Voyage

Influence: 52.77% Fanbase: 41.91% Trending: 58.20% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

KARL LAGERFELD • 13.76% • Very Strong

As of 2025-09-08

1,884,565

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:06:05 UTC

Genres

popdeep discofolk & traditionalturbo folk

Biography

You are loved.

Top Brand Affinities

Report Date: 2025-09-08

Voyage builds repeat engagement among 18-24 & 25-34 audiences throughout SERBIA, BOSNIA & HERZEGOVINA, CROATIA. With a heavily female (56%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (2,950,000 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with KARL LAGERFELD, Steve Madden, Emporio Armani point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Voyage score 22.98% — Very Strong bucket.

Brand: KARL LAGERFELDBrand: Steve MaddenBrand: Emporio Armani

Followers:1,884,565

Engagements:433,015

Rate:23.0%

Posts:68

Avg Likes:391,792

Avg Comments:4,041

Avg Views:3,029,397

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,884,565 · Engagements 433,015 · Rate 23.0% Posts 68 · Views 3,029,397 · Avg Likes 391,792 · Avg Comments 4,041 · Avg Views 3,029,397	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 19% 13-17: 19% 35-44: 4%	Largest: 18-24 (56%); next: 25-34 (19%)
Gender Split	Female: 56% Male: 44% Non-binary/Other: 0%	Skews female (56%)
Top Countries	SERBIA (48%) BOSNIA & HERZEGOVINA (20%) CROATIA (9%) MONTENEGRO (5%) NORTH MACEDONIA (5%)	Top regions: SERBIA (48%), BOSNIA & HERZEGOVINA (20%), CROATIA (9%)
Platform Engagement	Instagram: 159,100 avg likes/post · Tiktok: 2,950,000 avg views/post · Youtube: 79,397 avg views/post	Best reach: Tiktok 2,950,000 avg views; best engagement: Tiktok 228,800 avg likes

Top Brand Affinities

KARL LAGERFELD

Score: 13.76

Steve Madden

Score: 5.79

Emporio Armani

Score: 5.73

Schwarzkopf

Score: 5.34

Pull&Bear

Score: 5.27

Stradivarius

Score: 4.77

AliExpress

Score: 4.59

Lacoste

Score: 4.56

Tesla Motors

Score: 4.12

Olaplex

Score: 3.67

Polo Ralph Lauren

Score: 3.60

Yves Saint Laurent

Score: 3.46

Brand	Category	Score
KARL LAGERFELD		13.76
Steve Madden		5.79
Emporio Armani		5.73
Schwarzkopf		5.34
Pull&Bear		5.27
Stradivarius		4.77
AliExpress		4.59
Lacoste		4.56
Tesla Motors		4.12
Olaplex		3.67
Polo Ralph Lauren		3.60
Yves Saint Laurent		3.46
Monster Beverage		3.32
Armani		3.31
Victoria's Secret		3.25
Nivea		3.21
Aperol		2.71
Benefit Cosmetics		2.69
Huda Beauty		2.67
KENZO		2.56
Dolce & Gabbana		2.55
Fendi		2.45
Ray-Ban		2.33
Bershka		2.33
ASOS		2.17
Red Bull		2.13
Burberry		2.12
Zara		2.06
Sephora		2.04
Fenty beauty		1.94
Guess		1.93
Versace		1.88
H&M		1.84
Michael Kors		1.83
GIVENCHY		1.77
Calvin Klein		1.75
Porsche		1.70
Too Faced Cosmetics		1.69
Volvo		1.63
The North Face		1.62
NBA		1.60
L'Oréal Paris		1.59
Universal		1.59
Maybelline		1.57
NYX Cosmetics		1.55
Tommy Hilfiger		1.54
FashionNova		1.49
MAC Cosmetics		1.47
Pandora		1.44
Beats Electronics		1.43

Official Profiles

Artist: Voyage

Date Range: 2025-12-07 → 2025-12-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Voyage today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC)	Event	Venue	Location	Tickets
2026-02-01 04:00 UTC	Voyage	Wind Creek Event Center	Bethlehem, United States	songkick.com
2026-02-28 04:00 UTC	Voyage	The Paramount	Town of Huntington, United States	songkick.com