220 KID

220 KID

Country: GB | Gender: male

Influential: 50.70% Fanbase: 18.61% Trending: 66.75%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 45.86% • Very Strong

As of 2025-09-14

113,708

Social Media Followers

As of 2025-09-14

00:00:00

Hours Airplay

Updated 2025-10-03 17:15:14 UTC

Genres

electronicdanceelectronichouse

Scores

Score: DMDB 50.70% | Fanbase 18.60% | Trending 66.80% | CAREER STAGE: MID_LEVEL

Biography

William, also known as 220 Kid, has achieved a BRIT nomination and multi-platinum success in his music career. He is a dog lover, particularly fond of his own furry companion.
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220 KID Marketing Affinity & Brand Fit Data

Report Date: 2025-09-14

220 KID performs best with fans in the 18-24 range, concentrated in UNITED KINGDOM, UNITED STATES, GERMANY. Audience composition is heavily male (59%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 1,376 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Warner Music, ITV, Amazon Music, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, 220 KID is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist 220 KID score 0.36%Low bucket.
Brand: Warner MusicBrand: ITVBrand: Amazon Music
Followers:113,708
Engagements:405
Rate:0.4%
Posts:788
Views:1,771
Avg Likes:394
Avg Comments:78
Avg Views:1,771

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 113,708 · Engagements 405 · Rate 0.4%
Posts 788 · Views 1,771 · Avg Likes 394 · Avg Comments 78 · Avg Views 1,771
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 46%
25-34: 32%
35-44: 11%
13-17: 7%
Largest: 18-24 (46%); next: 25-34 (32%)
Gender Split Female: 41%
Male: 59%
Non-binary/Other: 0%
Skews male (59%)
Top Countries UNITED KINGDOM (31%)
UNITED STATES (12%)
GERMANY (7%)
BRAZIL (5%)
POLAND (4%)
Top regions: UNITED KINGDOM (31%), UNITED STATES (12%), GERMANY (7%)
Platform Engagement Instagram: 244 avg likes/post · Tiktok: 395 avg views/post · Youtube: 1,376 avg views/post Best reach: Youtube 1,376 avg views; best engagement: Instagram 244 avg likes

Top Brand Affinities

Warner Music
Score: 45.86
ITV
Score: 43.57
Amazon Music
Score: 25.56
Mixcloud
Score: 24.52
Live Nation
Score: 22.00
Sky Sports
Score: 20.04
Pioneer
Score: 19.46
All Saints
Score: 19.24
SUSHISAMBA
Score: 17.26
Jean Paul Gaultier
Score: 16.58
Selfridges
Score: 15.36
MOOG
Score: 14.16
Brand Category Score
Warner Music 45.86
ITV 43.57
Amazon Music 25.56
Mixcloud 24.52
Live Nation 22.00
Sky Sports 20.04
Pioneer 19.46
All Saints 19.24
SUSHISAMBA 17.26
Jean Paul Gaultier 16.58
Selfridges 15.36
MOOG 14.16
Sennheiser 12.99
Ableton 12.93
Vauxhall 12.88
Armani Beauty 12.38
REVOLVE 12.33
Trancefamily 12.27
Nasty Gal 12.00
ASOS 11.08
Fred Perry 10.92
River Island 10.65
Paul Smith 10.00
Vivienne Westwood 9.99
boohoo 9.97
Alexander McQueen 9.49
MISSGUIDED 9.28
Barbour 9.03
Pro Tools 8.72
JACQUEMUS 8.17
Acne Studios 8.07
Spotify Music 7.92
Tate Modern 7.86
Topshop 7.66
Tomorrowland 7.64
SoundCloud 7.59
Marks & Spencer 7.07
BBC 6.87
Harrods 6.68
Coachella 6.45
Maison Margiela 6.41
Urban Outfitters 6.41
Sunnies Studios 6.07
Dr. Martens 5.98
Elle Magazine 5.88
Loewe 5.86
Carlsberg 5.81
Tesco 5.75
Free People 5.51
Emporio Armani 5.26

Official Profiles

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Artist: 220 KID

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired 220 KID today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 22:19:26 No One Dies From Love (220 KID Remix) Saint-Pierre et Miquelon La 1ère Saint-Pierre, PM 173
2025-08-22 22:00:52 Wellerman Hot Radio Poole, GB 6
2025-08-22 21:04:52 Wellerman Relax FM Vilnius, LT 111
2025-08-22 19:01:59 Wellerman Hot Radio Poole, GB 8
2025-08-22 18:55:05 Sleep Alone (feat. Justin Jesso) Bayern 3 Munich, DE 188
2025-08-22 18:49:23 Sleep Alone (feat. Justin Jesso) N-Joy Hamburg, DE 199
2025-08-22 18:46:17 Sleep Alone (feat. Justin Jesso) Fritz Potsdam, DE 193
2025-08-22 18:38:41 Wellerman NDR 1 Radio MV Greifswald, DE 111
2025-08-22 17:02:30 Wellerman Hot Radio Poole, GB 5
2025-08-22 15:43:02 Don’t Need Love (with GRACEY) Ascendance Radio Maimi, FL, US 216

Popularity (2025-10-02)

Platform%
No data.