Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
106,470
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
2025-10-07 16:50:06 UTC
Genres
Biography
The trio, known for their songwriting and production skills, contributed to various soundtracks before releasing their album "Identity" in 2004. After a break to focus on personal growth, education, and family, 3T returned with the release of "Chapter III" in 2015, inviting both longtime fans and new listeners to join them on their musical journey.
3T is already in the conversation with 25-34 & 18-24 audiences in UNITED STATES, PHILIPPINES, BRAZIL. The audience is heavily female (58%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (10,950 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Accor Hotels, Amazon Music, MTV points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 106,470 · Engagements 3,982 · Rate 3.7% Posts 163 · Views 10,950 · Avg Likes 3,964 · Avg Comments 217 · Avg Views 10,950 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 28% 35-44: 21% 45-64: 7% |
Largest: 25-34 (41%); next: 18-24 (28%) |
| Gender Split |
Female: 58% Male: 42% Non-binary/Other: 0% |
Skews female (58%) |
| Top Countries |
UNITED STATES (29%) PHILIPPINES (10%) BRAZIL (8%) FRANCE (7%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (29%), PHILIPPINES (10%), BRAZIL (8%) |
| Platform Engagement | Instagram: 3,616 avg likes/post · Youtube: 10,950 avg views/post | Best reach: Youtube 10,950 avg views; best engagement: Instagram 3,616 avg likes |
Top Brand Affinities
Accor Hotels
Amazon Music
MTV
NBC
Universal
KARL LAGERFELD
CNN
iHeartRadio Music Awards
Pepsi
Power Rangers
Nickelodeon
Primark
| Brand | Category | Score |
|---|---|---|
| Accor Hotels | Travel & Hospitality | 13.26 |
| Amazon Music | Entertainment & Media | 9.44 |
| MTV | Entertainment | 8.81 |
| NBC | Entertainment & Media | 7.61 |
| Universal | Entertainment | 6.35 |
| KARL LAGERFELD | Apparel & Fashion | 5.82 |
| CNN | Entertainment & Media | 5.71 |
| iHeartRadio Music Awards | Entertainment | 5.48 |
| Pepsi | Beverages | 5.21 |
| Power Rangers | Toys & Games | 4.43 |
| Nickelodeon | Entertainment | 3.80 |
| Primark | Apparel & Fashion | 3.76 |
| Los Angeles Lakers | Sports & Outdoors | 3.70 |
| ABC | Other | 3.25 |
| Cadbury | Snacks & Confectionery | 3.21 |
| Fenty beauty | Beauty & Personal Care | 3.00 |
| Spotify Music | Entertainment & Media | 2.98 |
| Vogue | Apparel & Fashion | 2.91 |
| Columbia Pictures | Entertainment | 2.84 |
| ESPN | Entertainment & Media | 2.84 |
| Paramount Pictures | Entertainment & Media | 2.74 |
| NBA | Sports & Outdoors | 2.50 |
| Garnier | Beauty & Personal Care | 2.37 |
| Warner Bros | Entertainment | 2.33 |
| Christian Louboutin | Apparel & Fashion | 2.32 |
| CBS | Entertainment & Media | 2.27 |
| Sephora | Beauty & Personal Care | 2.25 |
| Guinness | Alcoholic Beverages | 2.15 |
| shein | Apparel & Fashion | 2.14 |
| Transformers | Toys & Games | 2.10 |
| Walmart | E-commerce & Marketplaces | 2.08 |
| NFL | Sports & Outdoors | 2.04 |
| WWE | Entertainment | 1.99 |
| Walt Disney | Entertainment | 1.98 |
| Netflix | Entertainment & Media | 1.93 |
| Pixar | Entertainment | 1.91 |
| Beats Electronics | Audio & Music Gear | 1.90 |
| Marvel Entertainment | Entertainment | 1.89 |
| FashionNova | Apparel & Fashion | 1.87 |
| BBC | Apparel & Fashion | 1.86 |
| Michael Kors | Apparel & Fashion | 1.81 |
| Lush | Beauty & Personal Care | 1.79 |
| Amazon | E-commerce & Marketplaces | 1.74 |
| SheInside | Apparel & Fashion | 1.68 |
| Versace | Apparel & Fashion | 1.67 |
| Tarte Cosmetics | Beauty & Personal Care | 1.67 |
| SoundCloud | Entertainment & Media | 1.62 |
| The Olympic Games | Sports & Outdoors | 1.60 |
| Star Wars | Entertainment | 1.59 |
| Tiffany & Co | Jewelry & Watches | 1.59 |
Official Profiles
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LoginArtist: 3T
The map shows every radio station that aired 3T today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-25)
Total: 261,017
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
254,884 | 97.65% |
| [+] |
Pandora |
6,133 | 2.35% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-22 17:56:23 | Anything | 99.1 Delta FM | Jakarta, ID | 254 |
| 2025-08-22 07:03:42 | I Need You - Christmas Mix | Chérie FM | Brussels, BE | 229 |
| 2025-08-22 05:07:58 | I Need You | 106.7 Energy FM | Manila, PH | 231 |
| 2025-08-22 03:22:28 | Anything | Smooth FM | Lisbon, PT | 306 |
| 2025-08-22 00:48:25 | Anything | Power 98 FM | Singapore, SG | 267 |
Popularity (2025-10-06)
| Platform | % |
|---|---|
| No data. | |
