Zaider

Zaider — latin artist from CO.

Zaider is a Colombian urban music singer known for his contributions to the Champeta scene, earning the 2015 Luna Award for New Artist. Recently, he has…

Influence: 51.10% Fanbase: 24.89% Trending: 64.20% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Bodytech • 48.52% • Very Strong

As of 2025-09-08

563,191

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:30:40 UTC

Genres

latinlatinchampetareggaeton

Biography

Zaider is a Colombian urban music singer known for his contributions to the Champeta scene, earning the 2015 Luna Award for New Artist. Recently, he has successfully delved into Afrobeat and continues to explore various urban music genres.

Join Zaider on his musical journey as he experiments with new rhythms and delivers his songs to audiences, showcasing his versatility and evolving style.

Top Brand Affinities

Report Date: 2025-09-08

Zaider performs best with fans in the 25-34 range, concentrated in COLOMBIA, UNITED STATES, VENEZUELA. Audience composition is female-leaning (52%), which simplifies targeting and creative tone. The most reliable reach comes from Instagram at 2,859 avg likes per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Bodytech, Movistar, Univision, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Zaider is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Zaider score 0.51% — Low bucket.

Brand: BodytechBrand: MovistarBrand: Univision

Followers:563,191

Engagements:2,859

Rate:0.5%

Posts:240

Avg Likes:2,859

Avg Comments:60

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 563,191 · Engagements 2,859 · Rate 0.5% Posts 240 · Views 0 · Avg Likes 2,859 · Avg Comments 60 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 48% 18-24: 35% 35-44: 11% 13-17: 4%	Largest: 25-34 (48%); next: 18-24 (35%)
Gender Split	Female: 52% Male: 48% Non-binary/Other: 0%	Skews female (52%)
Top Countries	COLOMBIA (93%) UNITED STATES (2%) VENEZUELA (1%) MEXICO (1%) ECUADOR (0%)	Top regions: COLOMBIA (93%), UNITED STATES (2%), VENEZUELA (1%)
Platform Engagement	Instagram: 2,859 avg likes/post	best engagement: Instagram 2,859 avg likes

Top Brand Affinities

Bodytech

Score: 48.52

Movistar

Score: 30.27

Univision

Score: 15.53

Amazon Music

Score: 14.52

Suavecito

Score: 14.27

LATAM

Score: 11.56

Pro Tools

Score: 9.54

Barber Shop Connect

Score: 5.47

Pioneer

Score: 5.32

Cafecito

Score: 3.73

Tomorrowland

Score: 3.36

VidaSana

Score: 2.79

Brand	Category	Score
Bodytech		48.52
Movistar		30.27
Univision		15.53
Amazon Music		14.52
Suavecito		14.27
LATAM		11.56
Pro Tools		9.54
Barber Shop Connect		5.47
Pioneer		5.32
Cafecito		3.73
Tomorrowland		3.36
VidaSana		2.79
Urban Outfitters		2.61
MTV		2.14
SoundCloud		2.11
shein		2.06
Pic Collage		1.79
Versace		1.77
Budweiser		1.66
Bershka		1.65
SheInside		1.62
Guess		1.59
musical.ly		1.56
Reebok		1.53
FashionNova		1.52
Xiaomi		1.49
Herbalife		1.47
Spotify Music		1.47
Renault		1.34
Calvin Klein		1.32
Huawei		1.31
Beats Electronics		1.26
FIFA		1.22
Paypal		1.22
Yamaha		1.21
Lamborghini		1.16
Rolex		1.11
Los Angeles Lakers		1.11
Tommy Hilfiger		1.06
Pandora		0.97
NBA		0.85
Vogue		0.83
Tesla Motors		0.82
Supreme		0.80
Puma		0.80
Adidas		0.74
H&M		0.74
Sony		0.69
Red Bull		0.68
Ray-Ban		0.68