Voz Veis
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
14,768
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:05:47 UTC
Genres
Biography
Taking their name from a local slang expression, Voz Veis was a Latin pop band formed in Maracaibo, Venezuela, in 1994. Born as an a cappella group that performed at parties and events, it consisted of singers Luis Leal, Gustavo González, Santiago and Luis Fernando "Luigi" Castillo, and Roberto Ignacio and Carlos Labrador. In 1997, they signed with the indie label Airó Music and made their official debut later that year with the album Lo Mejor Aún Está Por Venir. This was followed by a move to Sonográfica and a second studio album titled Virao, the last to feature the band's trademark a cappella stylings. A new edition of the LP was released in 2003 after the group was signed to Latin World. Voz Veis would release one more album for Latin World, 2004's Vas, before returning to Sonográfica with the Christmas album ¿Cómo se Llega a Belén? and the compilation Éxitos, both released in 2006. "Ven a Mi Casa Esta Navidad," one of the songs from ¿Cómo se Llega a Belén?, won Best Short Form Music Video at the Latin Grammy Awards in 2007. Their third full-length album, ¿Qué Me Has Hecho Tú?, came out later that year. In 2008, Voz Veis released what was arguably the most important album of their career, Todos a Belén, a holiday LP featuring cameos by Latin pop heavyweights such as Sin Bandera's Noel Schajris, Franco De Vita, Andrés Cepeda, and Ricardo Montaner. Despite its growing popularity in Venezuela, the sextet officially announced its dissolution in 2010. All six members reconvened in 2021 for a one-off performance in Miami for charity purposes during the COVID-19 pandemic.
Voz Veis has momentum with 25-34 & 35-44 audiences—particularly in VENEZUELA, UNITED STATES, CHILE. A heavily female (81%) profile supports collaborations that trade on identity and lifestyle. Instagram provides the headline exposure at 283 avg likes per post, and Instagram keeps engagement compounding. Audience overlap with Univision, Movistar, American Airlines signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 14,768 · Engagements 283 · Rate 1.9% Posts 52 · Views 0 · Avg Likes 283 · Avg Comments 4 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 49% 35-44: 26% 18-24: 16% 45-64: 8% |
Largest: 25-34 (49%); next: 35-44 (26%) |
| Gender Split |
Female: 81% Male: 19% Non-binary/Other: 0% |
Skews female (81%) |
| Top Countries |
VENEZUELA (45%) UNITED STATES (17%) CHILE (9%) COLOMBIA (8%) SPAIN (4%) |
Top regions: VENEZUELA (45%), UNITED STATES (17%), CHILE (9%) |
| Platform Engagement | Instagram: 283 avg likes/post | best engagement: Instagram 283 avg likes |
Top Brand Affinities
Univision
Movistar
American Airlines
Cafecito
Suavecito
LATAM
Daewoo
VidaSana
Gatorade
Amway
Pepsi
Nutella
| Brand | Category | Score |
|---|---|---|
| Univision | 26.62 | |
| Movistar | 18.09 | |
| American Airlines | 14.98 | |
| Cafecito | 14.60 | |
| Suavecito | 10.86 | |
| LATAM | 7.55 | |
| Daewoo | 7.28 | |
| VidaSana | 6.57 | |
| Gatorade | 4.81 | |
| Amway | 4.57 | |
| Pepsi | 2.49 | |
| Nutella | 2.39 | |
| OREO | 2.07 | |
| Pantone Inc | 2.02 | |
| Pixar | 1.70 | |
| Walt Disney | 1.57 | |
| Herbalife | 1.57 | |
| Marvel | 1.46 | |
| SheInside | 1.32 | |
| Ferrero | 1.28 | |
| Spotify Music | 1.25 | |
| Maybelline | 1.16 | |
| shein | 1.14 | |
| Coca-Cola | 1.13 | |
| L'Oréal Paris | 1.04 | |
| Pandora | 0.99 | |
| Universal | 0.96 | |
| FIFA | 0.96 | |
| Paypal | 0.95 | |
| Amazon | 0.91 | |
| Netflix | 0.91 | |
| Airbnb | 0.85 | |
| Walmart | 0.83 | |
| Lamborghini | 0.80 | |
| McDonald's | 0.76 | |
| Zara | 0.70 | |
| HBO | 0.67 | |
| 0.65 | ||
| NBA | 0.63 | |
| Star Wars | 0.61 | |
| Sony | 0.61 | |
| Chevrolet | 0.61 | |
| DC Entertainment | 0.60 | |
| Nintendo | 0.60 | |
| Toyota | 0.59 | |
| GoPro | 0.53 | |
| Travelgram | 0.51 | |
| MAC Cosmetics | 0.47 | |
| Marvel Entertainment | 0.47 | |
| Samsung Group | 0.45 |
Official Profiles
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LoginArtist: Voz Veis
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















