Zé Vaqueiro Brand Affinity ranks highest Itambé at 39.89% . Very Strong. Score DMDB 61.01% | Fanbase 63.15%

Zé Vaqueiro — latin artist from BR.

José Jacson, known as Zé Vaqueiro, hails from Ouricuri, Pernambuco. His musical journey began in childhood, culminating in the realization of his first DVD,…

Zé Vaqueiro

Recognizable

Country: BR | Gender: male | Artist ID: 75a0fa8c-a28e-11e9-88bb-549f35161576

Find Artist

Genres

latinforro de favelaforró

Influential: 61.01% Fanbase: 63.15% Trending: 59.93%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Itambé • 39.89% • Very Strong

As of 2025-09-10

21,373,280

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 61.01% | Fanbase 63.15% | Trending 59.93% | CAREER STAGE: MAINSTREAM

Biography

José Jacson, known as Zé Vaqueiro, hails from Ouricuri, Pernambuco. His musical journey began in childhood, culminating in the realization of his first DVD, "Ser Tão Eu."

This milestone reflects years of dedication, hard work, and unwavering support from his family. "Ser Tão Eu" embodies authenticity, capturing not just Zé Vaqueiro's music but also his personal history and roots, marking a significant moment in his career and life.

Report Date: 2025-09-10

Zé Vaqueiro resonates most with 18-24 & 25-34 audiences and shows durable presence in BRAZIL, UNITED STATES, PORTUGAL. With a heavily male (56%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (121,300 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Itambé, Cacau Show, Ambev makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Zé Vaqueiro score 0.51% — Low bucket.

Brand: ItambéBrand: Cacau ShowBrand: Ambev

Followers:21,373,280

Engagements:108,509

Rate:0.5%

Posts:3,227

Avg Likes:107,484

Avg Comments:2,050

Avg Views:142,109

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 21,373,280 · Engagements 108,509 · Rate 0.5% Posts 3,227 · Views 142,109 · Avg Likes 107,484 · Avg Comments 2,050 · Avg Views 142,109	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 32% 35-44: 9% 13-17: 5%	Largest: 18-24 (50%); next: 25-34 (32%)
Gender Split	Female: 44% Male: 56% Non-binary/Other: 0%	Skews male (56%)
Top Countries	BRAZIL (98%) UNITED STATES (1%) PORTUGAL (0%) AFGHANISTAN (0%) AZERBAIJAN (0%)	Top regions: BRAZIL (98%), UNITED STATES (1%), PORTUGAL (0%)
Platform Engagement	Instagram: 93,430 avg likes/post · Tiktok: 121,300 avg views/post · Youtube: 20,809 avg views/post	Best reach: Tiktok 121,300 avg views; best engagement: Instagram 93,430 avg likes

Top Brand Affinities

Itambé

Score: 39.89

Cacau Show

Score: 27.40

Ambev

Score: 24.13

Boticario

Score: 15.43

Itaipava

Score: 12.53

Riachuelo

Score: 10.61

Moda Praia

Score: 10.01

Rapha

Score: 9.83

Sarar

Score: 9.28

BaByliss

Score: 8.12

Danone

Score: 7.27

Havaianas

Score: 6.58

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Top Brand Affinities

Brand	Category	Score
Itambé		39.89
Cacau Show		27.40
Ambev		24.13
Boticario		15.43
Itaipava		12.53
Riachuelo		10.61
Moda Praia		10.01
Rapha		9.83
Sarar		9.28
BaByliss		8.12
Danone		7.27
Havaianas		6.58
Eudora		5.41
Mary Kay		4.11
Budweiser		4.09
Pfizer		3.60
Avon		2.90
Heineken		2.79
Lacoste		2.49
Mitsubishi		1.58
Coca-Cola		1.44
Tommy Hilfiger		1.31
Renault		1.21
Oakley		1.12
shein		1.09
SheInside		0.97
Nutella		0.95
Xiaomi		0.94
musical.ly		0.68
Honda		0.68
Ray-Ban		0.67
Spotify Music		0.63
Volkswagen		0.62
DC Entertainment		0.55
Prada		0.53
Chevrolet		0.53
Yamaha		0.49
Netflix		0.48
Walt Disney		0.45
GoPro		0.42
Toyota		0.42
Amazon		0.39
Nike		0.36
Samsung Group		0.32
Apple		0.28
Marvel Entertainment		0.28
BMW		0.28
Travelgram		0.23
Adidas		0.22