
ZZ Top
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
1,095,519
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Throughout their career, ZZ Top navigated various musical shifts while staying true to their signature sound. The band's success peaked with the multi-platinum album Eliminator in 1983, featuring hit singles like "Legs" and "Sharp Dressed Man." Despite changes in the music industry, ZZ Top continued to tour and release albums, with notable works including Antenna (1994) and Rhythmeen (1996). Following the passing of bassist Dusty Hill in 2021, the band carried on with Elwood Francis on bass, releasing the concert album RAW: That Little Ol' Band from Texas in 2022. ZZ Top's enduring legacy lies in their ability to blend blues roots with a modern edge, captivating audiences for over five decades.
ZZ Top connects with 25-34 & 35-44 audiences and shows durable traction across UNITED STATES, BRAZIL, NIGERIA. With a heavily male (84%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 122,549 avg views per post; Youtube adds dependable engagement depth. Overlap with Ampeg, Live Nation, Akg highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: ZZ Top moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 1,095,519 · Engagements 4,254 · Rate 0.4% Posts 578 · Views 122,549 · Avg Likes 4,202 · Avg Comments 72 · Avg Views 122,549 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 32% 35-44: 23% 18-24: 23% 45-64: 20% |
Largest: 25-34 (32%); next: 35-44 (23%) |
Gender Split |
Female: 16% Male: 84% Non-binary/Other: 0% |
Skews male (84%) |
Top Countries |
UNITED STATES (28%) BRAZIL (11%) NIGERIA (7%) RUSSIA (5%) UNITED KINGDOM (5%) |
Top regions: UNITED STATES (28%), BRAZIL (11%), NIGERIA (7%) |
Platform Engagement | Instagram: 2,068 avg likes/post · Tiktok: 0 avg views/post · Youtube: 122,549 avg views/post | Best reach: Youtube 122,549 avg views; best engagement: Youtube 2,134 avg likes |
Top Brand Affinities
Ampeg
Live Nation
Akg
Amazon Music
Sennheiser
DeLorean Motor Company
Pro Tools
Pontiac
Harley-Davidson
Jack Daniels
Jagermeister
Jameson
Brand | Category | Score |
---|---|---|
Ampeg | 39.68 | |
Live Nation | 31.86 | |
Akg | 15.59 | |
Amazon Music | 13.66 | |
Sennheiser | 12.24 | |
DeLorean Motor Company | 9.22 | |
Pro Tools | 8.34 | |
Pontiac | 7.89 | |
Harley-Davidson | 7.45 | |
Jack Daniels | 6.60 | |
Jagermeister | 5.62 | |
Jameson | 5.60 | |
Rockstar Games | 5.44 | |
Margaritaville | 5.20 | |
Coors | 4.82 | |
GMC | 4.42 | |
Alfa Romeo | 4.37 | |
MTV | 4.29 | |
Cadillac | 4.27 | |
Hot Wheels | 4.13 | |
Columbia Pictures | 4.05 | |
Comedy Central | 3.95 | |
Lollapalooza | 3.81 | |
CNN | 3.66 | |
Budweiser | 3.59 | |
NHL | 3.39 | |
Chevrolet | 3.30 | |
Busch | 3.23 | |
Chrysler | 3.14 | |
Monster Beverage | 3.13 | |
Spotify Music | 3.11 | |
Dr. Martens | 3.07 | |
Dodge | 2.97 | |
Heineken | 2.97 | |
Warner Bros | 2.92 | |
Ford | 2.87 | |
NFL | 2.79 | |
Jaguar | 2.75 | |
ESPN | 2.73 | |
Guinness | 2.68 | |
NBC | 2.66 | |
Star Wars | 2.63 | |
Volvo | 2.62 | |
Rover | 2.55 | |
Ducati | 2.54 | |
Yamaha | 2.50 | |
Pepsi | 2.48 | |
Philips | 2.48 | |
Snoopy And The Peanuts Gang | 2.43 | |
WWE | 2.41 |
Official Profiles
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LoginArtist: ZZ Top
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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