
Agnes Obel
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
451,338
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 18:41:07 UTC
Genres
Scores
Biography
Obel's musical journey began at a young age, learning the piano amidst the sounds of Bartok and Chopin played by her mother. With a wide range of influences from PJ Harvey to Claude Debussy, she has been compared to artists like Ane Brun, Eva Cassidy, and Joni Mitchell. Obel's debut album, Philharmonics, was a self-produced work of art that resonated with audiences, earning critical acclaim and commercial success, particularly in Denmark where it achieved double platinum status. Her latest release, Myopia, continues her trend of self-recording and producing, showcasing her talent for crafting introspective and atmospheric compositions.
Agnes Obel engages 18-24 & 25-34 audiences with repeatable results in VIETNAM, UNITED STATES, BRAZIL. The fan base skews male-leaning (52%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (122,600 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around leading lifestyle names, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 451,338 · Engagements 3,230 · Rate 0.7% Posts 64 · Views 143,400 · Avg Likes 3,109 · Avg Comments 115 · Avg Views 143,400 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 40% 25-34: 36% 35-44: 12% 45-64: 7% |
Largest: 18-24 (40%); next: 25-34 (36%) |
Gender Split |
Female: 48% Male: 52% Non-binary/Other: 0% |
Skews male (52%) |
Top Countries |
VIETNAM (33%) UNITED STATES (12%) BRAZIL (10%) FRANCE (9%) UNITED KINGDOM (5%) |
Top regions: VIETNAM (33%), UNITED STATES (12%), BRAZIL (10%) |
Platform Engagement | Tiktok: 20,800 avg views/post · Youtube: 122,600 avg views/post | Best reach: Youtube 122,600 avg views; best engagement: Youtube 2,322 avg likes |
Top Brand Affinities
Brand | Category | Score |
---|---|---|
Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
|
Official Profiles
Login to view Contact
LoginArtist: Agnes Obel
The map shows every radio station that aired Agnes Obel today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-22 16:34:10 | Broken Sleep | Mdr Kultur | Camburg, DE | 132 |
2025-08-22 16:17:22 | Red Virgin Soil | SRF2 | Nendeln, CH | 156 |
2025-08-22 13:41:40 | Dorian | Radio Campus Besançon | Besançon, FR | 277 |
2025-08-22 06:56:30 | Riverside | Chérie FM | Brussels, BE | 219 |
2025-08-22 03:17:38 | Riverside | RDC | Saint-Girons, FR | 220 |
2025-08-22 03:13:33 | Fuel to Fire | Ego FM | Munich, DE | 199 |
2025-08-22 02:44:42 | Just So | Mdr Kultur | Camburg, DE | 209 |
2025-08-22 02:44:40 | Just So | Bremen Zwei | Bremen, DE | 209 |
2025-08-22 01:42:40 | Broken Sleep | Radio Phénix | Caen, FR | 290 |
2025-08-22 01:15:17 | Riverside | RMC Italia | Milan, IT | 217 |
Popularity (2025-10-02)
Platform | % |
---|---|
No data. |