Walking on Cars
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
226,144
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:37:57 UTC
Genres
Biography
Their second album Colours is a record kaleidoscopically rich with sounds, textures, emotions, synth-driven imagination and hard-won emotion, with the brilliant song writing synonymous with the bands previous releases.
The album features songs strident with piano, punchy electronics and sky-grabbing choruses; glorious mixes of synthesiser, guitars and feedback; songs that are as deeply personal as they are insanely catchy, and songs stripped back, both sonically and emotionally.
Having something to prove was a motor to Walking On Cars’ ambition from their earliest days as a band. Now they just have something to prove to several hundred thousand fans. Now they have Colours.
Walking on Cars performs best with fans in the 18-24 range, concentrated in UNITED KINGDOM, IRELAND, GERMANY. Audience composition is heavily female (56%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 250,966 avg views per post, with Youtube providing steady community replies and saves. Brand adjacency trends toward Alex and Ani, River Island, Ryanair, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Walking on Cars is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 226,144 · Engagements 5,266 · Rate 2.3% Posts 950 · Views 250,966 · Avg Likes 5,191 · Avg Comments 137 · Avg Views 250,966 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 31% 35-44: 7% 13-17: 6% |
Largest: 18-24 (54%); next: 25-34 (31%) |
| Gender Split |
Female: 56% Male: 44% Non-binary/Other: 0% |
Skews female (56%) |
| Top Countries |
UNITED KINGDOM (13%) IRELAND (11%) GERMANY (11%) RUSSIA (7%) UNITED STATES (7%) |
Top regions: UNITED KINGDOM (13%), IRELAND (11%), GERMANY (11%) |
| Platform Engagement | Instagram: 2,439 avg likes/post · Youtube: 250,966 avg views/post | Best reach: Youtube 250,966 avg views; best engagement: Youtube 2,752 avg likes |
Top Brand Affinities
Alex and Ani
River Island
Ryanair
Guinness
Carlsberg
Jameson
Hummel
Primark
boohoo
MISSGUIDED
Tesco
Myprotein
| Brand | Category | Score |
|---|---|---|
| Alex and Ani | 21.19 | |
| River Island | 17.74 | |
| Ryanair | 15.58 | |
| Guinness | 15.54 | |
| Carlsberg | 14.03 | |
| Jameson | 11.80 | |
| Hummel | 9.73 | |
| Primark | 8.63 | |
| boohoo | 7.58 | |
| MISSGUIDED | 7.02 | |
| Tesco | 6.40 | |
| Myprotein | 6.15 | |
| Selfridges | 5.63 | |
| Cadbury | 5.32 | |
| MamaBear | 5.31 | |
| T.G.I. Friday's | 5.25 | |
| Showtime | 5.22 | |
| Baileys | 5.13 | |
| Lollapalooza | 4.77 | |
| Geocaching | 4.60 | |
| Haribo | 4.52 | |
| ALDI | 4.37 | |
| Lindt | 4.07 | |
| Topshop | 3.93 | |
| ASOS | 3.88 | |
| Sunnies Studios | 3.74 | |
| Heineken | 3.47 | |
| Dr. Martens | 3.43 | |
| ABC | 3.39 | |
| Polaroid | 3.30 | |
| Aperol | 3.17 | |
| HBO | 3.12 | |
| BBC | 3.08 | |
| Lush | 2.94 | |
| Michael Kors | 2.62 | |
| Monster Beverage | 2.57 | |
| Tinder | 2.46 | |
| Spotify Music | 2.38 | |
| Faber-Castell | 2.30 | |
| Ubisoft | 2.21 | |
| Converse | 2.15 | |
| OREO | 2.14 | |
| Universal | 2.12 | |
| AMC | 2.05 | |
| Jack Daniels | 2.05 | |
| Hollister Co | 2.02 | |
| Urban Decay Cosmetics | 2.01 | |
| Coachella | 1.97 | |
| Lego | 1.90 | |
| IKEA | 1.90 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















