Wolf Alice
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-28
780,088
Social Media Followers
As of 2025-09-28
00:00:00
Hours Airplay
2025-12-07 09:35:34 UTC
Genres
Biography
Following their debut album's success, Wolf Alice released their second album, "Visions of a Life," in 2017, which won the Mercury Prize. The band's sound continued to evolve, incorporating more electronic and experimental elements. They have since toured extensively and received praise for their dynamic live performances. Wolf Alice remains a prominent figure in the alternative rock scene, known for their genre-defying music and captivating stage presence.
Wolf Alice builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily male (56%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (39,500 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Fred Perry, Tate Modern, Depop point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 780,088 · Engagements 19,612 · Rate 2.5% Posts 586 · Views 52,767 · Avg Likes 19,395 · Avg Comments 191 · Avg Views 52,767 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 30% 35-44: 11% 45-64: 6% |
Largest: 18-24 (46%); next: 25-34 (30%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
UNITED STATES (22%) UNITED KINGDOM (16%) BRAZIL (9%) MEXICO (4%) GERMANY (3%) |
Top regions: UNITED STATES (22%), UNITED KINGDOM (16%), BRAZIL (9%) |
| Platform Engagement | Instagram: 16,271 avg likes/post · Tiktok: 39,500 avg views/post · Youtube: 13,267 avg views/post | Best reach: Tiktok 39,500 avg views; best engagement: Instagram 16,271 avg likes |
Top Brand Affinities
Fred Perry
Tate Modern
Depop
Dr. Martens
Vauxhall
Amazon Music
Glossier
Lollapalooza
Selfridges
Tesco
Guinness
Topshop
| Brand | Category | Score |
|---|---|---|
| Fred Perry | 14.90 | |
| Tate Modern | 12.03 | |
| Depop | 9.67 | |
| Dr. Martens | 9.31 | |
| Vauxhall | 9.20 | |
| Amazon Music | 8.60 | |
| Glossier | 8.41 | |
| Lollapalooza | 6.06 | |
| Selfridges | 6.05 | |
| Tesco | 5.68 | |
| Guinness | 5.68 | |
| Topshop | 5.67 | |
| New Line Cinema | 5.56 | |
| Vivienne Westwood | 5.49 | |
| ASOS | 5.10 | |
| Spotify Music | 4.80 | |
| Polaroid | 4.76 | |
| Urban Outfitters | 4.54 | |
| BBC | 4.20 | |
| Lush | 4.13 | |
| SoundCloud | 3.98 | |
| Coachella | 3.92 | |
| Showtime | 3.78 | |
| Kodak | 3.71 | |
| Sunnies Studios | 3.48 | |
| Fujifilm | 3.41 | |
| Carhartt | 3.06 | |
| Emporium | 3.03 | |
| Tinder | 2.99 | |
| MTV | 2.97 | |
| Aperol | 2.84 | |
| Primark | 2.80 | |
| Columbia Pictures | 2.78 | |
| Warner Bros | 2.76 | |
| Vans | 2.44 | |
| Airbnb | 2.34 | |
| A Game of Tones | 2.34 | |
| AMC | 2.32 | |
| HBO | 2.29 | |
| Paramount Pictures | 2.14 | |
| Converse | 2.13 | |
| Star Wars | 1.99 | |
| Beats Electronics | 1.94 | |
| Snoopy And The Peanuts Gang | 1.94 | |
| Lego | 1.83 | |
| Vogue | 1.80 | |
| The North Face | 1.75 | |
| Urban Decay Cosmetics | 1.72 | |
| Pepsi | 1.70 | |
| Budweiser | 1.68 |
Official Profiles
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LoginArtist: Wolf Alice
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Top 10 Songs Played Today
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Total Streams (2025-09-28)
Total: 4,559,377
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
4,419,951 | 96.94% |
| [+] |
Yandex |
133,670 | 2.93% |
| [+] |
Audiomack |
5,756 | 0.13% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 02:30 UTC | Wolf Alice | OVO Hydro | Glasgow, United Kingdom | |
| 2025-12-09 03:00 UTC | Wolf Alice | Motorpoint Arena Nottingham | Nottingham, United Kingdom | |
| 2025-12-11 02:30 UTC | Wolf Alice | 3Arena | Dublin, Ireland | |
| 2026-01-05 03:00 UTC | rockin'on sonic 2026 | Makuhari Messe / 千葉幕張メッセ | Chiba, Japan | — |
| 2026-02-05 19:00 UTC | Laneway Festival 2026 | Western Springs Stadium and Park | Auckland, New Zealand | — |
| 2026-02-14 08:00 UTC | Laneway Festival 2026 | Adelaide Showground | Adelaide, Australia | — |
