10cc

10cc — pop artist from GB.

10cc, known for their satirical and eclectic approach to music, emerged in the 1970s as a group that blended clever art-rock sensibilities with a knack for…

Influential: 64.79% Fanbase: 49.21% Trending: 72.58% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

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As of 2025-08-15

76,800

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 16:58:52 UTC

Genres

popclassic uk poprockrockart rockglam rockalbum rocksoft rockclassic rockmellow goldyacht rocksymphonic rockpop rockfolk & traditionalfolk rock

Biography

10cc, known for their satirical and eclectic approach to music, emerged in the 1970s as a group that blended clever art-rock sensibilities with a knack for crafting Top 40 hits. Founded by Eric Stewart and Graham Gouldman, both British Invasion veterans, the band's early success in the U.K. with tracks like "Donna" and "Dreadlock Holiday" showcased their witty and innovative musical style. Despite their initial struggles to break through in the American market, 10cc eventually found international fame with hits such as "I'm Not in Love" and "The Things We Do for Love."

After the departure of Godley and Creme in the mid-1970s, Gouldman and Stewart continued as a duo, releasing albums like "Deceptive Bends" and "Bloody Tourists" with new members added to the lineup. The band faced challenges with changing musical trends and lineup shifts in the following years, culminating in their disbandment in 1983. Various reunions and lineup changes occurred throughout the '90s and 2000s, with 10cc continuing to tour and release compilations to celebrate their legacy, including the comprehensive 14-CD box set "20 Years" in 2024.

Top Brand Affinities

Report Date: 2025-08-15

10cc indexes high with fans in the 45-64 range in UNITED STATES, BRAZIL, UNITED KINGDOM. The skew is heavily male (72%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 414,968 avg views per post; Youtube rounds out day-to-day engagement. The brand graph leans toward leading lifestyle names, making streetwear, music platforms, and lifestyle products a natural test bed. Choose 10cc when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist 10cc score 8.37% — Very Strong bucket.

Followers:76,800

Engagements:6,428

Rate:8.4%

Posts:8

Avg Likes:5,839

Avg Comments:671

Avg Views:414,968

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 76,800 · Engagements 6,428 · Rate 8.4% Posts 8 · Views 414,968 · Avg Likes 5,839 · Avg Comments 671 · Avg Views 414,968	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	45-64: 28% 25-34: 27% 35-44: 23% 18-24: 20%	Largest: 45-64 (28%); next: 25-34 (27%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	UNITED STATES (21%) BRAZIL (11%) UNITED KINGDOM (10%) AUSTRALIA (5%) CANADA (3%)	Top regions: UNITED STATES (21%), BRAZIL (11%), UNITED KINGDOM (10%)
Platform Engagement	Youtube: 414,968 avg views/post	Best reach: Youtube 414,968 avg views; best engagement: Youtube 5,839 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.

Brand	Category	Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

Artist: 10cc

Date Range: 2025-10-07 → 2025-10-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At	Song	Station	Location	Duration (s)
2025-08-22 22:21:29	I'm Not in Love	Gold 90.5 FM	Caldecott Hill Estate, SG	220
2025-08-22 22:11:16	Rubber Bullets - Single Edit	BBC Radio 4 Xtra	London, GB	7
2025-08-22 21:33:11	The Things We Do for Love	6IX	Perth, AU	184
2025-08-22 21:31:23	Dreadlock Holiday	100% NL	Amsterdam, NL	254
2025-08-22 20:47:04	Dreadlock Holiday	KXPT The Point 97.1 FM	Las Vegas, US	5
2025-08-22 20:46:44	I'm Not in Love	KXPT The Point 97.1 FM	Las Vegas, US	4
2025-08-22 20:38:03	Dreadlock Holiday	JOE	Amsterdam, NL	224
2025-08-22 20:14:17	Dreadlock Holiday	Virgin Radio Legends	London, GB	292
2025-08-22 19:31:16	The Wall Street Shuffle	Popradio NRW	Uedem, DE	219
2025-08-22 19:29:00	The Things We Do for Love	2CA	Canberra, AU	188