Winston Surfshirt
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
41,578
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:06:40 UTC
Genres
Biography
'Spend My Nights' is the latest addition to Winston Surfshirt's discography, following the success of singles like 'Ice Cream' and 'BOOTS'. These releases build on the sonic foundations laid in his well-received 2022 album 'Panna Cotta', featuring collaborations with notable artists like Genesis Owusu, Talib Kweli, and Kimbra. The album received critical acclaim, with accolades such as triple j's Feature Album and positive reviews from various publications including GQ and NME.
Winston Surfshirt indexes high with fans in the 18-24 range in AUSTRALIA, UNITED STATES, MEXICO. The skew is heavily male (66%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 1,536 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Bec & Bridge, Virgin Australia, Vegemite, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Winston Surfshirt when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 41,578 · Engagements 299 · Rate 0.7% Posts 343 · Views 2,338 · Avg Likes 289 · Avg Comments 19 · Avg Views 2,338 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 43% 25-34: 38% 35-44: 10% 13-17: 5% |
Largest: 18-24 (43%); next: 25-34 (38%) |
| Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
| Top Countries |
AUSTRALIA (23%) UNITED STATES (19%) MEXICO (5%) UNITED KINGDOM (5%) BRAZIL (5%) |
Top regions: AUSTRALIA (23%), UNITED STATES (19%), MEXICO (5%) |
| Platform Engagement | Instagram: 227 avg likes/post · Tiktok: 802 avg views/post · Youtube: 1,536 avg views/post | Best reach: Youtube 1,536 avg views; best engagement: Instagram 227 avg likes |
Top Brand Affinities
Bec & Bridge
Virgin Australia
Vegemite
Qantas
Kmart
Sunnies Studios
Woolworths
Billabong
Zimmermann
New Line Cinema
Ableton
BALMAIN
| Brand | Category | Score |
|---|---|---|
| Bec & Bridge | 86.92 | |
| Virgin Australia | 51.93 | |
| Vegemite | 41.29 | |
| Qantas | 22.86 | |
| Kmart | 15.39 | |
| Sunnies Studios | 14.69 | |
| Woolworths | 12.42 | |
| Billabong | 10.56 | |
| Zimmermann | 9.93 | |
| New Line Cinema | 8.73 | |
| Ableton | 8.10 | |
| BALMAIN | 7.05 | |
| Pioneer | 6.18 | |
| Coachella | 6.04 | |
| Holden | 5.12 | |
| Aperol | 4.63 | |
| Spotify Music | 4.48 | |
| Emporium | 4.46 | |
| Hurley | 4.28 | |
| Tinder | 4.26 | |
| SoundCloud | 4.04 | |
| Kodak | 4.03 | |
| Smirnoff | 3.69 | |
| Dr. Martens | 3.62 | |
| Showtime | 3.56 | |
| Lollapalooza | 3.45 | |
| Airbnb | 3.29 | |
| Polaroid | 3.27 | |
| Stüssy | 3.14 | |
| Geocaching | 2.93 | |
| Guinness | 2.91 | |
| McLaren | 2.87 | |
| Tomorrowland | 2.81 | |
| ASOS | 2.80 | |
| GoPro | 2.71 | |
| Lululemon Athletica | 2.55 | |
| Lush | 2.47 | |
| Beats Electronics | 2.42 | |
| Nickelodeon | 2.42 | |
| Baileys | 2.32 | |
| Fujifilm | 2.32 | |
| Chrysler | 2.00 | |
| The Olympic Games | 1.93 | |
| Red Bull | 1.88 | |
| Paramount Pictures | 1.77 | |
| Budweiser | 1.73 | |
| Vogue | 1.67 | |
| Bellagio | 1.67 | |
| Heineken | 1.63 | |
| Vans | 1.50 |
Official Profiles
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LoginArtist: Winston Surfshirt
The map shows every radio station that aired Winston Surfshirt today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-21)
Total: 747,240
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
486,848 | 65.15% |
| [+] |
|
179,035 | 23.96% |
| [+] |
|
39,764 | 5.32% |
| [+] |
|
38,008 | 5.09% |
| [+] |
|
2,535 | 0.34% |
| [+] |
|
1,050 | 0.14% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-26 20:00 UTC | Winston Surfshirt, Support TBA | Rickshaw Stop | San Francisco, United States | |
| 2026-02-27 03:00 UTC | Winston Surfshirt | Rickshaw Stop | San Francisco, United States | |
| 2026-02-28 03:00 UTC | Winston Surfshirt | The Roxy Theatre | Los Angeles, United States | |
| 2026-02-28 05:00 UTC | Winston Surfshirt | Roxy Theatre | West Hollywood, United States | |
| 2026-03-01 03:00 UTC | Winston Surfshirt | Soda Bar | San Diego, United States | |
| 2026-03-04 03:00 UTC | Winston Surfshirt | Holocene | Portland, United States | |
| 2026-03-04 04:00 UTC | Winston Surfshirt | Meow Wolf Denver | Denver, United States | |
| 2026-03-05 03:00 UTC | Winston Surfshirt | Meow Wolf Denver | Denver, United States | |
| 2026-03-07 03:00 UTC | Winston Surfshirt | Schubas Tavern | Chicago, United States | |
| 2026-03-08 04:00 UTC | Winston Surfshirt | Gramercy Theatre | New York, United States |















