Yung Gravy Brand Affinity ranks highest Zumiez at 17.16% . Very Strong. Score DMDB 65.13% | Fanbase 59.56%

Yung Gravy — hip-hop & rap artist from US.

Yung Gravy, known for his unique blend of soul music and trap beats, has steadily risen in the music scene over the past six years. Sampling a variety of…

Yung Gravy

Recognizable

Country: US | Gender: male | Artist ID: 11e81bc6-96a1-d792-83b3-a0369fe50396

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Genres

hip-hop & rappop raphip-hop/rapmeme rapminnesota hip hopcontemporary hip hophip hoptrap

Influential: 65.13% Fanbase: 59.56% Trending: 67.91%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Zumiez • 17.16% • Very Strong

As of 2025-09-10

11,513,615

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 65.13% | Fanbase 59.56% | Trending 67.91% | CAREER STAGE: MAINSTREAM

Biography

Yung Gravy, known for his unique blend of soul music and trap beats, has steadily risen in the music scene over the past six years. Sampling a variety of musical styles from past decades, Gravy's nostalgic melodies and baritone voice create a distinct sound. With two platinum and five gold singles to his name, Gravy has completed 10 successful tours across North America, Europe, and Australia, collaborating with artists like Lil Wayne and T-Pain. His music has garnered billions of streams and earned him a spot as the unofficial mascot of the Tampa Bay Lightning.

Recently releasing his third full-length album, "Marvelous," featuring the gold-certified single "Betty (Get Money)," Yung Gravy continues to showcase his passion for music and creativity. From starring in commercials with Martha Stewart to performing on major platforms like the VMAs and Jimmy Kimmel Live, Gravy's impact on the industry is undeniable.

Report Date: 2025-09-10

Yung Gravy maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, UNITED KINGDOM, CANADA. The audience leans heavily male (76%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 886,600 avg views per post; Instagram functions as the community touchpoint. Affinity with Zumiez, Barstool Sports, Hot Topic makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Yung Gravy score 1.61% — Moderate bucket.

Brand: ZumiezBrand: Barstool SportsBrand: Hot Topic

Followers:11,513,615

Engagements:184,905

Rate:1.6%

Posts:883

Avg Likes:182,423

Avg Comments:1,063

Avg Views:911,831

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 11,513,615 · Engagements 184,905 · Rate 1.6% Posts 883 · Views 911,831 · Avg Likes 182,423 · Avg Comments 1,063 · Avg Views 911,831	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 25% 13-17: 9% 35-44: 7%	Largest: 18-24 (56%); next: 25-34 (25%)
Gender Split	Female: 24% Male: 76% Non-binary/Other: 0%	Skews male (76%)
Top Countries	UNITED STATES (53%) UNITED KINGDOM (6%) CANADA (4%) AUSTRALIA (3%) GERMANY (3%)	Top regions: UNITED STATES (53%), UNITED KINGDOM (6%), CANADA (4%)
Platform Engagement	Instagram: 123,775 avg likes/post · Tiktok: 886,600 avg views/post · Youtube: 25,231 avg views/post	Best reach: Tiktok 886,600 avg views; best engagement: Instagram 123,775 avg likes

Top Brand Affinities

Zumiez

Score: 17.16

Barstool Sports

Score: 10.87

Hot Topic

Score: 10.12

Hoonigan

Score: 8.32

T.J. Maxx

Score: 7.08

Coors

Score: 6.60

Chick-fil-A

Score: 6.38

SoundCloud

Score: 6.13

Taco Bell

Score: 6.09

Steve Madden

Score: 5.91

Margaritaville

Score: 5.56

Busch

Score: 4.62

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Top Brand Affinities

Brand	Category	Score
Zumiez		17.16
Barstool Sports		10.87
Hot Topic		10.12
Hoonigan		8.32
T.J. Maxx		7.08
Coors		6.60
Chick-fil-A		6.38
SoundCloud		6.13
Taco Bell		6.09
Steve Madden		5.91
Margaritaville		5.56
Busch		4.62
American Eagle		4.54
Verizon		4.49
Sprite		4.47
Fallout		3.97
Gatorade		3.86
Showtime		3.69
Lollapalooza		3.67
Target		3.64
Counter-Strike		3.61
Monster Beverage		3.57
Lululemon Athletica		3.55
Cartoon Network		3.54
Fenty beauty		3.53
Supreme		3.44
FashionNova		3.41
GMC		3.21
Acura		3.15
shein		3.13
PetSmart		3.02
Xbox		2.99
Urban Outfitters		2.98
Dr. Martens		2.96
Chrysler		2.92
Walmart		2.79
Carhartt		2.78
Activision Blizzard		2.77
SheInside		2.70
Ubisoft		2.68
NHL		2.67
Sunnies Studios		2.62
Kodak		2.52
Too Faced Cosmetics		2.50
Sephora		2.37
NYX Cosmetics		2.36
ASOS		2.31
Call of Duty		2.28
Hollister Co		2.27
Urban Decay Cosmetics		2.26