9th Wonder

9th Wonder

Country: US | Gender: male

Influential: 59.20% Fanbase: 39.98% Trending: 68.80%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Akai • 71.54% • Very Strong

As of 2025-09-08

743,572

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 18:47:00 UTC

Genres

hip-hop & raphip hophip-hop/rapnorth carolina hip hopalternative hip hopboom bapcontemporary hip hop

Scores

Score: DMDB 59.20% | Fanbase 40.00% | Trending 68.80% | CAREER STAGE: MID_LEVEL

Biography

9th Wonder, born Pat Douthit in Winston-Salem, North Carolina, honed his musical skills by playing in the school band and experimenting with keyboards at home. His journey as a producer began at North Carolina Central University, where he discovered his passion for creating beats on a computer. Forming the group Little Brother with classmates Phonte and Big Pooh, 9th Wonder gained recognition through projects like remixing Nas's "God's Son" album and producing tracks for JAY Z. His prolific career includes collaborations with artists such as Murs, Buckshot, and Mary J. Blige, as well as solo releases like "Dream Merchant, Vol. 1" and "The Wonder Years."

After leaving Little Brother in 2007, 9th Wonder continued to make a name for himself as a sought-after producer, working with Erykah Badu and Sean Price. He also delved into education, teaching hip-hop at NCCU, and collaborated on projects like "The Formula" and "Death of a Pop Star." Throughout the years, he released solo albums like "The Solution" and "Indie 500" with Talib Kweli, showcasing his versatile production skills and enduring influence in the hip-hop scene.
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9th Wonder Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

9th Wonder speaks to 25-34 & 35-44 audiences with measurable traction in UNITED STATES, UNITED KINGDOM, CANADA. Composition is heavily male (79%), which tightens creative strategy without sacrificing scale. Instagram is the reach engine (2,015 avg likes per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Akai, Pro Tools, Ableton, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist 9th Wonder score 0.27%Low bucket.
Brand: AkaiBrand: Pro ToolsBrand: Ableton
Followers:743,572
Engagements:2,015
Rate:0.3%
Posts:706
Views:0
Avg Likes:2,015
Avg Comments:108
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 743,572 · Engagements 2,015 · Rate 0.3%
Posts 706 · Views 0 · Avg Likes 2,015 · Avg Comments 108 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 45%
35-44: 33%
18-24: 14%
45-64: 7%
Largest: 25-34 (45%); next: 35-44 (33%)
Gender Split Female: 21%
Male: 79%
Non-binary/Other: 0%
Skews male (79%)
Top Countries UNITED STATES (70%)
UNITED KINGDOM (3%)
CANADA (3%)
SOUTH AFRICA (2%)
BRAZIL (2%)
Top regions: UNITED STATES (70%), UNITED KINGDOM (3%), CANADA (3%)
Platform Engagement Instagram: 2,015 avg likes/post best engagement: Instagram 2,015 avg likes

Top Brand Affinities

Akai
Score: 71.54
Pro Tools
Score: 34.80
Ableton
Score: 25.94
Amazon Music
Score: 25.70
Spinrilla
Score: 22.72
Mixcloud
Score: 21.58
MOOG
Score: 19.67
Beats Electronics
Score: 19.01
WNBA
Score: 16.94
SoundCloud
Score: 15.35
Pioneer
Score: 13.67
iHeartRadio Music Awards
Score: 12.15
Brand Category Score
Akai 71.54
Pro Tools 34.80
Ableton 25.94
Amazon Music 25.70
Spinrilla 22.72
Mixcloud 21.58
MOOG 19.67
Beats Electronics 19.01
WNBA 16.94
SoundCloud 15.35
Pioneer 13.67
iHeartRadio Music Awards 12.15
Marc O'Polo 11.88
ESPN 9.46
Sneaker News 9.19
Hennessy 8.42
CNN 8.41
Sneakerhead 8.12
New Era 7.91
Spotify Music 7.54
NBA 7.11
Los Angeles Lakers 7.05
MTV 6.76
Kickstagram 6.71
Sole Collector 6.49
Nice Kicks 6.27
NFL 6.03
Capcom 5.89
Champion 5.69
NBC 5.22
Kodak 5.20
Verizon 4.46
Timberland 4.19
FedEx 4.00
Mortal Kombat 3.93
Carhartt 3.52
The North Face 3.48
Barber Shop Connect 3.41
Supreme 3.25
Stüssy 3.18
Polo Ralph Lauren 3.18
Warner Bros 3.12
Comedy Central 2.98
Philips 2.96
Paramount Pictures 2.94
Coachella 2.93
Universal 2.84
Cadillac 2.80
Nickelodeon 2.77
NHL 2.74

Official Profiles

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Artist: 9th Wonder

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired 9th Wonder today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-28)

Total: 1,380,977

PLATFORM TOTAL %
Spotify Spotify 1,015,562 73.54%
Audiomack Audiomack 365,415 26.46%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 00:24:02 NCSunset!!! Radio Dijon Campus Dijon, FR 128

Popularity (2025-10-02)

Platform%
No data.