Alejandro Lerner

Alejandro Lerner

Country: AR | Gender: male

Influential: 51.21% Fanbase: 30.62% Trending: 61.51%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 15.37% • Very Strong

As of 2025-09-09

230,890

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 22:32:26 UTC

Genres

poplatin poprockargentine rockrock nacionalrockpop rockfolk rocklatinlatin

Scores

Score: DMDB 51.20% | Fanbase 30.60% | Trending 61.50% | CAREER STAGE: MID_LEVEL

Biography

Alejandro Lerner, a renowned singer/songwriter from Argentina, gained national fame in the early '80s as a key figure in the Argentine pop/rock scene. Despite a gradual decline in popularity, he continued to release well-received albums, earning multiple Grammy nominations. His songs have been covered by various artists, including Santana, Carole King, and Victor Manuelle, achieving chart-topping success. Born in Buenos Aires in 1957, Lerner began his solo career in 1982 with the album "Alejandro Lerner y la Magia," which produced hits like "Por un Minuto de Amor" and "Nena Neurótica."

After a successful debut, Lerner pursued a solo path, releasing hit albums like "Todo a Pulmón" and "Lernertres." He collaborated with BMG for several albums before transitioning to Universal, where he released works like "Volver a Empezar" and "Si Quieres Saber Quién Soy." Throughout his career, Lerner also released compilations and live albums, showcasing his enduring appeal. Following a Latin Grammy-nominated album in 2007, he continued to evolve his sound, demonstrating his lasting impact on the Latin music scene.
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Top Brand Affinities
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Alejandro Lerner Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Alejandro Lerner is already in the conversation with 25-34 & 18-24 audiences in ARGENTINA, COLOMBIA, PERU. The audience is female-leaning (51%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (20,228 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Movistar, Pro Tools, Cafecito points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Alejandro Lerner score 0.29%Low bucket.
Brand: MovistarBrand: Pro ToolsBrand: Cafecito
Followers:230,890
Engagements:665
Rate:0.3%
Posts:1,880
Views:20,228
Avg Likes:660
Avg Comments:26
Avg Views:20,228

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 230,890 · Engagements 665 · Rate 0.3%
Posts 1,880 · Views 20,228 · Avg Likes 660 · Avg Comments 26 · Avg Views 20,228
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 35%
18-24: 24%
35-44: 23%
45-64: 16%
Largest: 25-34 (35%); next: 18-24 (24%)
Gender Split Female: 51%
Male: 49%
Non-binary/Other: 0%
Skews female (51%)
Top Countries ARGENTINA (48%)
COLOMBIA (12%)
PERU (7%)
ECUADOR (7%)
MEXICO (4%)
Top regions: ARGENTINA (48%), COLOMBIA (12%), PERU (7%)
Platform Engagement Instagram: 530 avg likes/post · Youtube: 20,228 avg views/post Best reach: Youtube 20,228 avg views; best engagement: Instagram 530 avg likes

Top Brand Affinities

Movistar
Score: 15.37
Pro Tools
Score: 14.91
Cafecito
Score: 14.55
Univision
Score: 14.43
Sandro
Score: 13.38
AstraZeneca
Score: 10.42
LATAM
Score: 10.04
Amazon Music
Score: 9.00
Riachuelo
Score: 8.71
Sennheiser
Score: 8.40
Carolina Herrera
Score: 7.52
Campari
Score: 6.75
Brand Category Score
Movistar 15.37
Pro Tools 14.91
Cafecito 14.55
Univision 14.43
Sandro 13.38
AstraZeneca 10.42
LATAM 10.04
Amazon Music 9.00
Riachuelo 8.71
Sennheiser 8.40
Carolina Herrera 7.52
Campari 6.75
Suavecito 6.13
Daewoo 6.12
Spotify Music 5.31
Ableton 5.29
Lollapalooza 5.26
VidaSana 4.99
Iberostar Hotels & Resorts 4.98
musical.ly 4.26
MasterCard Incorporated 4.23
NBC 3.54
Pringles 3.17
Citroen 2.72
MTV 2.61
Renault 2.39
Monster Beverage 2.33
Carrefour 2.32
Pixar 2.09
Aperol 2.08
Ferrero 1.86
Tinder 1.84
Yamaha 1.72
Peugeot 1.67
Sony 1.62
Warner Bros 1.60
Netflix 1.58
Guess 1.47
Heineken 1.45
Coca-Cola 1.42
Fiat 1.30
Cadillac 1.23
Lamborghini 1.21
Chevrolet 1.19
Harley-Davidson 1.11
Pandora 1.09
Beats Electronics 1.04
Nikon 1.01
SoundCloud 0.98
Marvel 0.96

Official Profiles

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Artist: Alejandro Lerner

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Radio Spins (2025-10-03)

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Popularity (2025-10-02)

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