Yellow Claw

Yellow Claw — hip-hop & rap artist from NL.

Yellow Claw, the Dutch electronic duo, have been a prominent presence in the music scene for nearly a decade. Their latest EP, "The Black Delorean Project,"…

Recognizable

Country: NL | Artist ID: 11e81bc7-b677-75c6-b078-a0369fe50396

Find Artist

Genres

hip-hop & rapelectronic traptrap/future basselectronicedmelectro housepop dancebass trapdancedutch houseelectronic

Influential: 66.49% Fanbase: 59.57% Trending: 69.95%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Not available

As of 2025-09-10

2,207,300

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 66.49% | Fanbase 59.57% | Trending 69.95% | CAREER STAGE: MAINSTREAM

Biography

Yellow Claw, the Dutch electronic duo, have been a prominent presence in the music scene for nearly a decade. Their latest EP, "The Black Delorean Project," showcases their signature hard-hitting club sound. With hits like 'Trap Anthem' and 'Twitter,' featuring vocals from Jakarta talent Syaqish, Yellow Claw has amassed over a billion plays and collaborated with industry heavyweights such as DJ Snake, Steve Aoki, and Gucci Mane.

Renowned for their global hits like 'DJ Turn It Up' and 'Till It Hurts,' Yellow Claw's music continues to dominate clubs worldwide. The duo's connection to the iconic Delorean car, featured in their first music video, remains a personal touchstone in their journey. Now, after a 2-year search, Yellow Claw proudly owns a customized Delorean, symbolizing their return to the sound that has defined their success.

Report Date: 2025-09-10

Yellow Claw draws 18-24 & 25-34 audiences and holds attention in INDONESIA, INDIA, UNITED STATES. The skew is heavily male (72%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 10,572 avg views per post, with Tiktok sustaining the conversation. Audience adjacency to leading lifestyle names makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Yellow Claw score 0.04% — Low bucket.

Followers:2,207,300

Engagements:930

Rate:0.0%

Posts:625

Avg Likes:876

Avg Comments:18

Avg Views:18,629

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,207,300 · Engagements 930 · Rate 0.0% Posts 625 · Views 18,629 · Avg Likes 876 · Avg Comments 18 · Avg Views 18,629	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 29% 13-17: 7% 35-44: 3%	Largest: 18-24 (60%); next: 25-34 (29%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	INDONESIA (29%) INDIA (10%) UNITED STATES (8%) TüRKIYE (4%) BRAZIL (3%)	Top regions: INDONESIA (29%), INDIA (10%), UNITED STATES (8%)
Platform Engagement	Tiktok: 8,057 avg views/post · Youtube: 10,572 avg views/post	Best reach: Youtube 10,572 avg views; best engagement: Tiktok 450 avg likes