Ziva Magnolya Brand Affinity ranks highest Garuda Indonesia at 15.74% . Very Strong. Score DMDB 58.18% | Fanbase 49.10%

Ziva Magnolya — pop artist from ID.

Ziva Magnolya is the third winner of Indonesian Idol 2020, known for her riffs-and-runs technique. She has received accolades such as the Indonesian Music…

Ziva Magnolya

Recognizable

Country: ID | Artist ID: 50874bbc-110f-11ea-a753-801844edfa71

Find Artist

Genres

poppopindonesian popmainstream popasian pop

Influential: 58.18% Fanbase: 49.10% Trending: 62.71%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Garuda Indonesia • 15.74% • Very Strong

As of 2025-09-10

6,195,828

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 58.18% | Fanbase 49.10% | Trending 62.71% | CAREER STAGE: MAINSTREAM

Biography

Ziva Magnolya is the third winner of Indonesian Idol 2020, known for her riffs-and-runs technique. She has received accolades such as the Indonesian Music Award (AMI) and gained popularity with singles like "Terlukis Indah" and "Peri Cintaku," which topped various charts. In addition to her domestic success, she has collaborated internationally with artists like Stacey Ryan on "Fall in Love Alone" and contributed to the global project "Glorious" with Weird Genius for FIFA U20 World Cup Argentina 2023.

Report Date: 2025-09-10

Ziva Magnolya speaks to 18-24 & 25-34 audiences with measurable traction in INDONESIA, MALAYSIA, UNITED STATES. Composition is heavily female (62%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (468,250 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Garuda Indonesia, AirAsia, OOTD Magazine, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Ziva Magnolya score 1.09% — Moderate bucket.

Brand: Garuda IndonesiaBrand: AirAsiaBrand: OOTD Magazine

Followers:6,195,828

Engagements:67,741

Rate:1.1%

Posts:1,506

Avg Likes:65,385

Avg Comments:586

Avg Views:477,292

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,195,828 · Engagements 67,741 · Rate 1.1% Posts 1,506 · Views 477,292 · Avg Likes 65,385 · Avg Comments 586 · Avg Views 477,292	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 24% 13-17: 14% 35-44: 2%	Largest: 18-24 (60%); next: 25-34 (24%)
Gender Split	Female: 62% Male: 38% Non-binary/Other: 0%	Skews female (62%)
Top Countries	INDONESIA (96%) MALAYSIA (2%) UNITED STATES (1%) PHILIPPINES (1%) TIMOR-LESTE (0%)	Top regions: INDONESIA (96%), MALAYSIA (2%), UNITED STATES (1%)
Platform Engagement	Instagram: 33,598 avg likes/post · Tiktok: 468,250 avg views/post · Youtube: 9,042 avg views/post	Best reach: Tiktok 468,250 avg views; best engagement: Instagram 33,598 avg likes

Top Brand Affinities

Garuda Indonesia

Score: 15.74

AirAsia

Score: 9.43

OOTD Magazine

Score: 6.39

Gundam

Score: 5.11

Oriflame

Score: 5.00

ASUS

Score: 4.43

Pizza Hut

Score: 3.63

Transformers

Score: 3.22

Petronas

Score: 3.02

UNIQLO

Score: 2.70

Burger King

Score: 2.68

KFC

Score: 2.56

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Top Brand Affinities

Brand	Category	Score
Garuda Indonesia		15.74
AirAsia		9.43
OOTD Magazine		6.39
Gundam		5.11
Oriflame		5.00
ASUS		4.43
Pizza Hut		3.63
Transformers		3.22
Petronas		3.02
UNIQLO		2.70
Burger King		2.68
KFC		2.56
Carrefour		2.44
Xiaomi		2.40
A Game of Tones		2.15
musical.ly		2.02
H&M		1.98
New Balance		1.71
Snapseed		1.69
Yamaha		1.54
Google		1.44
Honda		1.39
Suzuki		1.34
Mitsubishi Motors		1.32
Samsung Group		1.30
Universal		1.29
Fujifilm		1.20
Volvo		1.07
Vans		1.06
Levi's		1.03
Maybelline		0.99
Marvel		0.84
National Geographic		0.84
Sony		0.83
Adobe		0.81
Spotify Music		0.81
Canon		0.80
Polaroid		0.73
GoPro		0.72
Converse		0.63
Pokemon		0.62
Zara		0.57
Nikon		0.52
Starbucks		0.50
Travelgram		0.49
McDonald's		0.49
Marvel Entertainment		0.47
Nike		0.44
Adidas		0.44
DC Entertainment		0.41