
Westlife
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
4,647,859
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Throughout their career, Westlife maintained a strong presence in the U.K. music scene, releasing chart-topping singles and multi-platinum albums. Following Bryan McFadden's departure in 2004, the group continued to tour and release new material, including a tribute album to the Rat Pack and several successful studio albums. After a decade-long run, Westlife disbanded in 2012 following a farewell tour that culminated in a sold-out show at Croke Park Stadium in Dublin, Ireland. In 2019, the group reunited to release their 11th studio album, "Spectrum," featuring collaborations with artists like James Bay and Ed Sheeran.
Westlife resonates most with 18-24 & 25-34 audiences and shows durable presence in INDONESIA, PHILIPPINES, UNITED STATES. With a female-leaning (52%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (191,423 avg views per post); Instagram is where fans co-sign. Affinity adjacency to AirAsia, Jollibee, Petronas makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 4,647,859 · Engagements 31,743 · Rate 0.7% Posts 682 · Views 191,423 · Avg Likes 31,351 · Avg Comments 1,203 · Avg Views 191,423 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 47% 25-34: 36% 35-44: 8% 13-17: 6% |
Largest: 18-24 (47%); next: 25-34 (36%) |
Gender Split |
Female: 52% Male: 48% Non-binary/Other: 0% |
Skews female (52%) |
Top Countries |
INDONESIA (23%) PHILIPPINES (12%) UNITED STATES (10%) VIETNAM (7%) IRELAND (6%) |
Top regions: INDONESIA (23%), PHILIPPINES (12%), UNITED STATES (10%) |
Platform Engagement | Instagram: 27,885 avg likes/post · Youtube: 191,423 avg views/post | Best reach: Youtube 191,423 avg views; best engagement: Instagram 27,885 avg likes |
Top Brand Affinities
AirAsia
Jollibee
Petronas
Cadbury
Primark
LEGOLAND
Pizza Hut
Mulberry
Harrods
Guinness
Tesco
Lush
Brand | Category | Score |
---|---|---|
AirAsia | 10.00 | |
Jollibee | 5.80 | |
Petronas | 4.14 | |
Cadbury | 3.92 | |
Primark | 3.88 | |
LEGOLAND | 3.68 | |
Pizza Hut | 3.53 | |
Mulberry | 3.27 | |
Harrods | 3.25 | |
Guinness | 3.22 | |
Tesco | 3.13 | |
Lush | 3.07 | |
Gundam | 2.92 | |
Lindt | 2.86 | |
Transformers | 2.66 | |
Baileys | 2.55 | |
Oriflame | 2.49 | |
Showtime | 2.48 | |
Sunnies Studios | 2.08 | |
Timberland | 1.98 | |
UNIQLO | 1.89 | |
shein | 1.79 | |
McDonald's | 1.76 | |
Universal | 1.74 | |
Maybelline | 1.64 | |
Michael Kors | 1.64 | |
BBC | 1.56 | |
Ferrero | 1.54 | |
Walt Disney | 1.45 | |
KitKat | 1.43 | |
Pandora | 1.42 | |
Fujifilm | 1.39 | |
Starbucks | 1.37 | |
Bellagio | 1.33 | |
OREO | 1.32 | |
Lego | 1.30 | |
Samsung Group | 1.29 | |
Travelgram | 1.24 | |
Sephora | 1.24 | |
Snapseed | 1.24 | |
Spotify Music | 1.21 | |
Airbnb | 1.20 | |
Heineken | 1.17 | |
Polo Ralph Lauren | 1.16 | |
Guess | 1.15 | |
MAC Cosmetics | 1.13 | |
HBO | 1.12 | |
Coachella | 1.11 | |
New Balance | 1.09 | |
Marvel Entertainment | 1.09 |
Official Profiles
Login to view Contact
LoginArtist: Westlife
The map shows every radio station that aired Westlife today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
No spins for today. |
Popularity (2025-09-09)
Platform | % |
---|---|
No data. |
Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
Platform | Latest |
---|
Popularity Change (%)
Platform | 2025-09-08 | 2025-09-09 | Change |
---|
Streaming Audience Growth
Platform | 2025-09-08 | 2025-09-09 | Change |
---|
Radio Airplay Change (min)
Song | 2025-09-08 | 2025-09-09 | Change |
---|
Streams & Royalties
Metric | 2025-09-08 | 2025-09-09 | Change |
---|---|---|---|
Streams | 0 | 0 | +0 |
Royalties | $0.00 | $0.00 | +0.00 |