Ernest
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-20
613,727
Social Media Followers
As of 2025-08-20
00:00:00
Hours Airplay
2025-11-07 08:41:39 UTC
Genres
Biography
ERNEST's eclectic and free-spirited approach to music has earned him accolades from critics and fans alike, with FLOWER SHOPS being lauded as one of the standout albums of the year by Holler and The Tennessean. Renowned for creating a sound uniquely his own, ERNEST continues to captivate audiences with his innovative artistry, cementing his position as a trailblazer in the ever-evolving landscape of country music.
Ernest performs best with fans in the 18-24 range, concentrated in UNITED STATES, CANADA, INDIA. Audience composition is heavily male (63%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 1,415 avg views per post, with Youtube providing steady community replies and saves. Brand adjacency trends toward Miller Lite, Barstool Sports, Ariat, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Ernest is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 613,727 · Engagements 3,891 · Rate 0.6% Posts 2,833 · Views 0 · Avg Likes 3,891 · Avg Comments 70 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 37% 25-34: 35% 35-44: 15% 45-64: 8% |
Largest: 18-24 (37%); next: 25-34 (35%) |
| Gender Split |
Female: 37% Male: 63% Non-binary/Other: 0% |
Skews male (63%) |
| Top Countries |
UNITED STATES (78%) CANADA (5%) INDIA (2%) BRAZIL (2%) AUSTRALIA (2%) |
Top regions: UNITED STATES (78%), CANADA (5%), INDIA (2%) |
| Platform Engagement | Tiktok: 156 avg views/post · Youtube: 1,415 avg views/post | Best reach: Youtube 1,415 avg views; best engagement: Youtube 131 avg likes |
Top Brand Affinities
Miller Lite
Barstool Sports
Ariat
Live Nation
Coors
Amazon Music
Busch
Bud Light
Margaritaville
Carhartt
iHeartRadio Music Awards
Verizon
| Brand | Category | Score |
|---|---|---|
| Miller Lite | 30.22 | |
| Barstool Sports | 28.45 | |
| Ariat | 26.70 | |
| Live Nation | 22.51 | |
| Coors | 17.18 | |
| Amazon Music | 16.03 | |
| Busch | 13.57 | |
| Bud Light | 12.34 | |
| Margaritaville | 11.72 | |
| Carhartt | 10.50 | |
| iHeartRadio Music Awards | 9.55 | |
| Verizon | 9.18 | |
| Houston Livestock Show and Rodeo | 9.16 | |
| Pro Tools | 8.93 | |
| Kroger | 8.56 | |
| Titleist | 8.53 | |
| Chick-fil-A | 7.68 | |
| Budweiser | 6.45 | |
| GMC | 6.17 | |
| Gillette | 5.80 | |
| MamaBear | 5.65 | |
| Steve Madden | 5.53 | |
| NHL | 5.52 | |
| ESPN | 5.51 | |
| Publix | 5.19 | |
| ULTA Beauty | 5.05 | |
| Free People | 4.97 | |
| NORDSTROM | 4.73 | |
| OLD NAVY | 4.68 | |
| Abercrombie & Fitch | 4.57 | |
| Urban Outfitters | 4.45 | |
| American Eagle | 4.44 | |
| Target | 4.42 | |
| Monster Beverage | 4.29 | |
| NBC | 4.26 | |
| FedEx | 4.20 | |
| Jeep | 4.20 | |
| Lululemon Athletica | 4.17 | |
| Jack Daniels | 4.13 | |
| Chevrolet | 3.78 | |
| Walmart | 3.74 | |
| Spotify Music | 3.72 | |
| NFL | 3.72 | |
| Gatorade | 3.68 | |
| Nissan | 3.67 | |
| Taco Bell | 3.51 | |
| Under Armour | 3.40 | |
| Dodge | 3.40 | |
| Bentley | 3.36 | |
| Cadillac | 3.34 |
Official Profiles
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LoginArtist: Ernest
The map shows every radio station that aired Ernest today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-05-25)
Total: 14,735,523
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
12,034,825 | 81.67% |
| [+] |
Audiomack |
2,112,411 | 14.34% |
| [+] |
Pandora |
588,287 | 3.99% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-11-08 03:00 UTC | Lainey Wilson, Ernest, Drake Milligan | Amalie Arena | Tampa, United States | |
| 2025-11-09 03:00 UTC | Lainey Wilson, Ernest, Drake Milligan | Kia Center | Orlando, United States | |
| 2025-12-11 03:00 UTC | Old Dominion, Ernest, REDFERRIN | Toyota Arena | Ontario, United States | |
| 2025-12-12 03:00 UTC | Old Dominion, Ernest, Redferrin | Dignity Health Arena | Bakersfield, United States | |
| 2026-01-22 03:00 UTC | Ernest | Mission Ballroom | Denver, United States | |
| 2026-01-25 04:00 UTC | Ernest, Chandler Walters | Grand Sierra Resort and Casino | Reno, United States | |
| 2026-01-30 04:00 UTC | Ernest | Belly Up Tavern | Solana Beach, United States | |
| 2026-01-31 03:00 UTC | Ernest, Chandler Walters | House of Blues New Orleans | New Orleans, United States | |
| 2026-01-31 03:00 UTC | ERNEST, Chandler Walters | House of Blues - Old Location | Anaheim, United States | |
| 2026-02-01 03:00 UTC | Ernest, Chandler Walters | Ace of Spades | Sacramento, United States | |
| 2026-02-05 23:00 UTC | Zach Top, Ernest | TPC Scottsdale | Scottsdale, United States | |
| 2026-02-08 04:00 UTC | Ernest | Fantasy Springs Resort Casino | Indio, United States | — |
| 2026-02-20 02:30 UTC | Ernest | Georgia Theatre | Athens, United States | |
| 2026-02-28 04:00 UTC | Ernest | Charleston Music Hall | Charleston, United States | |
| 2026-03-01 03:00 UTC | Ernest | The Norva | Norfolk, United States | |
| 2026-03-06 04:00 UTC | Ernest | Old National Centre | Indianapolis, United States | |
| 2026-03-07 04:00 UTC | Ernest | Joe's Live | Rosemont, United States | |
| 2026-03-08 03:00 UTC | Ernest | The Bluestone | Columbus, United States | |
| 2026-03-12 03:00 UTC | Ernest | The Intersection | Grand Rapids, United States | — |
| 2026-03-14 02:00 UTC | Ernest | The Fillmore Detroit | Detroit, United States | |
| 2026-03-15 02:00 UTC | Ernest | Roxian Theatre | McKees Rocks, United States | |
| 2026-03-20 03:00 UTC | Ernest | Choctaw Grand Theater | Durant, United States | |
| 2026-03-27 02:00 UTC | ERNEST, Chandler Walters | House of Blues - Boston | Boston, United States | |
| 2026-03-27 02:00 UTC | Mariah the Scientist | House of Blues New Orleans | New Orleans, United States | |
| 2026-03-28 02:00 UTC | Ernest, Chandler Walters | Irving Plaza | New York, United States | |
| 2026-03-29 01:00 UTC | ERNEST | Xcite Center Parx Casino | Bensalem Township, United States | |
| 2026-03-29 02:00 UTC | Ernest | Parx Casino | Bensalem Township, United States | |
| 2026-04-03 02:00 UTC | Ernest, Chandler Walters | White Oak Music Hall | Houston, United States | |
| 2026-04-04 03:00 UTC | Ernest, Chandler Walters | Gruene Hall | New Braunfels, United States | — |
| 2026-04-05 01:00 UTC | ERNEST | Billy Bob's Texas | Fort Worth, United States | |
| 2026-04-05 05:00 UTC | Ernest | Billy Bob's Texas | Fort Worth, United States |
