Wang Yibo

Wang Yibo

Country: CN

Influence: 48.49% Fanbase: 28.36% Trending: 58.56% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Kiehls • 12.81% • Very Strong

As of 2025-09-08

3,582,824

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:39:45 UTC

Genres

popmainland chinese poppopasian pop

Biography

Wang Yibo (Chinese: 王一博; pinyin: Wáng Yībó, pronounced [wǎŋ.íː.pʷǒ], born 5 August 1997) is a Chinese actor, dancer, singer, and professional road motorcycle racer. He debuted as a member of South Korean-Chinese boyband Uniq in 2014. As an actor, he is best known for his roles in television series Love Actually (2017), Gank Your Heart (2019), The Untamed (2019), Legend of Fei (2020), Luoyang (2021), Being a Hero (2022) and War of Faith (2024). He made his big screen lead role debut in 2023, starring in Hidden Blade, Born to Fly and One and Only. His performances have earned him multiple acting nominations at various film awards, including the Golden Rooster Awards, Huabiao Awards and Asian Film Awards.
Wang has made regular appearances in the Forbes China Celebrity 100 list, ranking 2nd in 2021.

Wang Yibo Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Wang Yibo indexes high with fans in the 18-24 range in THAILAND, CHINA, VIETNAM. The skew is heavily female (85%), which clarifies product positioning and tone. Momentum is most visible on Instagram with 285,838 avg likes per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Kiehls, Shiseido, Laneíge, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Wang Yibo when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Wang Yibo score 7.98%Very Strong bucket.
Brand: KiehlsBrand: ShiseidoBrand: Laneíge
Followers:3,582,824
Engagements:285,838
Rate:8.0%
Posts:73
Views:0
Avg Likes:285,838
Avg Comments:9,449
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 3,582,824 · Engagements 285,838 · Rate 8.0%
Posts 73 · Views 0 · Avg Likes 285,838 · Avg Comments 9,449 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 48%
25-34: 37%
13-17: 11%
35-44: 3%
Largest: 18-24 (48%); next: 25-34 (37%)
Gender Split Female: 85%
Male: 15%
Non-binary/Other: 0%
Skews female (85%)
Top Countries THAILAND (35%)
CHINA (20%)
VIETNAM (10%)
MYANMAR (BURMA) (5%)
TAIWAN (5%)
Top regions: THAILAND (35%), CHINA (20%), VIETNAM (10%)
Platform Engagement Instagram: 285,838 avg likes/post best engagement: Instagram 285,838 avg likes

Top Brand Affinities

Kiehls
Score: 12.81
Shiseido
Score: 5.92
Laneíge
Score: 5.52
Innisfree
Score: 5.46
Tesco
Score: 4.51
Pfizer
Score: 3.56
Stradivarius
Score: 3.20
Emporium
Score: 3.12
Harrods
Score: 2.96
Petronas
Score: 2.80
Pull&Bear
Score: 2.77
Garnier
Score: 2.69
Brand Category Score
Kiehls 12.81
Shiseido 5.92
Laneíge 5.52
Innisfree 5.46
Tesco 4.51
Pfizer 3.56
Stradivarius 3.20
Emporium 3.12
Harrods 2.96
Petronas 2.80
Pull&Bear 2.77
Garnier 2.69
KFC 2.61
Mulberry 2.54
Hennessy 2.53
KitKat 2.38
Fila 2.27
Lancôme 2.26
Pandora 2.23
UNIQLO 2.16
Fujifilm 1.86
Starbucks 1.83
Hermès 1.82
Yves Saint Laurent 1.60
Maybelline 1.48
Forever 21 1.43
Bershka 1.43
Cartier 1.36
Walt Disney 1.33
New Balance 1.31
Supreme 1.25
Chanel 1.24
Ferrero 1.20
Coca-Cola 1.20
Pokemon Go 1.19
Christian Dior 1.18
Coachella 1.14
Balenciaga 1.13
Polo Ralph Lauren 1.10
Converse 1.09
Snapseed 1.08
shein 1.07
Lego 1.07
Polaroid 1.04
Universal 1.03
Burberry 1.01
IKEA 0.98
Huda Beauty 0.95
Calvin Klein 0.94
Tiffany & Co 0.93

Official Profiles

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Artist: Wang Yibo

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

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