Alain Souchon
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
108,600
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 22:20:04 UTC
Genres
Scores
Biography
Continuing to captivate audiences through the decades, Souchon's music evolved alongside his forays into cinema, earning critical acclaim for his acting roles. Collaborating intermittently with Voulzy, Souchon released successful albums like "C'est Comme Vous Voulez" and "Ultra Moderne Solitude," showcasing his enduring talent and versatility. With a career marked by hits like "Foule Sentimentale," Souchon's legacy as a distinguished French musician and actor remains a cornerstone of contemporary culture.
Alain Souchon commands interest from 25-34 & 18-24 audiences in FRANCE, BELGIUM, CANADA. With a heavily male (58%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (465,755 avg views per post); Youtube delivers the receipts in replies and shares. Affinity overlap with Jean-Charles de Castelbajac, Fnac, Monoprix points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 108,600 · Engagements 4,566 · Rate 4.2% Posts 100 · Views 466,268 · Avg Likes 4,564 · Avg Comments 225 · Avg Views 466,268 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 31% 18-24: 25% 45-64: 21% 35-44: 20% |
Largest: 25-34 (31%); next: 18-24 (25%) |
| Gender Split |
Female: 42% Male: 58% Non-binary/Other: 0% |
Skews male (58%) |
| Top Countries |
FRANCE (73%) BELGIUM (6%) CANADA (2%) SWITZERLAND (1%) UNITED STATES (1%) |
Top regions: FRANCE (73%), BELGIUM (6%), CANADA (2%) |
| Platform Engagement | Instagram: 1,339 avg likes/post · Tiktok: 513 avg views/post · Youtube: 465,755 avg views/post | Best reach: Youtube 465,755 avg views; best engagement: Youtube 3,212 avg likes |
Top Brand Affinities
Jean-Charles de Castelbajac
Fnac
Monoprix
Accor Hotels
Galeries Lafayette
Jean Paul Gaultier
Perrier
PLAYMOBIL
Garnier
ESPRIT
Ricard
Air France
| Brand | Category | Score |
|---|---|---|
| Jean-Charles de Castelbajac | Apparel & Fashion | 116.09 |
| Fnac | Entertainment & Media | 63.55 |
| Monoprix | Grocery & Pantry | 58.30 |
| Accor Hotels | Travel & Hospitality | 53.30 |
| Galeries Lafayette | Apparel & Fashion | 26.65 |
| Jean Paul Gaultier | Apparel & Fashion | 26.62 |
| Perrier | Beverages | 16.51 |
| PLAYMOBIL | Toys & Games | 14.86 |
| Garnier | Beauty & Personal Care | 13.61 |
| ESPRIT | Apparel & Fashion | 13.21 |
| Ricard | Alcoholic Beverages | 12.61 |
| Air France | Travel & Hospitality | 11.56 |
| Lanvin | Apparel & Fashion | 10.89 |
| KARL LAGERFELD | Apparel & Fashion | 9.88 |
| Vichy | Beauty & Personal Care | 9.87 |
| Evian | Beverages | 9.01 |
| Longchamp | Accessories (Bags, Eyewear, Etc.) | 8.70 |
| JACQUEMUS | Apparel & Fashion | 7.84 |
| Montblanc | Luxury & Designer | 7.36 |
| NBC | Entertainment & Media | 7.21 |
| Décathlon | Sports & Outdoors | 6.30 |
| Tate Modern | Entertainment | 6.18 |
| Citroen | Automotive | 6.16 |
| Elle Magazine | Entertainment & Media | 5.76 |
| Guerlain | Beauty & Personal Care | 5.58 |
| Rover | Automotive | 4.86 |
| Haribo | Snacks & Confectionery | 4.85 |
| Tarte Cosmetics | Beauty & Personal Care | 4.51 |
| Carrefour | Grocery & Pantry | 4.35 |
| Yves Saint Laurent | Apparel & Fashion | 4.34 |
| Hublot | Jewelry & Watches | 3.79 |
| Summit Entertainment | Entertainment | 3.78 |
| Peugeot | Automotive | 3.77 |
| Nespresso | Beverages | 3.65 |
| Cartier | Jewelry & Watches | 3.48 |
| Leica | Cameras & Photography | 3.39 |
| Renault | Automotive | 2.89 |
| Faber-Castell | Books, Stationery & Office | 2.63 |
| Kodak | Cameras & Photography | 2.49 |
| Snoopy And The Peanuts Gang | Entertainment | 2.47 |
| Christian Louboutin | Apparel & Fashion | 2.47 |
| KENZO | Apparel & Fashion | 2.35 |
| Lego | Toys & Games | 2.24 |
| Hermès | Luxury & Designer | 2.20 |
| ASOS | Apparel & Fashion | 2.15 |
| Fiat | Automotive | 2.13 |
| Christian Dior | Luxury & Designer | 2.08 |
| Lancôme | Beauty & Personal Care | 2.04 |
| Spotify Music | Entertainment & Media | 1.95 |
| Lacoste | Apparel & Fashion | 1.83 |
Official Profiles
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LoginArtist: Alain Souchon
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-22 23:36:38 | Rive gauche | Antipode | Brussels, BE | 213 |
| 2025-08-22 23:05:55 | L'Amour à la machine | VivaCite | Profondeville, BE | 206 |
| 2025-08-22 23:03:17 | Une guitare un citoyen | Jaime Radio | Lorient, FR | 258 |
| 2025-08-22 23:02:43 | Bidon | RDC | Saint-Girons, FR | 216 |
| 2025-08-22 22:47:08 | Quand j'étais chanteur | Happy Radio | Bergerac, FR | 213 |
| 2025-08-22 22:28:35 | À quoi tu penses ? | Equinoxe | Liège, BE | 193 |
| 2025-08-22 22:23:45 | L'Amour à la machine | ici 100% chanson française | Paris, FR | 206 |
| 2025-08-22 22:18:22 | À quoi tu penses ? | RTS Option | Lausanne, CH | 194 |
| 2025-08-22 22:08:37 | Le Baiser | RMN | Pontivy, FR | 240 |
| 2025-08-22 22:02:15 | La même tribu (Version 2) | Radio Club | Wallers-Arenberg, FR | 194 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |