VNV Nation
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
151,385
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:52:21 UTC
Genres
Biography
ABOUT :
VNV Nation is a European based alternative electronic project led by Ronan Harris in the roles of singer, songwriter and producer.
Never content with fitting in a category, VNV Nation’s sound blends poetic and thought provoking lyrics with a sound that ranges from melodic dance beats and indie-electronic anthems, to haunting ballads and post-classical soundtrack pieces. The live shows are legendary for their energy and positive emotion, drawing a devoted fanbase from across the musical spectrum to sold out tours and headline appearances at festivals in Europe and America.
Over the course of the project’s career, VNV Nation has continued to reach new heights, with its last 3 albums charting top 10 in Germany, as well as its last album achieving top 5 Billboard Chart positions in the US.
Ronan Harris was born in Dublin, Ireland, and lives in Hamburg, Germany
VNV Nation is already in the conversation with 25-34 & 35-44 audiences in UNITED STATES, GERMANY, UNITED KINGDOM. The audience is heavily male (68%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (255,052 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to MOOG, Hummel, Movistar points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 151,385 · Engagements 5,198 · Rate 3.4% Posts 424 · Views 255,052 · Avg Likes 5,046 · Avg Comments 294 · Avg Views 255,052 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 35-44: 25% 18-24: 22% 45-64: 11% |
Largest: 25-34 (40%); next: 35-44 (25%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
UNITED STATES (25%) GERMANY (16%) UNITED KINGDOM (6%) MEXICO (5%) CANADA (5%) |
Top regions: UNITED STATES (25%), GERMANY (16%), UNITED KINGDOM (6%) |
| Platform Engagement | Instagram: 2,031 avg likes/post · Youtube: 255,052 avg views/post | Best reach: Youtube 255,052 avg views; best engagement: Youtube 3,015 avg likes |
Top Brand Affinities
MOOG
Hummel
Movistar
Mixcloud
Akai
Beck`s
Ableton
PLAYMOBIL
Capcom
Fallout
DeLorean Motor Company
Lidl
| Brand | Category | Score |
|---|---|---|
| MOOG | 15.99 | |
| Hummel | 13.81 | |
| Movistar | 13.64 | |
| Mixcloud | 13.16 | |
| Akai | 11.50 | |
| Beck`s | 9.55 | |
| Ableton | 8.42 | |
| PLAYMOBIL | 8.38 | |
| Capcom | 8.23 | |
| Fallout | 8.19 | |
| DeLorean Motor Company | 8.17 | |
| Lidl | 8.07 | |
| Hot Topic | 7.63 | |
| Lime Crime | 7.49 | |
| Kickstarter | 7.39 | |
| Resident Evil | 7.24 | |
| Sega | 7.18 | |
| Borderlands | 7.15 | |
| Dr. Martens | 6.48 | |
| World of Warcraft | 6.45 | |
| Diablo | 6.31 | |
| Mortal Kombat | 5.61 | |
| Columbia Pictures | 5.47 | |
| Lufthansa | 5.40 | |
| Final Fantasy | 5.18 | |
| Pilsner Urquell | 4.99 | |
| Bandai Namco | 4.95 | |
| Paco Rabanne | 4.88 | |
| Warner Bros | 4.84 | |
| Matrix | 4.84 | |
| The Witcher | 4.82 | |
| Opel | 4.79 | |
| Lollapalooza | 4.48 | |
| Star Wars | 4.19 | |
| Bethesda Softworks | 4.14 | |
| BBC | 3.82 | |
| Dunkin' Donuts | 3.79 | |
| Gundam | 3.74 | |
| Comedy Central | 3.47 | |
| Paramount Pictures | 3.46 | |
| Heinz | 3.32 | |
| Nintendo | 3.32 | |
| Leica | 3.30 | |
| Guinness | 3.24 | |
| Burger King | 3.20 | |
| Prismacolor | 3.19 | |
| Urban Decay Cosmetics | 3.16 | |
| Lego | 3.16 | |
| Cafecito | 3.10 | |
| HBO | 3.08 |
Official Profiles
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LoginArtist: VNV Nation
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-09 04:00 UTC | VNV Nation | Kupfersaal | Leipzig, Germany | |
| 2025-12-09 08:00 UTC | VNV Nation | Factory Magdeburg/ Dominion Club | Magdeburg, Germany | |
| 2025-12-10 04:00 UTC | VNV Nation | Factory | Magdeburg, Germany | |
| 2025-12-20 04:00 UTC | VNV Nation | LOGO | Hamburg, Germany | |
| 2025-12-21 04:00 UTC | VNV Nation | LOGO | Hamburg, Germany | |
| 2025-12-22 04:00 UTC | VNV Nation | LOGO | Hamburg, Germany | |
| 2026-01-11 05:00 UTC | VNV Nation | ARCH Club | Athens, Greece |
