Zeina Brand Affinity ranks highest Amazon Music at 18.72% . Very Strong. Score DMDB 53.31% | Fanbase 28.95%

Zeina — r&b, funk & soul artist from CA.

Zeina, a versatile singer-songwriter-performer, was born in Brooklyn and raised in Montreal by Lebanese immigrant parents, honing her multilingual skills in…

Zeina

Established

Country: CA | Gender: female | Artist ID: 11e81bbf-538d-2378-bc4b-a0369fe50396

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Genres

r&b, funk & soulindie r&br&b/soulcanadian contemporary r&bcontemporary r&b

Influential: 53.31% Fanbase: 28.95% Trending: 65.49%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 18.72% • Very Strong

As of 2025-09-09

1,132,528

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 53.31% | Fanbase 28.95% | Trending 65.49% | CAREER STAGE: MID_LEVEL

Biography

Zeina, a versatile singer-songwriter-performer, was born in Brooklyn and raised in Montreal by Lebanese immigrant parents, honing her multilingual skills in French, Arabic, and English. After initially pursuing a career in medicine, she transitioned to music, citing it as her salvation.

Drawing from influences of early 2000s R&B/Pop and her upbringing in Saudi Arabia, Zeina has carved out a distinct path, representing French, Arab, English, and MENA cultures. Her single "Nasty" has garnered over 25 million views on social media and 10 million+ streams worldwide, showcasing her linguistic finesse. Collaborating with notable artists like Skrillex and Loshendrix, Zeina has established herself as a permanent fixture in the music industry. Recognized as an "Artist to Watch" by Spotify, Apple, and TikTok, Zeina's journey serves as an inspiration to artists of all backgrounds, solidifying her status as a rising star in the global music scene.

Report Date: 2025-09-09

Zeina commands interest from 18-24 & 25-34 audiences in UNITED STATES, FRANCE, CANADA. With a heavily female (60%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (559,800 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Amazon Music, Akai, Pro Tools points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Zeina score 6.17% — Very Strong bucket.

Brand: Amazon MusicBrand: AkaiBrand: Pro Tools

Followers:1,132,528

Engagements:69,861

Rate:6.2%

Posts:1,695

Avg Likes:67,035

Avg Comments:361

Avg Views:580,139

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,132,528 · Engagements 69,861 · Rate 6.2% Posts 1,695 · Views 580,139 · Avg Likes 67,035 · Avg Comments 361 · Avg Views 580,139	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 30% 13-17: 8% 35-44: 4%	Largest: 18-24 (57%); next: 25-34 (30%)
Gender Split	Female: 60% Male: 40% Non-binary/Other: 0%	Skews female (60%)
Top Countries	UNITED STATES (15%) FRANCE (11%) CANADA (10%) BRAZIL (9%) SOUTH AFRICA (4%)	Top regions: UNITED STATES (15%), FRANCE (11%), CANADA (10%)
Platform Engagement	Instagram: 41,053 avg likes/post · Tiktok: 559,800 avg views/post · Youtube: 20,339 avg views/post	Best reach: Tiktok 559,800 avg views; best engagement: Instagram 41,053 avg likes

Top Brand Affinities

Amazon Music

Score: 18.72

Akai

Score: 12.92

Pro Tools

Score: 12.23

Jean Paul Gaultier

Score: 11.95

Nakd

Score: 11.09

boohoo

Score: 10.76

SoundCloud

Score: 10.20

MISSGUIDED

Score: 9.71

Ableton

Score: 9.60

Foot Locker

Score: 9.58

Acne Studios

Score: 9.46

JACQUEMUS

Score: 9.28

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Top Brand Affinities

Brand	Category	Score
Amazon Music		18.72
Akai		12.92
Pro Tools		12.23
Jean Paul Gaultier		11.95
Nakd		11.09
boohoo		10.76
SoundCloud		10.20
MISSGUIDED		9.71
Ableton		9.60
Foot Locker		9.58
Acne Studios		9.46
JACQUEMUS		9.28
Coach		9.10
Glossier		9.07
Steve Madden		8.48
Beats Electronics		8.24
Stone Island		8.12
NARS Cosmetics		8.01
Champion		7.53
New Era		7.53
Urban Outfitters		7.40
Bershka		7.03
OOTD Magazine		6.93
Barbie		6.79
Spotify Music		6.77
Maison Margiela		6.61
FashionNova		6.24
Stüssy		6.05
Pull&Bear		5.86
Loewe		5.42
Kappa		5.36
Carhartt		5.22
Vivienne Westwood		5.17
Hennessy		5.09
iHeartRadio Music Awards		4.93
Miu Miu		4.93
Longchamp		4.59
Alexander McQueen		4.53
Fenty beauty		4.52
Make Up For Ever		4.47
NORDSTROM		4.44
Stradivarius		4.37
Benefit Cosmetics		4.23
Kylie Cosmetics		4.15
Christian Louboutin		4.11
American Eagle		4.09
Timberland		4.05
BALMAIN		4.01
Coachella		3.94
Kiko		3.86