Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
14,991
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 20:02:57 UTC
Genres
Scores
Biography
A2 builds repeat engagement among 25-34 & 18-24 audiences throughout UNITED KINGDOM, UNITED STATES, NIGERIA. With a heavily male (67%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Instagram (725 avg likes per post), while Instagram provides social proof in comments and saves. Affinities with Mixcloud, Selfridges, True Religion point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 14,991 · Engagements 725 · Rate 4.8% Posts 11 · Views 0 · Avg Likes 725 · Avg Comments 67 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 56% 18-24: 27% 35-44: 12% 13-17: 3% |
Largest: 25-34 (56%); next: 18-24 (27%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED KINGDOM (60%) UNITED STATES (12%) NIGERIA (7%) FRANCE (2%) GERMANY (1%) |
Top regions: UNITED KINGDOM (60%), UNITED STATES (12%), NIGERIA (7%) |
| Platform Engagement | Instagram: 725 avg likes/post | best engagement: Instagram 725 avg likes |
Top Brand Affinities
Mixcloud
Selfridges
True Religion
Warner Music
Sky Sports
MISSGUIDED
Stone Island
SUSHISAMBA
ITV
Vauxhall
SoundCloud
Palm Angels
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 40.28 | |
| Selfridges | 29.15 | |
| True Religion | 24.35 | |
| Warner Music | 22.53 | |
| Sky Sports | 17.02 | |
| MISSGUIDED | 17.00 | |
| Stone Island | 16.92 | |
| SUSHISAMBA | 16.90 | |
| ITV | 16.54 | |
| Vauxhall | 16.08 | |
| SoundCloud | 15.66 | |
| Palm Angels | 14.58 | |
| ASOS | 13.55 | |
| Acne Studios | 13.37 | |
| All Saints | 12.22 | |
| boohoo | 12.21 | |
| Depop | 11.77 | |
| Amazon Music | 11.42 | |
| Akai | 11.16 | |
| Maison Margiela | 10.14 | |
| Foot Locker | 9.82 | |
| Alexander Wang | 9.81 | |
| Stüssy | 9.52 | |
| River Island | 9.51 | |
| Pioneer | 9.27 | |
| Ableton | 9.26 | |
| Ellesse | 9.25 | |
| Hennessy | 9.10 | |
| Vivienne Westwood | 8.97 | |
| Marni | 8.42 | |
| Champion | 8.29 | |
| New Era | 7.91 | |
| Pro Tools | 7.91 | |
| Beats Electronics | 7.89 | |
| Spotify Music | 7.57 | |
| Tate Modern | 7.40 | |
| Moncler | 7.37 | |
| Dr. Martens | 7.36 | |
| Urban Outfitters | 7.18 | |
| JACQUEMUS | 7.17 | |
| Harrods | 7.13 | |
| Clarks | 6.48 | |
| Loewe | 6.06 | |
| Topshop | 6.01 | |
| Carhartt | 6.01 | |
| Alexander McQueen | 5.65 | |
| Kodak | 5.60 | |
| BBC | 5.09 | |
| Dsquared | 4.91 | |
| Supreme | 4.86 |
Official Profiles
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LoginArtist: A2
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-22 18:46:58 | Beuna Vida | Croydon FM | London, GB | 203 |
| 2025-08-22 18:09:53 | Funny How | Croydon FM | London, GB | 150 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |