Waldeck

Waldeck

Country: AT | Gender: male

Influence: 55.87% Fanbase: 36.43% Trending: 65.58% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 44.41% • Very Strong

As of 2025-09-08

3,223

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:12:47 UTC

Genres

jazz & standardsnu jazzhip-hop & raptrip hopelectronicelectronicdowntempoelectronicaelectro swing

Biography

Klaus Waldeck is an artist mainly in the field of electronic music, but with strong references to jazz, swing but also cinematic sounds. He is widely known for his highly acclaimed album @Ballroom Stories which is considered to be one of the most influential albums, and indeed was some kind of a prototype of the Electro Swing movement. His musical range however goes far beyond this. Waldeck's musical career began in Vienna when he started piano lessons at the age of six. After finishing law school he became a copyright lawyer. Many of his early albums are out of print and have become very scarce, incl. Northern Lights, Balance of the Force, The Night Garden. In 2001 he founded his own label Dope Noir Records. Together with singer Valérie Sajdik, He also formed the group Saint Privat in 2004. Their first album Riviera was released in 2004, followed by Superflu in 2006. In 2007, Waldeck released Ballroom Stories on which he's featuring for the first time Zeebee. After a long break Waldeck shifted the focus from Electro Swing to more Western-influenced music. In 2016 he released his album Gran Paradiso which Waldeck labels as „Spaghetti & Western“ production. In 2018 he released Atlantic Ballroom followed by Grand Casino Hotel both featuring the great singer Patrizia Ferrara. In 2022 Dope Noir Records released a series of Mini Albums for the 20 year anniversary of Dope Noir. Many of Waldecks tracks have been used in TV or advertising, such as Greys Anatomy, Ferrero or Versace.

Waldeck Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Waldeck cuts through with 25-34 & 35-44 audiences and consistency across AUSTRIA, TüRKIYE, ITALY. A heavily male (66%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 359 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Mixcloud, Akai, Ableton, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Waldeck score 2.14%Strong bucket.
Brand: MixcloudBrand: AkaiBrand: Ableton
Followers:3,223
Engagements:69
Rate:2.1%
Posts:303
Views:359
Avg Likes:68
Avg Comments:2
Avg Views:359

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 3,223 · Engagements 69 · Rate 2.1%
Posts 303 · Views 359 · Avg Likes 68 · Avg Comments 2 · Avg Views 359
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 29%
35-44: 26%
18-24: 24%
45-64: 22%
Largest: 25-34 (29%); next: 35-44 (26%)
Gender Split Female: 34%
Male: 66%
Non-binary/Other: 0%
Skews male (66%)
Top Countries AUSTRIA (38%)
TüRKIYE (18%)
ITALY (17%)
UNITED STATES (10%)
GERMANY (6%)
Top regions: AUSTRIA (38%), TüRKIYE (18%), ITALY (17%)
Platform Engagement Instagram: 58 avg likes/post · Tiktok: 359 avg views/post Best reach: Tiktok 359 avg views; best engagement: Instagram 58 avg likes

Top Brand Affinities

Mixcloud
Score: 44.41
Akai
Score: 35.33
Ableton
Score: 28.73
MOOG
Score: 26.98
Akg
Score: 20.57
All Saints
Score: 14.28
Tate Modern
Score: 11.94
United Colors of Benetton
Score: 11.61
Lufthansa
Score: 10.98
Campari
Score: 10.89
Amazon Music
Score: 10.46
Everlast
Score: 10.38
Brand Category Score
Mixcloud 44.41
Akai 35.33
Ableton 28.73
MOOG 26.98
Akg 20.57
All Saints 14.28
Tate Modern 11.94
United Colors of Benetton 11.61
Lufthansa 10.98
Campari 10.89
Amazon Music 10.46
Everlast 10.38
Atmos 9.67
Unsplash 8.83
Pioneer 7.67
Ryanair 6.72
Pantone Inc 6.51
SoundCloud 6.25
Heinz 6.08
Martini 5.76
Leica 5.72
Arezzo 5.69
Spotify Music 5.64
Lindt 5.42
Beats Electronics 4.85
Busch 4.82
Aston Martin 4.48
Warner Bros 4.43
Matrix 4.33
Olympus 4.22
A Game of Tones 4.05
Uber 3.92
Citroen 3.83
Fiat 3.78
Columbia Pictures 3.75
Tinder 3.39
TOM FORD 3.32
BBC 2.69
Fujifilm 2.62
Kodak 2.60
Fendi 2.50
Land Rover 2.42
Prada 2.42
Aperol 2.30
Lego 2.25
Bugatti 2.24
Polaroid 2.20
Porsche 2.18
Pizza Lover 2.13
Jaguar 2.10

Official Profiles

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Artist: Waldeck

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Waldeck today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-24)

Total: 777,928

PLATFORM TOTAL %
Spotify Spotify 777,928 100.00%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-19 03:30 UTC Waldeck Congress Center Baden Baden, Austria

Trending Artist