William Tyler
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
102,732
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 10:02:18 UTC
Genres
Biography
Born in Nashville, Tyler is the son of songwriter Dan Tyler. He started in the band Paper Hats before launching his solo career with the well-received "Behold the Spirit." Tyler has released albums like "Impossible Truth" (2013) and "Modern Country" (2016). He has toured extensively as a solo artist, collaborated with other musicians, and contributed to film soundtracks. Tyler's diverse musical projects showcase his versatility and innovative approach to guitar-based compositions.
William Tyler is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, BRAZIL, CANADA. The audience is heavily male (71%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (1,321 avg views per post); Instagram builds the community layer. Affinity data highlights MOOG, Ampeg, Mixcloud, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 102,732 · Engagements 543 · Rate 0.5% Posts 2,528 · Views 1,321 · Avg Likes 541 · Avg Comments 18 · Avg Views 1,321 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 38% 18-24: 31% 35-44: 19% 45-64: 9% |
Largest: 25-34 (38%); next: 18-24 (31%) |
| Gender Split |
Female: 29% Male: 71% Non-binary/Other: 0% |
Skews male (71%) |
| Top Countries |
UNITED STATES (34%) BRAZIL (9%) CANADA (6%) UNITED KINGDOM (5%) FRANCE (4%) |
Top regions: UNITED STATES (34%), BRAZIL (9%), CANADA (6%) |
| Platform Engagement | Instagram: 489 avg likes/post · Youtube: 1,321 avg views/post | Best reach: Youtube 1,321 avg views; best engagement: Instagram 489 avg likes |
Top Brand Affinities
MOOG
Ampeg
Mixcloud
Hurley
Amazon Music
Kroger
Pro Tools
Kickstarter
Sennheiser
Spotify Music
Ableton
Paramount Pictures
| Brand | Category | Score |
|---|---|---|
| MOOG | 71.56 | |
| Ampeg | 54.84 | |
| Mixcloud | 22.73 | |
| Hurley | 14.73 | |
| Amazon Music | 12.76 | |
| Kroger | 12.26 | |
| Pro Tools | 11.09 | |
| Kickstarter | 11.02 | |
| Sennheiser | 10.61 | |
| Spotify Music | 9.22 | |
| Ableton | 8.91 | |
| Paramount Pictures | 7.74 | |
| Kodak | 7.21 | |
| Nixon | 6.75 | |
| Coors | 6.52 | |
| Preloved | 6.49 | |
| Walgreens | 6.22 | |
| Holden | 5.64 | |
| Emporium | 5.43 | |
| Pilsner Urquell | 5.41 | |
| Publix | 5.21 | |
| Polaroid | 5.19 | |
| Margaritaville | 5.09 | |
| Leica | 5.06 | |
| Airbnb | 4.65 | |
| Cadillac | 4.59 | |
| Oculus | 4.48 | |
| SoundCloud | 4.30 | |
| Coachella | 4.26 | |
| Columbia Pictures | 3.88 | |
| Verizon | 3.83 | |
| Pixar | 3.82 | |
| Gatorade | 3.77 | |
| Showtime | 3.62 | |
| Lollapalooza | 3.49 | |
| Tinder | 3.47 | |
| Busch | 3.41 | |
| Fujifilm | 3.26 | |
| Budweiser | 3.21 | |
| Guinness | 3.18 | |
| Heinz | 3.17 | |
| Philips | 3.10 | |
| Olympus | 3.03 | |
| NHL | 3.01 | |
| Mulberry | 2.99 | |
| Warner Bros | 2.98 | |
| Carhartt | 2.90 | |
| NBC | 2.79 | |
| Nickelodeon | 2.66 | |
| The Olympic Games | 2.55 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-09 03:00 UTC | Sylvan Esso, Sam Gendel, William Tyler, Mei Semones, Yasmin Williams, John Roseboro, Amy Gadiaga, Joe Westerlund | Le Poisson Rouge | New York, United States | |
| 2026-01-10 08:00 UTC | William Tyler | Music Hall of Williamsburg | New York, United States | — |















