartfelt lyrics, solidifying their place as one of the most exciting contemporary Cuban bands.
Alexander Abreu engages 25-34 & 35-44 audiences with repeatable results in COLOMBIA, UNITED STATES, ITALY. The fan base skews heavily male (57%), giving a straightforward map for media and merchandising. Velocity is clearest on Instagram (410 avg likes per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Havana Club, Univision, Movistar, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 141,814 · Engagements 410 · Rate 0.3% Posts 2,488 · Views 0 · Avg Likes 410 · Avg Comments 14 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 49% 35-44: 27% 18-24: 15% 45-64: 8% |
Largest: 25-34 (49%); next: 35-44 (27%) |
| Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
| Top Countries |
COLOMBIA (15%) UNITED STATES (14%) ITALY (11%) SPAIN (10%) PERU (8%) |
Top regions: COLOMBIA (15%), UNITED STATES (14%), ITALY (11%) |
| Platform Engagement | Instagram: 410 avg likes/post | best engagement: Instagram 410 avg likes |
Top Brand Affinities
Havana Club
Univision
Movistar
Pro Tools
Suavecito
Amazon Music
Sennheiser
American Airlines
Cafecito
Iberostar Hotels & Resorts
Pioneer
Ableton
| Brand | Category | Score |
|---|---|---|
| Havana Club | 50.27 | |
| Univision | 28.51 | |
| Movistar | 16.78 | |
| Pro Tools | 14.01 | |
| Suavecito | 13.46 | |
| Amazon Music | 10.01 | |
| Sennheiser | 9.05 | |
| American Airlines | 7.60 | |
| Cafecito | 7.30 | |
| Iberostar Hotels & Resorts | 6.99 | |
| Pioneer | 5.45 | |
| Ableton | 5.13 | |
| musical.ly | 4.84 | |
| VidaSana | 4.79 | |
| Spotify Music | 4.08 | |
| Aperol | 3.25 | |
| Bacardi | 3.14 | |
| Yamaha | 2.77 | |
| Stradivarius | 2.58 | |
| Beats Electronics | 2.36 | |
| Versace | 2.22 | |
| Heineken | 1.69 | |
| shein | 1.60 | |
| SheInside | 1.44 | |
| Bershka | 1.40 | |
| H&M | 1.40 | |
| Guess | 1.33 | |
| Sony | 1.31 | |
| Forever 21 | 1.31 | |
| Los Angeles Lakers | 1.31 | |
| Ray-Ban | 1.30 | |
| Universal | 1.28 | |
| Mitsubishi | 1.25 | |
| Cartier | 1.23 | |
| Lamborghini | 1.22 | |
| Coachella | 1.22 | |
| FashionNova | 1.21 | |
| Travelgram | 1.16 | |
| Pandora | 1.14 | |
| Calvin Klein | 1.12 | |
| Pixar | 1.08 | |
| Pepsi | 1.07 | |
| NBA | 1.06 | |
| GoPro | 1.05 | |
| Red Bull | 1.03 | |
| SoundCloud | 1.03 | |
| Zara | 1.02 | |
| Paypal | 1.01 | |
| National Geographic | 1.00 | |
| Puma | 1.00 |
Official Profiles
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LoginArtist: Alexander Abreu
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-03)
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Popularity (2025-10-02)
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