YFN Lucci
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
6,204,505
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 11:31:08 UTC
Genres
Biography
YFN Lucci cuts through with 25-34 & 18-24 audiences and consistency across UNITED STATES, NIGERIA, INDIA. A male-leaning (55%) profile rewards creative that treats fans like insiders. Performance peaks on Instagram with 48,492 avg likes per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Spinrilla, True Religion, Palm Angels, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,204,505 · Engagements 48,492 · Rate 0.8% Posts 19 · Views 0 · Avg Likes 48,492 · Avg Comments 1,572 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 49% 18-24: 29% 35-44: 15% 13-17: 5% |
Largest: 25-34 (49%); next: 18-24 (29%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
UNITED STATES (80%) NIGERIA (2%) INDIA (2%) BRAZIL (1%) SOUTH AFRICA (1%) |
Top regions: UNITED STATES (80%), NIGERIA (2%), INDIA (2%) |
| Platform Engagement | Instagram: 48,492 avg likes/post | best engagement: Instagram 48,492 avg likes |
Top Brand Affinities
Spinrilla
True Religion
Palm Angels
Marni
Hennessey
Amazon Music
Champion
Maybach
Armani Exchange
New Era
Lanvin
Benihana
| Brand | Category | Score |
|---|---|---|
| Spinrilla | 61.54 | |
| True Religion | 16.16 | |
| Palm Angels | 14.35 | |
| Marni | 14.33 | |
| Hennessey | 13.02 | |
| Amazon Music | 11.55 | |
| Champion | 10.86 | |
| Maybach | 10.80 | |
| Armani Exchange | 9.86 | |
| New Era | 9.80 | |
| Lanvin | 9.33 | |
| Benihana | 8.62 | |
| Hennessy | 7.94 | |
| FashionNova | 7.65 | |
| Kodak | 7.55 | |
| Kappa | 7.21 | |
| Christian Louboutin | 6.33 | |
| SoundCloud | 6.11 | |
| Pontiac | 5.95 | |
| Maison Margiela | 5.92 | |
| Alexander McQueen | 5.39 | |
| Steve Madden | 4.62 | |
| Coach | 4.39 | |
| Verizon | 4.07 | |
| Rolls-Royce | 4.06 | |
| G-shock | 4.01 | |
| Gatorade | 3.99 | |
| iHeartRadio Music Awards | 3.92 | |
| Versace | 3.90 | |
| ESPN | 3.89 | |
| BALMAIN | 3.79 | |
| Moncler | 3.79 | |
| Beats Electronics | 3.54 | |
| Barber Shop Connect | 3.44 | |
| Polo Ralph Lauren | 3.28 | |
| shein | 3.27 | |
| NBA | 3.22 | |
| NFL | 3.21 | |
| TOM FORD | 3.20 | |
| Los Angeles Lakers | 3.10 | |
| MTV | 3.05 | |
| Fendi | 3.05 | |
| KENZO | 2.98 | |
| The North Face | 2.98 | |
| Sneakerhead | 2.86 | |
| Philips | 2.73 | |
| Balenciaga | 2.68 | |
| SheInside | 2.64 | |
| Gucci | 2.63 | |
| Walmart | 2.58 |
Official Profiles
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LoginArtist: YFN Lucci
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-21 04:00 UTC | YFN Lucci | Township Auditorium | Columbia, United States |
