Akatu

Akatu

Country: BR

Influence: 48.27% Fanbase: 28.18% Trending: 58.31% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ambev • 25.22% • Very Strong

As of 2025-09-09

1,895,193

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-10-08 16:55:53 UTC

Genres

latinpagoderoda de samba

Biography

Originating from the Tupi language, the name "Akatu" translates to "good seed and better world," embodying the ethos of the group. Formed in 2015 in Belo Horizonte, the band consists of Lukas Gabriel, Beg Candeia, Angelo, Caique, and Lucas Araújo, garnering over 700 million streams on digital platforms. With a strong focus on audiovisual productions from the outset, Akatu released albums such as "Meu Momento," "Vamo Cantar," "Ensaio Akatu," and "Akatu Relax," collaborating with artists like Grupo Revelação and Xande de Pilares. Their most recent endeavors include the visually stunning "Degrauzinho por Degrauzinho" and the upcoming album "Akatu in The City," featuring a diverse lineup of guest artists.

For inquiries and bookings, contact Kaio at (31) 99580.8231 or [email protected]. Stay tuned for Akatu's forthcoming album in 2025, promising fresh, original music from this dynamic group.

Akatu Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Akatu is a clear fit for 25-34 & 18-24 audiences with strength across BRAZIL, UNITED STATES, INDIA. The audience is heavily male (58%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (6,745 avg views per post); Instagram builds the community layer. Affinity data highlights Ambev, Itambé, Danone, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Akatu score 0.16%Low bucket.
Brand: AmbevBrand: ItambéBrand: Danone
Followers:1,895,193
Engagements:3,007
Rate:0.2%
Posts:3,288
Views:7,202
Avg Likes:2,960
Avg Comments:76
Avg Views:7,202

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,895,193 · Engagements 3,007 · Rate 0.2%
Posts 3,288 · Views 7,202 · Avg Likes 2,960 · Avg Comments 76 · Avg Views 7,202
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 45%
18-24: 37%
35-44: 12%
13-17: 3%
Largest: 25-34 (45%); next: 18-24 (37%)
Gender Split Female: 42%
Male: 58%
Non-binary/Other: 0%
Skews male (58%)
Top Countries BRAZIL (98%)
UNITED STATES (1%)
INDIA (0%)
PORTUGAL (0%)
GERMANY (0%)
Top regions: BRAZIL (98%), UNITED STATES (1%), INDIA (0%)
Platform Engagement Instagram: 2,516 avg likes/post · Tiktok: 6,745 avg views/post · Youtube: 457 avg views/post Best reach: Tiktok 6,745 avg views; best engagement: Instagram 2,516 avg likes

Top Brand Affinities

Ambev
Score: 25.22
Itambé
Score: 24.26
Danone
Score: 20.74
Itaipava
Score: 14.24
Xerox
Score: 12.36
Rapha
Score: 12.29
Banco Bradesco
Score: 8.98
Amstel
Score: 7.78
Barber Shop Connect
Score: 7.26
Moda Praia
Score: 7.13
Riachuelo
Score: 6.30
Eudora
Score: 5.14
Brand Category Score
Ambev 25.22
Itambé 24.26
Danone 20.74
Itaipava 14.24
Xerox 12.36
Rapha 12.29
Banco Bradesco 8.98
Amstel 7.78
Barber Shop Connect 7.26
Moda Praia 7.13
Riachuelo 6.30
Eudora 5.14
Heineken 5.02
BaByliss 4.71
Budweiser 4.52
Pfizer 3.84
Oakley 1.83
UFC 1.55
Renault 1.48
Fiat 1.32
musical.ly 1.19
Chevrolet 1.10
Mitsubishi 1.03
FIFA 1.01
Hyundai 0.94
SheInside 0.91
Xiaomi 0.90
Nutella 0.87
Spotify Music 0.86
Volkswagen 0.86
NBA 0.73
Honda 0.73
Pandora 0.71
Netflix 0.64
Yamaha 0.61
DC Entertainment 0.61
Nike 0.57
Adidas 0.54
Coca-Cola 0.54
McDonald's 0.52
GoPro 0.51
Nissan 0.50
Toyota 0.43
PlayStation 0.43
Ford 0.43
Google 0.42
Amazon 0.39
Walt Disney 0.37
Samsung Group 0.31
BMW 0.29

Official Profiles

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Artist: Akatu

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Akatu today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 20:44:51 Cena de Cinema - Ao Vivo Transcontinental FM São Paulo, SP, BR 177
2025-08-22 10:53:10 Cena de Cinema - Ao Vivo Transcontinental FM São Paulo, SP, BR 158
2025-08-22 10:46:58 Cena de Cinema - Ao Vivo Transcontinental FM São Paulo, SP, BR 9
2025-08-22 06:45:36 Cena de Cinema - Ao Vivo Transcontinental FM São Paulo, SP, BR 197

Popularity (2025-10-07)

Platform%
No data.

Trending Artist