Winona Oak

Winona Oak — pop artist from SE.

Winona Oak gained recognition through her collaboration with The Chainsmokers on "Hope," propelling her to fame in Los Angeles while staying connected to her…

Influence: 53.41% Fanbase: 32.30% Trending: 63.97% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Tele2 • 25.43% • Very Strong

As of 2025-09-08

285,345

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 18:14:52 UTC

Genres

poppopswedish popindie popalternativealt zelectronicelectropopdance

Biography

Winona Oak gained recognition through her collaboration with The Chainsmokers on "Hope," propelling her to fame in Los Angeles while staying connected to her Swedish upbringing in Sollerön's Nordic forests. Her debut album, "Island of the Sun," draws inspiration from her childhood spent riding horses through the picturesque landscapes of the Island of the Sun.

After relocating to Stockholm to pursue her music career, Winona Oak signed with Atlantic/Neon Gold Records in LA and found success with her solo single "He Don't Love Me" and EPs like "Closure" and "SHE," receiving critical acclaim. In 2023, Oak signed with indie label Nettwerk for an upcoming EP release, drawing from personal experiences such as her mother's passing for a deeply emotional and cathartic songwriting process.

Top Brand Affinities

Report Date: 2025-09-08

Winona Oak reliably reaches 18-24 & 25-34 audiences in UNITED STATES, POLAND, BRAZIL. The base is heavily female (65%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (843 avg views per post); Instagram layers on depth and replies. The audience sits near Tele2, Warner Music, Acne Studios, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Winona Oak score 0.32% — Low bucket.

Brand: Tele2Brand: Warner MusicBrand: Acne Studios

Followers:285,345

Engagements:908

Rate:0.3%

Posts:602

Avg Likes:904

Avg Comments:25

Avg Views:843

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 285,345 · Engagements 908 · Rate 0.3% Posts 602 · Views 843 · Avg Likes 904 · Avg Comments 25 · Avg Views 843	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 27% 13-17: 8% 35-44: 5%	Largest: 18-24 (59%); next: 25-34 (27%)
Gender Split	Female: 65% Male: 35% Non-binary/Other: 0%	Skews female (65%)
Top Countries	UNITED STATES (19%) POLAND (7%) BRAZIL (7%) UNITED KINGDOM (4%) INDIA (4%)	Top regions: UNITED STATES (19%), POLAND (7%), BRAZIL (7%)
Platform Engagement	Instagram: 829 avg likes/post · Youtube: 843 avg views/post	Best reach: Youtube 843 avg views; best engagement: Instagram 829 avg likes

Top Brand Affinities

Tele2

Score: 25.43

Warner Music

Score: 23.47

Acne Studios

Score: 16.52

Pioneer

Score: 10.79

Ableton

Score: 8.05

Amazon Music

Score: 7.37

Barbie

Score: 6.67

Maison Margiela

Score: 6.59

Vivienne Westwood

Score: 5.82

Loewe

Score: 5.71

Coachella

Score: 5.32

Kodak

Score: 5.23

Brand	Category	Score
Tele2		25.43
Warner Music		23.47
Acne Studios		16.52
Pioneer		10.79
Ableton		8.05
Amazon Music		7.37
Barbie		6.67
Maison Margiela		6.59
Vivienne Westwood		5.82
Loewe		5.71
Coachella		5.32
Kodak		5.23
Lollapalooza		5.07
Miu Miu		4.98
Tomorrowland		4.87
Alexander McQueen		4.85
Urban Outfitters		4.37
Dr. Martens		4.33
Resident Evil		3.99
Spotify Music		3.95
Bershka		3.58
SoundCloud		3.53
Polaroid		3.37
TOM FORD		3.15
Summit Entertainment		3.14
Pull&Bear		2.96
Leica		2.95
ASOS		2.94
H&M		2.83
Fujifilm		2.80
Vogue		2.77
Marc Jacobs		2.73
Moschino		2.71
Dolce & Gabbana		2.70
MTV		2.69
Fenty beauty		2.56
A Game of Tones		2.44
Sunnies Studios		2.42
Tinder		2.38
Faber-Castell		2.37
Calvin Klein		2.35
Victoria's Secret		2.30
Beats Electronics		2.26
Vans		2.20
Fendi		2.18
Showtime		2.07
Levi's		2.02
Versace		1.93
Prada		1.92
Aperol		1.88