Xinobi

Xinobi

Country: PT | Gender: male

Influence: 53.15% Fanbase: 30.97% Trending: 64.23% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fnac • 69.53% • Very Strong

As of 2025-09-08

45,670

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:04:31 UTC

Genres

popnu discoelectronicfilter housedancemelodic houseelectronichousedeep house

Biography

Xinobi emerged as a prominent figure in the music scene influenced by DIY ethics and the rise of music blogs. His second album, "On The Quiet," featured popular tracks like "Far Away Place" and "Searching For," showcasing his transition from punk rock and skateboarding to house music. Xinobi continued to expand his discography with EPs and remixes on various labels, including Anjunadeep and MoBlack, as well as collaborations with artists like Gisela João on projects such as "Fado Para Esta Noite."

Despite his diverse musical influences, Xinobi maintains a distinct sound characterized by his strong musical and arrangement skills. His latest album, "Balsame," and singles like "La Tormenta," "Amor Cego," and "Phénix" demonstrate his consistent output. Alongside Moullinex, Xinobi co-founded Discotexas, further solidifying his presence in the music industry.

Xinobi Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Xinobi converts attention from 25-34 & 18-24 audiences across PORTUGAL, SOUTH AFRICA, UNITED STATES. Audience shape is heavily male (73%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 13,422 avg views per post, with supportive conversation on Instagram. Shared audience with Fnac, Mixcloud, MOOG underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Xinobi score 1.47%Moderate bucket.
Brand: FnacBrand: MixcloudBrand: MOOG
Followers:45,670
Engagements:673
Rate:1.5%
Posts:1,725
Views:14,524
Avg Likes:657
Avg Comments:35
Avg Views:14,524

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 45,670 · Engagements 673 · Rate 1.5%
Posts 1,725 · Views 14,524 · Avg Likes 657 · Avg Comments 35 · Avg Views 14,524
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 44%
18-24: 30%
35-44: 17%
45-64: 6%
Largest: 25-34 (44%); next: 18-24 (30%)
Gender Split Female: 27%
Male: 73%
Non-binary/Other: 0%
Skews male (73%)
Top Countries PORTUGAL (30%)
SOUTH AFRICA (29%)
UNITED STATES (6%)
MEXICO (4%)
BRAZIL (4%)
Top regions: PORTUGAL (30%), SOUTH AFRICA (29%), UNITED STATES (6%)
Platform Engagement Instagram: 510 avg likes/post · Tiktok: 1,102 avg views/post · Youtube: 13,422 avg views/post Best reach: Youtube 13,422 avg views; best engagement: Instagram 510 avg likes

Top Brand Affinities

Fnac
Score: 69.53
Mixcloud
Score: 59.85
MOOG
Score: 34.41
Vodafone
Score: 33.79
Pioneer
Score: 29.45
Ableton
Score: 28.38
Akai
Score: 18.28
Trancefamily
Score: 17.71
Amazon Music
Score: 12.78
Sennheiser
Score: 11.72
SoundCloud
Score: 10.76
Tate Modern
Score: 6.88
Brand Category Score
Fnac 69.53
Mixcloud 59.85
MOOG 34.41
Vodafone 33.79
Pioneer 29.45
Ableton 28.38
Akai 18.28
Trancefamily 17.71
Amazon Music 12.78
Sennheiser 11.72
SoundCloud 10.76
Tate Modern 6.88
Ryanair 6.83
Jagermeister 5.80
Spotify Music 5.74
Jameson 5.67
Tomorrowland 5.55
Pantone Inc 5.05
Leica 4.94
Kodak 4.35
Fujifilm 4.10
Heineken 3.69
Beats Electronics 3.54
UEFA 3.40
Pull&Bear 3.38
Olympus 3.36
Coachella 3.28
A Game of Tones 3.26
Garnier 2.86
Citroen 2.84
Warner Bros 2.76
Lollapalooza 2.55
Polaroid 2.55
Red Bull 2.19
Land Rover 2.05
Ray-Ban 2.03
Jaguar 1.95
Tinder 1.95
Renault 1.95
New Balance 1.95
Guinness 1.94
Bershka 1.91
ASOS 1.91
Lego 1.85
Supreme 1.85
Dolce & Gabbana 1.85
Bellagio 1.79
Fiat 1.76
Huawei 1.73
National Geographic 1.72

Official Profiles

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Artist: Xinobi

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

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