Yves Larock Brand Affinity ranks highest Mixcloud at 93.91% . Very Strong. Score DMDB 53.77% | Fanbase 29.96%

Yves Larock — electronic artist from CH.

Yves Larock gained popularity in 2005 with his hit 'Zookey' and achieved further success with 'Rise Up' in 2007, which topped charts in over 45 countries.…

Genres

electronicdanceelectronichouse

Influential: 53.77% Fanbase: 29.96% Trending: 65.67%

As of: 2025-09-08

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 93.91% • Very Strong

As of 2025-09-08

44,425

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Scores

Score: DMDB 53.77% | Fanbase 29.96% | Trending 65.67% | CAREER STAGE: MID_LEVEL

Biography

Yves Larock gained popularity in 2005 with his hit 'Zookey' and achieved further success with 'Rise Up' in 2007, which topped charts in over 45 countries. Known for his house music productions, Larock released albums like 'Manego' and 'Rise Up', and performed electrifying DJ sets at international venues.

In recent years, Larock has focused on composing for brand campaigns and self-releasing music on his label, Millia Records, established in 2010. In 2020, he co-produced the official anthem for the 2020 Ice Hockey World Championship. In 2021, Larock is set to release reimagined versions of his past hits, including a house edit of 'Zookey' and 'Rise Up 2k21', showcasing a new club sound. More projects are anticipated from Larock in 2021.

Report Date: 2025-09-08

Yves Larock reaches 25-34 & 18-24 audiences concentrated in BRAZIL, INDIA, UNITED STATES. The demographic tilt is heavily male (80%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 5,727 avg views per post, and Youtube maintains ongoing rapport. Affinity proximity to Mixcloud, Baselworld, Pioneer suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Yves Larock score 0.28% — Low bucket.

Brand: MixcloudBrand: BaselworldBrand: Pioneer

Followers:44,425

Engagements:126

Rate:0.3%

Posts:453

Avg Likes:122

Avg Comments:8

Avg Views:6,537

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 44,425 · Engagements 126 · Rate 0.3% Posts 453 · Views 6,537 · Avg Likes 122 · Avg Comments 8 · Avg Views 6,537	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 44% 18-24: 38% 35-44: 11% 45-64: 4%	Largest: 25-34 (44%); next: 18-24 (38%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	BRAZIL (14%) INDIA (10%) UNITED STATES (9%) MEXICO (5%) SWITZERLAND (4%)	Top regions: BRAZIL (14%), INDIA (10%), UNITED STATES (9%)
Platform Engagement	Instagram: 51 avg likes/post · Tiktok: 810 avg views/post · Youtube: 5,727 avg views/post	Best reach: Youtube 5,727 avg views; best engagement: Youtube 67 avg likes

Top Brand Affinities

Mixcloud

Score: 93.91

Baselworld

Score: 76.32

Pioneer

Score: 76.32

MOOG

Score: 53.69

Trancefamily

Score: 50.30

Tomorrowland

Score: 32.69

Warner Music

Score: 31.67

Ableton

Score: 24.51

Sennheiser

Score: 24.30

Akai

Score: 20.09

Amazon Music

Score: 17.35

Pro Tools

Score: 17.10

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Top Brand Affinities

Brand	Category	Score
Mixcloud		93.91
Baselworld		76.32
Pioneer		76.32
MOOG		53.69
Trancefamily		50.30
Tomorrowland		32.69
Warner Music		31.67
Ableton		24.51
Sennheiser		24.30
Akai		20.09
Amazon Music		17.35
Pro Tools		17.10
Galeries Lafayette		15.67
Tissot		14.62
SoundCloud		11.91
TAG Heuer		10.62
Easyjet		9.32
Qatar Airways		8.97
Spotify Music		8.54
Bose		8.13
Beats Electronics		7.84
Capcom		7.70
Absolut		7.61
KIA		6.27
Mahindra		6.24
Superdry		5.55
Nestlé		5.44
Moncler		5.41
Omega		5.37
Lollapalooza		5.16
Nespresso		5.00
Dyson		4.86
Skoda		4.27
Heineken		4.18
Bajaj		3.96
Red Bull		3.92
Fiat		3.76
Carrefour		3.66
Ferrari		3.60
Ducati		3.42
KTM		3.42
Maserati		3.38
Monster Beverage		3.37
NHL		3.36
Alfa Romeo		3.28
Matrix		3.23
Sony		3.22
Intel		3.21
Aperol		3.20
Pull&Bear		3.15