2CELLOS

2CELLOS

Country: HR

Influential: 65.17% Fanbase: 56.20% Trending: 69.65%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Summit Entertainment • 3.80% • Very Strong

As of 2025-08-15

842,377

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 20:42:02 UTC

Genres

popbow popclassical, ensemble & operacelloclassical crossoverothersclassify

Scores

Score: DMDB 65.20% | Fanbase 56.20% | Trending 69.70% | CAREER STAGE: MAINSTREAM

Biography

2CELLOS is the international sensation formed by classically trained cellists Luka Šulić and Hauser, known for their dynamic playing style that blurs genre boundaries. With 1.3 billion YouTube views, 5.5 million subscribers, 1 billion streams, and nearly 1 million tickets sold, they have brought the cello to new heights. Renowned for their electrifying live performances, 2CELLOS have sold out shows at prestigious venues worldwide and collaborated with music icons such as Steven Tyler, Andrea Bocelli, and Elton John. Celebrating their 10th anniversary, 2CELLOS continue to push boundaries and captivate audiences with their unparalleled artistry.
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2CELLOS Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

2CELLOS converts attention from 25-34 & 18-24 audiences across UNITED STATES, FRANCE, BRAZIL. Audience shape is heavily female (61%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 100,100 avg views per post, with supportive conversation on Instagram. Shared audience with Summit Entertainment, Stradivarius, Lindt underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist 2CELLOS score 1.08%Moderate bucket.
Brand: Summit EntertainmentBrand: StradivariusBrand: Lindt
Followers:842,377
Engagements:9,105
Rate:1.1%
Posts:1,285
Views:100,100
Avg Likes:8,822
Avg Comments:356
Avg Views:100,100

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 842,377 · Engagements 9,105 · Rate 1.1%
Posts 1,285 · Views 100,100 · Avg Likes 8,822 · Avg Comments 356 · Avg Views 100,100
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 36%
18-24: 27%
35-44: 22%
45-64: 13%
Largest: 25-34 (36%); next: 18-24 (27%)
Gender Split Female: 61%
Male: 39%
Non-binary/Other: 0%
Skews female (61%)
Top Countries UNITED STATES (30%)
FRANCE (7%)
BRAZIL (6%)
RUSSIA (5%)
UNITED KINGDOM (5%)
Top regions: UNITED STATES (30%), FRANCE (7%), BRAZIL (6%)
Platform Engagement Instagram: 4,719 avg likes/post · Tiktok: 100,100 avg views/post Best reach: Tiktok 100,100 avg views; best engagement: Instagram 4,719 avg likes

Top Brand Affinities

Summit Entertainment
Entertainment
Score: 3.80
Stradivarius
Apparel & Fashion
Score: 3.02
Lindt
Snacks & Confectionery
Score: 3.01
HBO
Entertainment & Media
Score: 2.71
Snoopy And The Peanuts Gang
Entertainment
Score: 2.63
Tiffany
Jewelry & Watches
Score: 2.26
Bellagio
Travel & Hospitality
Score: 2.24
Aperol
Alcoholic Beverages
Score: 2.14
Montblanc
Luxury & Designer
Score: 2.09
Boeing
Automotive
Score: 2.08
Tomorrowland
Apparel & Fashion
Score: 2.06
Star Wars
Entertainment
Score: 2.02
Brand Category Score
Summit Entertainment Entertainment 3.80
Stradivarius Apparel & Fashion 3.02
Lindt Snacks & Confectionery 3.01
HBO Entertainment & Media 2.71
Snoopy And The Peanuts Gang Entertainment 2.63
Tiffany Jewelry & Watches 2.26
Bellagio Travel & Hospitality 2.24
Aperol Alcoholic Beverages 2.14
Montblanc Luxury & Designer 2.09
Boeing Automotive 2.08
Tomorrowland Apparel & Fashion 2.06
Star Wars Entertainment 2.02
Guinness Alcoholic Beverages 2.02
Sephora Beauty & Personal Care 2.01
National Geographic Entertainment & Media 1.96
Jack Daniels Beverages 1.83
Warner Bros Entertainment 1.76
Pandora Jewelry & Watches 1.73
musical.ly Entertainment & Media 1.69
Pixar Entertainment 1.67
Transformers Toys & Games 1.66
Armani Apparel & Fashion 1.66
Fujifilm Cameras & Photography 1.65
BBC Apparel & Fashion 1.62
Lush Beauty & Personal Care 1.57
SWAROVSKI Jewelry & Watches 1.55
Hermès Luxury & Designer 1.55
Lego Toys & Games 1.54
Polaroid Cameras & Photography 1.53
Showtime Entertainment 1.51
Nikon Cameras & Photography 1.47
Tesla Motors Automotive 1.47
Travelgram Travel & Hospitality 1.45
Sony Consumer Electronics 1.44
Ray-Ban Accessories (Bags, Eyewear, Etc.) 1.41
Ferrari Automotive 1.41
Coca-Cola Beverages 1.41
Heineken Alcoholic Beverages 1.41
Harley-Davidson Automotive 1.36
Cartier Jewelry & Watches 1.35
Ferrero Food & Snacks 1.35
Urban Decay Cosmetics Beauty & Personal Care 1.34
Fiat Automotive 1.32
Pokemon Go Gaming & Esports (Software/Titles) 1.31
The Olympic Games Sports & Outdoors 1.30
Spotify Music Entertainment & Media 1.28
Yamaha Consumer Electronics 1.28
Airbnb Travel & Hospitality 1.27
Versace Apparel & Fashion 1.27
Forever 21 Apparel & Fashion 1.25

Official Profiles

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Artist: 2CELLOS

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired 2CELLOS today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 20:38:27 Gladiator: Now We Are Free Radio Studio 93 Aprilia, IT 20
2025-08-22 19:56:36 Gladiator: Now We Are Free Veronica My Radio Marche, IT 8
2025-08-22 18:10:54 Gladiator: Now We Are Free Radio Studio 93 Aprilia, IT 6
2025-08-22 14:52:36 Gladiator: Now We Are Free Radio Studio 93 Aprilia, IT 5
2025-08-22 14:46:29 Gladiator: Now We Are Free Veronica My Radio Marche, IT 4
2025-08-22 11:36:07 Gladiator: Now We Are Free Radio Studio 93 Aprilia, IT 6
2025-08-22 10:22:41 Gladiator: Now We Are Free Veronica My Radio Marche, IT 8
2025-08-22 09:23:56 Gladiator: Now We Are Free Radio Studio 93 Aprilia, IT 5
2025-08-22 07:47:38 Gladiator: Now We Are Free Veronica My Radio Marche, IT 8
2025-08-22 07:15:16 Gladiator: Now We Are Free Radio Studio 93 Aprilia, IT 8

Popularity (2025-10-02)

Platform%
No data.