Xavier Omär
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
209,679
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:49:10 UTC
Genres
Biography
Xavier Omär indexes high with fans in the 25-34 range in UNITED STATES, SOUTH AFRICA, UNITED KINGDOM. The skew is heavily female (59%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 2,860 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Live Nation, WNBA, Akai, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Xavier Omär when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 209,679 · Engagements 1,774 · Rate 0.8% Posts 238 · Views 5,614 · Avg Likes 1,737 · Avg Comments 91 · Avg Views 5,614 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 18-24: 42% 35-44: 9% 13-17: 5% |
Largest: 25-34 (43%); next: 18-24 (42%) |
| Gender Split |
Female: 59% Male: 41% Non-binary/Other: 0% |
Skews female (59%) |
| Top Countries |
UNITED STATES (64%) SOUTH AFRICA (11%) UNITED KINGDOM (4%) BRAZIL (2%) CANADA (2%) |
Top regions: UNITED STATES (64%), SOUTH AFRICA (11%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 1,461 avg likes/post · Tiktok: 2,860 avg views/post · Youtube: 2,754 avg views/post | Best reach: Tiktok 2,860 avg views; best engagement: Instagram 1,461 avg likes |
Top Brand Affinities
Live Nation
WNBA
Akai
Shea Moisture
Amazon Music
Ableton
Mixcloud
Pro Tools
SoundCloud
MISSGUIDED
Sneaker News
Steve Madden
| Brand | Category | Score |
|---|---|---|
| Live Nation | 20.89 | |
| WNBA | 16.78 | |
| Akai | 15.22 | |
| Shea Moisture | 13.59 | |
| Amazon Music | 13.40 | |
| Ableton | 13.15 | |
| Mixcloud | 11.72 | |
| Pro Tools | 10.62 | |
| SoundCloud | 9.82 | |
| MISSGUIDED | 8.42 | |
| Sneaker News | 7.43 | |
| Steve Madden | 7.41 | |
| Pioneer | 7.32 | |
| Fenty beauty | 7.20 | |
| Beats Electronics | 7.01 | |
| Verizon | 6.92 | |
| FashionNova | 6.84 | |
| iHeartRadio Music Awards | 6.78 | |
| Foot Locker | 6.59 | |
| Coachella | 6.12 | |
| Spotify Music | 5.94 | |
| ESPN | 5.83 | |
| ULTA Beauty | 5.79 | |
| Chick-fil-A | 5.79 | |
| NORDSTROM | 5.72 | |
| ASOS | 5.71 | |
| Free People | 5.63 | |
| Urban Outfitters | 5.49 | |
| Target | 5.47 | |
| Hennessy | 5.28 | |
| Nice Kicks | 4.79 | |
| boohoo | 4.64 | |
| Kodak | 4.51 | |
| Paramount Pictures | 4.41 | |
| OLD NAVY | 4.38 | |
| Coach | 4.38 | |
| Forever 21 | 4.34 | |
| NBC | 4.25 | |
| shein | 4.25 | |
| CNN | 4.24 | |
| Dr. Martens | 4.09 | |
| Los Angeles Lakers | 3.99 | |
| MTV | 3.96 | |
| Sneakerhead | 3.90 | |
| American Eagle | 3.79 | |
| Carhartt | 3.68 | |
| Bethesda Softworks | 3.67 | |
| SheInside | 3.51 | |
| NARS Cosmetics | 3.20 | |
| NBA | 3.17 |
Official Profiles
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LoginArtist: Xavier Omär
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-10 02:30 UTC | Xavier Omär | (Le) Poisson Rouge | New York, United States | |
| 2025-12-11 04:00 UTC | Xavier Omär | Lincoln Hall | Chicago, United States | |
| 2025-12-13 04:00 UTC | Xavier Omär | Amos Southend | Charlotte, United States | |
| 2025-12-14 03:00 UTC | Xavier Omär | Ferris Wheelers Backyard & BBQ | Dallas, United States | |
| 2025-12-19 04:00 UTC | Xavier Omär | Echoplex | Los Angeles, United States | |
| 2025-12-21 05:00 UTC | Xavier Omär | The Independent | San Francisco, United States |
