
99zed
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-07
10,654
Social Media Followers
As of 2025-10-07
00:00:00
Hours Airplay
2025-10-08 18:47:55 UTC
Genres
Biography
In addition to its dynamic music scene, Richmond boasts a strong community of musicians and artists who collaborate and support one another. The city's music venues, such as The National and The Broadberry, provide platforms for both established and emerging artists to showcase their talents. With a rich tradition of music appreciation and a growing network of venues and events, Richmond continues to be a thriving destination for music enthusiasts.
99zed cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, CANADA, UNITED KINGDOM. A heavily male (64%) profile rewards creative that treats fans like insiders. Performance peaks on Instagram with 1,722 avg likes per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Arctic Fox hair Color, SoundCloud, Akai, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 10,654 · Engagements 1,722 · Rate 16.2% Posts 35 · Views 0 · Avg Likes 1,722 · Avg Comments 57 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 47% 25-34: 37% 13-17: 7% 35-44: 7% |
Largest: 18-24 (47%); next: 25-34 (37%) |
Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
Top Countries |
UNITED STATES (67%) CANADA (5%) UNITED KINGDOM (3%) GERMANY (3%) AUSTRALIA (3%) |
Top regions: UNITED STATES (67%), CANADA (5%), UNITED KINGDOM (3%) |
Platform Engagement | Instagram: 1,722 avg likes/post | best engagement: Instagram 1,722 avg likes |
Top Brand Affinities
Arctic Fox hair Color
SoundCloud
Akai
Ableton
Hot Topic
Hoonigan
Beats Electronics
Spotify Music
Diablo
Pacific Northwest Wonderland
Monster Beverage
Fallout
Brand | Category | Score |
---|---|---|
Arctic Fox hair Color | 21.61 | |
SoundCloud | 19.12 | |
Akai | 11.88 | |
Ableton | 11.43 | |
Hot Topic | 9.53 | |
Hoonigan | 9.06 | |
Beats Electronics | 8.39 | |
Spotify Music | 7.97 | |
Diablo | 6.43 | |
Pacific Northwest Wonderland | 5.15 | |
Monster Beverage | 4.34 | |
Fallout | 4.24 | |
Verizon | 3.95 | |
American Eagle | 3.94 | |
Sprite | 3.51 | |
Call of Duty | 3.49 | |
Supreme | 3.28 | |
Carhartt | 3.17 | |
League of Legends | 2.94 | |
Vans | 2.91 | |
Nickelodeon | 2.86 | |
Urban Outfitters | 2.79 | |
Dr. Martens | 2.76 | |
Ubisoft | 2.71 | |
Xbox | 2.64 | |
Walmart | 2.58 | |
Nintendo | 2.58 | |
Chrysler | 2.30 | |
Cadillac | 2.30 | |
Kodak | 2.29 | |
Grand Theft Auto | 2.28 | |
Gymshark | 2.27 | |
PlayStation | 2.23 | |
shein | 2.18 | |
Pokemon | 2.10 | |
Pokemon Go | 2.07 | |
Showtime | 2.01 | |
Subaru | 2.00 | |
Nissan | 1.99 | |
Transformers | 1.98 | |
NYX Cosmetics | 1.95 | |
Dodge | 1.91 | |
Scion | 1.88 | |
Victoria's Secret | 1.86 | |
Chevrolet | 1.80 | |
SheInside | 1.70 | |
Too Faced Cosmetics | 1.70 | |
Polaroid | 1.69 | |
Mazda | 1.67 | |
Harley-Davidson | 1.66 |
Official Profiles
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LoginArtist: 99zed
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-08)
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Aired At | Song | Station | Location | Duration (s) |
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Popularity (2025-10-07)
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